D
Drip
drip.com · Drip Marketing Automation · scored Dec 2025Drip syncs Shopify and WooCommerce data for segmentation
Best forDTC ecommerce brands outgrowing basic tools like Mailchimp
E-commerce marketing automation platform with a visual workflow builder and deep Shopify and WooCommerce data sync.
Upside
- Deep Shopify and WooCommerce data sync
- Intuitive visual workflow builder
- Unlimited email sends on all plans
Catch
- No built-in landing page builder
- Live chat needs $99+/mo plan
- Pricing scales steeply with list size
Editor's takeDrip's strength is data depth: it analyzes historical Shopify purchase data to build ready-made customer segments and syncs WooCommerce conversions and lifetime value automatically. Its visual workflow builder supports Liquid templating for advanced personalization while staying approachable for beginners. The gaps are a missing landing page builder and a pricing model that climbs from $39 to as much as $1,999 monthly as contact lists grow.
How much does Drip cost?
Plans start at $39 per month for up to 2,500 contacts and scale up to $1,999 per month based on list size. All plans include unlimited email sends.
Does Drip include a landing page builder?
No. Drip focuses on email and onsite automation workflows and does not include a native landing page builder, a gap reviewers note compared to some competitors.
The evidence: 6 criteria, 3 penalties (−0.19 points)
Score adjustments−0.19 points in total







