We review products independently. We may earn a commission if you buy through our links, at no extra cost to you. Learn more

Top Abandoned Cart Automation Tools of 2026: Best 8 Analyzed

Albert Richer
Curated by :
Albert Richer
Updated Jan 26, 2026

You can review the entire group through our Ecommerce Email & Marketing Automation overview.

Abandoned Cart Automation Tools
Albert Richer

When exploring the best abandoned cart automation tools, research suggests that flexibility and integration capabilities are key factors for success. A recent analysis of customer reviews indicates that platforms like Klaviyo and ActiveCampaign consistently earn high marks for their user-friendly interfaces and robust features. In fact, market research shows that businesses using Klaviyo have reported an average cart recovery rate of 20%, which is notably impressive given the industry standard hovering around 10-15%. On the other hand, many consumers report feeling overwhelmed by tools that overcomplicate their setup, highlighting the importance of intuitive design. For example, Shopify's built-in recovery tool often receives praise for its seamless integration with existing ecommerce setups, making it a go-to for small businesses. Interestingly, industry reports indicate that more than 70% of customers abandon their carts due to high shipping costs, suggesting that tools providing insights into pricing strategies may be particularly valuable. When exploring the best abandoned cart automation tools, research suggests that flexibility and integration capabilities are key factors for success. A recent analysis of customer reviews indicates that platforms like Klaviyo and ActiveCampaign consistently earn high marks for their user-friendly interfaces and robust features.

Similar Categories
1
Expert Score
9.9 / 10
452
146
EXPERT SUPPORT
PROVEN CONVERSION BOOST
1
Rejoiner Cart Abandonment Software
9.9

Rejoiner Cart Abandonment Software

Rejoiner Cart Abandonment Software
View Website
Rejoiner is a SaaS solution that specifically targets the eCommerce industry where cart abandonment is a major issue. It uses a combination of email and SMS automation to re-engage customers who have left items in their carts, turning potential losses into profitable conversions. The software also offers expert support for each step of the process, making it an ideal tool for businesses looking to minimize cart abandonment and increase sales.
Rejoiner is a SaaS solution that specifically targets the eCommerce industry where cart abandonment is a major issue. It uses a combination of email and SMS automation to re-engage customers who have left items in their carts, turning potential losses into profitable conversions. The software also offers expert support for each step of the process, making it an ideal tool for businesses looking to minimize cart abandonment and increase sales.
EXPERT SUPPORT
PROVEN CONVERSION BOOST

Best for teams that are

  • E-commerce brands seeking a "done-for-you" managed service for email strategy
  • Companies wanting to outsource creative design and deliverability optimization
  • Mid-market to enterprise retailers focused on maximizing revenue lift

Skip if

  • Small businesses or hobbyists with very low transaction volumes
  • DIY marketers who prefer full hands-on control without agency support
  • Budget-constrained startups looking for a cheap, standalone software tool

Expert Take

Our analysis shows Rejoiner stands out by bridging the gap between SaaS and agency services. Research indicates their proprietary 'pre-submit tracking' captures high-intent leads that standard tools miss, while their managed service model ensures these leads are nurtured with professional-grade creative. Based on documented features, it is an ideal solution for mid-market brands that want sophisticated retention marketing without hiring a full in-house team.

Pros

  • Pre-submit tracking identifies anonymous visitors
  • Managed services include design and strategy
  • Transparent pricing with no hidden fees
  • Unlimited email sends on all plans
  • High client retention (6+ years average)

Cons

  • Analytics interface can be difficult to use
  • Pricing is steep for small businesses
  • Smaller integration ecosystem than competitors
  • Limited to email and SMS channels
  • Fewer third-party reviews than market leaders
2
Expert Score
9.6 / 10
651
83
SEAMLESS INTEGRATION
AFFORDABLE PRICING
2
Vertify Abandoned Cart Automation
9.6

Vertify Abandoned Cart Automation

Vertify Abandoned Cart Automation
View Website
Vertify is a robust SaaS solution that fits perfectly in the eCommerce industry, especially for businesses struggling with abandoned cart issues. It seamlessly integrates with your eCommerce platform and marketing automation tool, allowing you to set up effective follow-ups for abandoned carts, potentially recovering lost sales and increasing revenue. This automation reduces manual effort and ensures timely, personalized communication with your customers.
Vertify is a robust SaaS solution that fits perfectly in the eCommerce industry, especially for businesses struggling with abandoned cart issues. It seamlessly integrates with your eCommerce platform and marketing automation tool, allowing you to set up effective follow-ups for abandoned carts, potentially recovering lost sales and increasing revenue. This automation reduces manual effort and ensures timely, personalized communication with your customers.
SEAMLESS INTEGRATION
AFFORDABLE PRICING

Best for teams that are

  • Enterprise B2B and RevOps teams needing to sync data between disparate systems
  • Users connecting platforms like Magento to HubSpot or Marketo for automation
  • Companies needing to clean and orchestrate data across a complex tech stack

Skip if

  • Small e-commerce merchants looking for a standalone email sending tool
  • Businesses without a complex tech stack requiring middleware integration
  • Users wanting a built-in email designer and sender

Expert Take

Our analysis shows Vertify excels not just as a simple connector, but as a robust RevOps orchestration layer. Research indicates it is particularly valuable for enterprises using complex stacks like NetSuite and Marketo, where native integrations often fail to handle custom objects or abandoned cart logic effectively. Based on documented features, its ability to maintain HIPAA and GDPR compliance while syncing granular cart data makes it a standout choice for regulated industries.

Pros

  • Automates complex data flow between eCommerce and CRMs
  • Supports custom objects and advanced field mapping
  • Enterprise-grade security (HIPAA, GDPR, SOC 2)
  • Drag-and-drop interface requires no coding skills
  • Strong customer support and guided onboarding

Cons

  • High starting price ($7,350/yr) for small businesses
  • User interface described as dated and confusing
  • Lack of configuration copying features increases manual work
  • Relies on external tools to send actual emails
  • Licensing model may restrict access to some reports
3
Expert Score
9.6 / 10
583
121
3
CartStack: Cart Recovery Solution
9.6

CartStack: Cart Recovery Solution

CartStack: Cart Recovery Solution
View Website
CartStack specifically addresses the issue of cart abandonment in the e-commerce industry. It offers an affordable, easy-to-integrate email reminder system to recover abandoned shopping carts, helping online retailers maximize their sales and reduce loss.
CartStack specifically addresses the issue of cart abandonment in the e-commerce industry. It offers an affordable, easy-to-integrate email reminder system to recover abandoned shopping carts, helping online retailers maximize their sales and reduce loss.

Best for teams that are

  • Hotels and reservation-based businesses via its specialized RezRecover tool
  • E-commerce sites needing a multi-channel mix of email, SMS, and push notifications
  • Businesses wanting a specialized recovery tool rather than a full CRM

Skip if

  • Users seeking a comprehensive, all-in-one Marketing CRM
  • Very small businesses priced out by the starting monthly fees
  • Merchants wanting a free-forever plan for low volume

Expert Take

Our analysis shows CartStack stands out for its unique "ROI Guarantee," promising $1,000 in recovered revenue or free service, which significantly de-risks adoption. Research indicates it goes beyond standard email recovery by integrating SMS, push notifications, and B2B contact enrichment into a single platform. Based on documented user feedback, the "set it and forget it" usability combined with exceptional support makes it highly effective for SMBs.

Pros

  • $1,000 recovered revenue guarantee
  • Multi-channel recovery (Email, SMS, Push)
  • Unique B2B contact enrichment tools
  • Exceptional customer support reviews
  • Transparent order-based pricing model

Cons

  • Limited HTML editor customization
  • Basic reporting compared to competitors
  • Occasional tracking issues with booking engines
  • Fewer third-party reviews than leaders
  • Limited checkout flow customization
4
Expert Score
9.6 / 10
521
36
HIGH ROI GUARANTEED
MULTI-CHANNEL ENGAGEMENT
4
Emotive Abandoned Cart Recovery
9.6

Emotive Abandoned Cart Recovery

Emotive Abandoned Cart Recovery
View Website
Emotive Abandoned Cart Recovery is a SaaS solution designed specifically to help e-commerce businesses recover lost revenue from abandoned carts. Its powerful AI-driven messaging platform provides a distinct advantage over traditional email methods, boasting a 99% open rate and a guaranteed 5X return on investment.
Emotive Abandoned Cart Recovery is a SaaS solution designed specifically to help e-commerce businesses recover lost revenue from abandoned carts. Its powerful AI-driven messaging platform provides a distinct advantage over traditional email methods, boasting a 99% open rate and a guaranteed 5X return on investment.
HIGH ROI GUARANTEED
MULTI-CHANNEL ENGAGEMENT

Best for teams that are

  • Mobile-first e-commerce brands prioritizing SMS and 2-way conversations
  • High-margin merchants who can justify higher costs for SMS recovery
  • Stores wanting to use human-to-human conversational tactics to close sales

Skip if

  • Businesses looking primarily for an email marketing solution
  • Low-margin stores where per-message SMS costs erode profitability
  • Audiences that may find aggressive SMS outreach intrusive

Expert Take

Our analysis shows Emotive stands out by shifting away from one-way blasts toward two-way, human-assisted conversations, which research indicates can significantly improve conversion rates. We are particularly impressed by their 'TextPros' managed service, which effectively gives merchants a dedicated SMS marketing team for strategy and copywriting. Furthermore, the documented 'Litigator Filter' offers a unique layer of protection against TCPA lawsuits that is rarely found in standard abandoned cart solutions.

Pros

  • Two-way conversational SMS capabilities
  • 5X ROI guarantee on ad spend
  • Dedicated 'TextPros' managed service team
  • Proprietary 'Litigator Filter' for compliance
  • Integrates with Gorgias and Zendesk

Cons

  • Reports of hidden carrier fees
  • Difficult cancellation process reported
  • Support responsiveness concerns in reviews
  • Minimum spend requirements on Pro plans
  • Higher base cost than basic tools
5
Expert Score
9.4 / 10
665
36
5
MailerLite Abandoned Cart Automation
9.4

MailerLite Abandoned Cart Automation

MailerLite Abandoned Cart Automation
View Website
MailerLite's Abandoned Cart email automation is a highly effective solution for ecommerce businesses looking to recover lost sales. It enables users to easily create targeted email workflows to re-engage customers who have left items in their shopping cart, addressing the industry's need for maximizing sales conversions.
MailerLite's Abandoned Cart email automation is a highly effective solution for ecommerce businesses looking to recover lost sales. It enables users to easily create targeted email workflows to re-engage customers who have left items in their shopping cart, addressing the industry's need for maximizing sales conversions.

Best for teams that are

  • Small businesses and solopreneurs needing an affordable, easy-to-use tool
  • Beginners who want a simple drag-and-drop interface for automation
  • Users with smaller lists who can benefit from the free tier features

Skip if

  • Large enterprises requiring complex CRM pipelines and advanced reporting
  • High-volume senders needing dedicated IP addresses and complex deliverability
  • Users needing advanced behavioral triggers beyond basic ecommerce events

Expert Take

Our analysis shows MailerLite stands out for its exceptional deliverability, consistently scoring above 94% in independent tests, which is critical for revenue-generating abandoned cart emails. Research indicates it is one of the few providers offering full automation capabilities on a free tier, making it accessible for early-stage stores. However, users must be aware of strict compliance policies, as documented reports confirm immediate account termination for violations.

Pros

  • Free plan includes full automation features
  • Consistently top-tier email deliverability rates (94%+)
  • Intuitive drag-and-drop editor for beginners
  • Dynamic abandoned cart product blocks included
  • Fair pricing based on subscriber count

Cons

  • Strict account termination policy without warning
  • Shopify marketing consent limits abandoned cart reach
  • Multi-trigger workflows gated to Advanced plan
  • Free plan limited to 500 subscribers
  • No live chat support on free plan
6
Expert Score
9.1 / 10
521
74
HIGH OPEN RATE
24/7 SUPPORT
6
ActiveCampaign Abandoned Cart Automation
9.1

ActiveCampaign Abandoned Cart Automation

ActiveCampaign Abandoned Cart Automation
View Website
ActiveCampaign's Abandoned Cart Automation is a purpose-built tool for ecommerce businesses. It triggers automated messages when customers abandon their carts, helping to recapture lost sales. It's a powerful tool for online retailers seeking to boost conversion rates and customer engagement.
ActiveCampaign's Abandoned Cart Automation is a purpose-built tool for ecommerce businesses. It triggers automated messages when customers abandon their carts, helping to recapture lost sales. It's a powerful tool for online retailers seeking to boost conversion rates and customer engagement.
HIGH OPEN RATE
24/7 SUPPORT

Best for teams that are

  • Advanced marketers requiring complex, multi-step automation workflows
  • Businesses needing deep CRM integration and lead scoring capabilities
  • Users who want to combine SMS, email, and site messaging in complex flows

Skip if

  • Beginners looking for a simple, "set-it-and-forget-it" tool
  • Users with simple needs who find enterprise-grade features overwhelming
  • Small lists where the cost of advanced features isn't justified

Expert Take

ActiveCampaign's Abandoned Cart Automation is a game-changer for ecommerce businesses. It provides an automated yet personalized approach to recapturing potential sales lost to cart abandonment. The tool's customizable triggers and seamless integration with various ecommerce platforms make it a powerful tool for boosting conversion rates. Despite its complexity, its potential ROI for online retailers is immense.

Pros

  • Automated abandoned cart recovery
  • Customizable email triggers
  • Effective conversion tool
  • Seamless integration with ecommerce platforms

Cons

  • May require technical know-how
  • No free plan option
  • Limited features in basic plan
7
Expert Score
9.1 / 10
624
44
EASY TO USE
MULTI-LANGUAGE SUPPORT
7
Ringly.io Abandoned Cart Recovery
9.1

Ringly.io Abandoned Cart Recovery

View Website
Ringly.io specializes in abandoned cart recovery with a unique focus on phone automation. This SaaS solution leverages AI-powered technology, multi-language support, and seamless integration capabilities to address the specific needs of e-commerce businesses experiencing cart abandonment issues.
Ringly.io specializes in abandoned cart recovery with a unique focus on phone automation. This SaaS solution leverages AI-powered technology, multi-language support, and seamless integration capabilities to address the specific needs of e-commerce businesses experiencing cart abandonment issues.
EASY TO USE
MULTI-LANGUAGE SUPPORT

Best for teams that are

  • High-ticket Shopify stores where a personalized phone call justifies the cost
  • Merchants wanting to automate voice outreach and customer support calls
  • Brands looking for aggressive recovery methods beyond standard email flows

Skip if

  • Low Average Order Value (AOV) stores where call costs exceed margins
  • Businesses preferring subtle, non-intrusive recovery methods over phone calls
  • Non-Shopify platforms, as deep integration is currently focused on Shopify

Expert Take

Ringly.io distinguishes itself by combining inbound support with proactive outbound abandoned cart recovery in a single AI agent. Our analysis shows it offers deep Shopify integration allowing for autonomous actions like returns and order lookups, not just routing. The unique performance-based billing guarantee on higher plans mitigates risk for merchants wary of AI efficacy, while the 'no-code' setup makes advanced voice AI accessible to non-technical store owners.

Pros

  • Proactive outbound abandoned cart recovery calls
  • Deep Shopify write-access for returns/refunds
  • Performance guarantee (pay $0 if <60% resolution)
  • Supports 40+ languages for global support
  • No-code setup live in under 5 minutes

Cons

  • High overage fees on Start plan ($0.36/min)
  • Very low volume of verified public reviews
  • Limited to phone channel (no native email/chat)
  • Start plan ($99/mo) is pricey for small stores
  • Newer platform missing some advanced features
8
Expert Score
9.0 / 10
625
46
CUSTOMIZABLE WORKFLOWS
ADVANCED TARGETING
8
FluentCRM Abandoned Cart Recovery
9.0

FluentCRM Abandoned Cart Recovery

FluentCRM Abandoned Cart Recovery
View Website
FluentCRM Abandoned Cart Recovery is an essential tool for e-commerce businesses, designed to recover missed sales and drastically reduce lost opportunities. It addresses the common issue of cart abandonment, offering a streamlined solution to help boost revenue and efficiently engage customers.
FluentCRM Abandoned Cart Recovery is an essential tool for e-commerce businesses, designed to recover missed sales and drastically reduce lost opportunities. It addresses the common issue of cart abandonment, offering a streamlined solution to help boost revenue and efficiently engage customers.
CUSTOMIZABLE WORKFLOWS
ADVANCED TARGETING

Best for teams that are

  • WordPress and WooCommerce businesses wanting a native, self-hosted solution
  • Cost-conscious users with large contact lists avoiding subscriber-based pricing
  • Organizations prioritizing full data ownership and privacy within their own server

Skip if

  • Users on hosted platforms like Shopify, BigCommerce, or Wix
  • Non-technical users unwilling to configure external SMTP email services
  • Enterprise teams needing complex CRM features beyond the WordPress ecosystem

Expert Take

Our analysis shows FluentCRM disrupts the market by offering unlimited abandoned cart recovery for a flat fee, avoiding the 'success tax' of subscriber-based pricing. Research indicates its pre-submit email capture for WooCommerce is particularly effective for recovering guest users. While it lacks the visual pipelines of a traditional sales CRM, its deep integration with the WordPress ecosystem makes it an unbeatable value for WooCommerce store owners who want full control over their data.

Pros

  • Unlimited contacts for flat annual fee
  • Native WooCommerce abandoned cart tracking
  • Captures guest emails pre-submission
  • Self-hosted data ownership and privacy
  • Visual automation builder for recovery

Cons

  • Native tracking limited to WooCommerce
  • No visual deal pipeline (Kanban)
  • Requires external SMTP for delivery
  • Advanced integrations may need add-ons
  • Performance depends on hosting quality

Product Comparison

Product Has Mobile App Has Free Plan Has Free Trial Integrates With Zapier Has Public API Live Chat Support SOC 2 or ISO Certified Popular Integrations Supports SSO Starting Price
1 Rejoiner Cart Abandonment Software
No No Contact for trial Yes Yes Yes Not specified Shopify, Magento, BigCommerce No Contact for pricing
2 Vertify Abandoned Cart Automation
No No Contact for trial Yes Yes Email/Ticket only Not specified Shopify, WooCommerce, HubSpot No Contact for pricing
3 CartStack: Cart Recovery Solution
No No Yes - 14 days Yes No Yes Not specified Shopify, WooCommerce, Magento No $49/month
4 Emotive Abandoned Cart Recovery
Yes No Contact for trial Yes Yes Yes Not specified Shopify, WooCommerce, Klaviyo No Contact for pricing
5 MailerLite Abandoned Cart Automation
No Yes Yes - 30 days Yes Yes Email/Ticket only Not specified Shopify, WooCommerce, Zapier No $10/month
6 ActiveCampaign Abandoned Cart Automation
Yes No Yes - 14 days Yes Yes Yes SOC 2 Shopify, WooCommerce, Salesforce Yes $15/month
7 Ringly.io Abandoned Cart Recovery
No No Contact for trial No Not specified Yes Not specified Shopify, WooCommerce, Magento No Contact for pricing
8 FluentCRM Abandoned Cart Recovery
No No Not specified No Yes No Not specified WordPress, WooCommerce, Easy Digital Downloads No Contact for pricing
1

Rejoiner Cart Abandonment Software

Has Mobile App
No
Has Free Plan
No
Has Free Trial
Contact for trial
Integrates With Zapier
Yes
Has Public API
Yes
Live Chat Support
Yes
SOC 2 or ISO Certified
Not specified
Popular Integrations
Shopify, Magento, BigCommerce
Supports SSO
No
Starting Price
Contact for pricing
2

Vertify Abandoned Cart Automation

Has Mobile App
No
Has Free Plan
No
Has Free Trial
Contact for trial
Integrates With Zapier
Yes
Has Public API
Yes
Live Chat Support
Email/Ticket only
SOC 2 or ISO Certified
Not specified
Popular Integrations
Shopify, WooCommerce, HubSpot
Supports SSO
No
Starting Price
Contact for pricing
3

CartStack: Cart Recovery Solution

Has Mobile App
No
Has Free Plan
No
Has Free Trial
Yes - 14 days
Integrates With Zapier
Yes
Has Public API
No
Live Chat Support
Yes
SOC 2 or ISO Certified
Not specified
Popular Integrations
Shopify, WooCommerce, Magento
Supports SSO
No
Starting Price
$49/month
4

Emotive Abandoned Cart Recovery

Has Mobile App
Yes
Has Free Plan
No
Has Free Trial
Contact for trial
Integrates With Zapier
Yes
Has Public API
Yes
Live Chat Support
Yes
SOC 2 or ISO Certified
Not specified
Popular Integrations
Shopify, WooCommerce, Klaviyo
Supports SSO
No
Starting Price
Contact for pricing
5

MailerLite Abandoned Cart Automation

Has Mobile App
No
Has Free Plan
Yes
Has Free Trial
Yes - 30 days
Integrates With Zapier
Yes
Has Public API
Yes
Live Chat Support
Email/Ticket only
SOC 2 or ISO Certified
Not specified
Popular Integrations
Shopify, WooCommerce, Zapier
Supports SSO
No
Starting Price
$10/month
6

ActiveCampaign Abandoned Cart Automation

Has Mobile App
Yes
Has Free Plan
No
Has Free Trial
Yes - 14 days
Integrates With Zapier
Yes
Has Public API
Yes
Live Chat Support
Yes
SOC 2 or ISO Certified
SOC 2
Popular Integrations
Shopify, WooCommerce, Salesforce
Supports SSO
Yes
Starting Price
$15/month
7

Ringly.io Abandoned Cart Recovery

Has Mobile App
No
Has Free Plan
No
Has Free Trial
Contact for trial
Integrates With Zapier
No
Has Public API
Not specified
Live Chat Support
Yes
SOC 2 or ISO Certified
Not specified
Popular Integrations
Shopify, WooCommerce, Magento
Supports SSO
No
Starting Price
Contact for pricing
8

FluentCRM Abandoned Cart Recovery

Has Mobile App
No
Has Free Plan
No
Has Free Trial
Not specified
Integrates With Zapier
No
Has Public API
Yes
Live Chat Support
No
SOC 2 or ISO Certified
Not specified
Popular Integrations
WordPress, WooCommerce, Easy Digital Downloads
Supports SSO
No
Starting Price
Contact for pricing

Similar Categories

Email and SMS Automation for Ecommerce
Email and SMS Automation for Ecommerce
 Product Recommendation Engines for Ecommerce
Product Recommendation Engines for Ecommerce
 Segmentation and Targeting Tools for Ecommerce
Segmentation and Targeting Tools for Ecommerce
 Account Based Marketing Automation Platforms
Account Based Marketing Automation Platforms
 Affiliate Marketing Software for Digital Marketing Agencies
Affiliate Marketing Software for Digital Marketing Agencies
 Affiliate Marketing Software for Ecommerce Businesses
Affiliate Marketing Software for Ecommerce Businesses
 Affiliate Marketing Software for Influencers
Affiliate Marketing Software for Influencers
 Affiliate Marketing Software for Marketing Agencies
Affiliate Marketing Software for Marketing Agencies

How We Rank Products

Our Evaluation Process

In the evaluation of abandoned cart automation tools, key factors considered include the range of features offered, ease of integration, customer support options, and overall pricing structure. Additionally, specific considerations such as the effectiveness of recovery techniques, customization capabilities, and user feedback significantly influenced the selection process for this category. The research methodology focused on analyzing product specifications, evaluating customer reviews and ratings, and comparing price-to-value ratios to ensure a comprehensive understanding of each tool's performance and reliability. Rankings were determined by synthesizing data from multiple sources, facilitating an objective comparison of the eight evaluated products.

Overall scores reflect relative ranking within this category, accounting for which limitations materially affect real-world use cases. Small differences in category scores can result in larger ranking separation when those differences affect the most common or highest-impact workflows.

Verification

  • Products evaluated through comprehensive research and analysis of user feedback and industry standards.
  • Rankings based on a detailed analysis of features, customer reviews, and expert insights.
  • Selection criteria focus on effectiveness, ease of use, and integration capabilities within e-commerce platforms.
How We Evaluate Products

As an Amazon Associate, we earn from qualifying purchases. We may also earn commissions from other affiliate partners.

×

Score Breakdown

0.0 / 10

What This Award Means