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        padding: 0.25rem 2rem 0 2rem !important;
        margin-top: 0.25rem !important;
        margin-bottom: 0 !important;
    }
    
    div.disclosure-text-top p {
        margin-bottom: 0.25rem !important;
    }
    
    /* Show HR line on desktop */
    .disclosure-divider {
        display: block !important;
        border: none;
        border-top: 1px solid rgba(255, 255, 255, 0.3);
        margin: 0.25rem 2rem 0.25rem 2rem;
        padding: 0;
    }
    
    /* Reduce breadcrumb spacing */
    .modern-breadcrumb {
        margin-top: 0.25rem !important;
        margin-bottom: 0.25rem !important;
        padding-top: 0.25rem !important;
        padding-bottom: 0.25rem !important;
    }
    
    /* Reduce subtitle container spacing */
    .category-subtitle-container {
        margin: 0.25rem 0 0.25rem 0 !important;
    }
    
    /* Reduce product tabs spacing */
    .product-tabs {
        margin: 0.25rem 0 0.25rem 0 !important;
    }
    
    /* Reduce gap before first product */
    .modern-product-list {
        margin-top: 0 !important;
        padding-top: 0 !important;
    }
    
    /* Reduce spacing inside curator badge box */
    .curator-content {
        padding: 4px 20px !important;
        gap: 12px;
    }
    
    /* Ensure image aligns with minimal top/bottom spacing */
    .curator-photo,
    .curator-photo-placeholder {
        flex-shrink: 0;
    }
}
.page-title { 
    font-size: 2.5rem !important; 
    font-weight: 800 !important; 
    margin: 0 0 1rem 0 !important; 
    color: #ffffff !important; 
    line-height: 1.2 !important; 
    letter-spacing: -0.02em !important; 
    text-shadow: 0 2px 4px rgba(0,0,0,0.3) !important;
    background: none !important;
    background-image: none !important;
    -webkit-background-clip: unset !important;
    background-clip: unset !important;
    -webkit-text-fill-color: #ffffff !important;
    white-space: nowrap !important;
    overflow: visible !important;
    max-width: 100% !important;
}

/* Responsive font sizing for page title based on viewport width */
/* Desktop - make room for curator badge */
@media (min-width: 1025px) {
    .page-title {
        white-space: normal !important;
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
        flex: 1;
        margin-right: 1.5rem;
        padding-right: 0 !important;
        max-width: none !important;
    }
    
    .page-header {
        min-height: 80px;
        display: flex;
        align-items: flex-start;
        justify-content: flex-start;
        flex-wrap: nowrap;
        gap: 1.5rem;
    }
}

/* Tablet - keep header and badge on same row */
@media (min-width: 769px) and (max-width: 1024px) {
    .page-header {
        display: flex;
        align-items: flex-start;
        justify-content: flex-start;
        flex-wrap: nowrap;
        gap: 1.5rem;
    }
    
    .page-title {
        white-space: normal !important;
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
        flex: 1;
        margin-right: 0;
        padding-right: 0 !important;
        max-width: none !important;
    }
    
    .curator-badge {
        flex-shrink: 0;
        position: relative;
        margin-top: 0;
        margin-left: 0;
    }
}

@media (max-width: 1600px) {
    .page-title {
        font-size: 2.2rem !important;
    }
}

@media (max-width: 1400px) {
    .page-title {
        font-size: 2rem !important;
    }
}

@media (max-width: 1200px) {
    .page-title {
        font-size: 1.75rem !important;
    }
}

/* Tablet - curator badge drops below title */
@media (max-width: 1024px) {
    .page-title {
        font-size: 1.6rem !important;
        padding-right: 0 !important;
        white-space: normal !important;
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
        margin-bottom: 0.5rem !important;
        position: relative;
        z-index: 1;
    }
}

@media (max-width: 992px) {
    .page-title {
        font-size: 1.5rem !important;
    }
}

@media (max-width: 850px) {
    .page-title {
        font-size: 1.35rem !important;
    }
}

/* Mobile: Custom Scoring Grid - 2 columns on very small screens */
@media (max-width: 640px) {
    .custom-scoring-categories-grid {
        grid-template-columns: repeat(2, 1fr);
        gap: 10px;
    }
    
    .custom-scoring-category-score-box {
        width: 55px;
        height: 55px;
        font-size: 1.25rem;
    }
    
    .category-score-value {
        font-size: 1.25rem;
    }
    
    .category-label-short {
        font-size: 0.7rem;
    }
    
    .formula-text {
        font-size: 0.85rem;
    }
}

@media (max-width: 640px) {
    .page-title {
        font-size: 1.05rem !important;
        white-space: normal !important;
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
        hyphens: auto !important;
        line-height: 1.25 !important;
        display: -webkit-box !important;
        -webkit-line-clamp: 2 !important;
        -webkit-box-orient: vertical !important;
        overflow: hidden !important;
        position: relative;
        z-index: 1;
        margin-bottom: 0.5rem !important;
    }
}

@media (max-width: 480px) {
    .page-title {
        font-size: 1.0rem !important;
    }
}

@media (max-width: 380px) {
    .page-title {
        font-size: 0.95rem !important;
    }
}

/* Mobile breadcrumb */
.mobile-breadcrumb { display: none; }
@media (max-width: 768px) {
    .mobile-breadcrumb { display: block; }
    #breadcrumb-list { display: none; }
    
    .mobile-category-hero {
        display: none !important;
    }
    
        .mobile-header-category-image {
        display: block !important;
        width: 80px;
        height: 80px;
        border-radius: 8px;
        object-fit: cover;
        float: left;
        margin-right: 1rem;
        margin-bottom: 0.5rem;
        border: 2px solid rgba(255, 255, 255, 0.3);
        box-shadow: 0 2px 8px rgba(0, 0, 0, 0.2);
    }
    
    .mobile-subtitle-influencer-image {
        display: block !important;
        float: right;
        margin: 0 0 0.5rem 0.75rem;
        clear: right;
    }
    
    .page-header {
        margin-bottom: 0.25rem !important;
        display: flex;
        align-items: flex-start;
        gap: 1rem;
        overflow: hidden;
    }
    
    .page-title {
        font-size: 1.3rem !important;
        line-height: 1.25 !important;
        margin: 0 !important;
        position: relative;
        z-index: 1;
        display: -webkit-box !important;
        -webkit-line-clamp: 3 !important;
        -webkit-box-orient: vertical !important;
        overflow: hidden !important;
        flex: 1;
    }
    
    .curator-badge.desktop-only {
        display: none !important;
    }
    
    .mobile-subtitle-influencer-image {
        display: block !important;
        float: right;
        margin: 0 0 0.5rem 0.75rem;
        clear: right;
    }
}

/* Subheader row: subheader left, association box right on desktop */
.subheader-row {
    display: flex;
    flex-wrap: wrap;
    align-items: stretch;
    gap: 0.75rem;
    margin: 0 auto 1rem auto;
    max-width: 100%;
}
@media (min-width: 769px) {
    .subheader-row {
        flex-wrap: nowrap;
        align-items: center;
        max-width: 1600px;
        padding: 0 2rem;
        box-sizing: border-box;
    }
}
@media (min-width: 769px) {
    .subheader-row .subheader {
        flex: 1 1 auto;
        min-width: 0;
        margin: 0 !important;
        text-align: left !important;
    }
    .subheader-row .association-section {
        flex: 0 0 auto;
        margin: 0 !important;
    }
}
.subheader-row .subheader-empty {
    display: none;
}
@media (max-width: 768px) {
    .subheader-row .subheader-empty {
        display: block;
        width: 100%;
        background: rgba(255, 255, 255, 0.95) !important;
        box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1) !important;
        color: #1f2937 !important;
    }
}

/* Subheader styling - appears below page-header */
.subheader {
    font-size: 0.875rem !important;
    line-height: 1.5 !important;
    color: #1f2937 !important;
    background: rgba(255, 255, 255, 0.95) !important;
    padding: 0.625rem 1rem !important;
    border-radius: 0.5rem !important;
    margin: 0 auto 1rem auto !important; /* Center horizontally */
    display: block !important; /* Changed to block for proper centering */
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1) !important;
    max-width: 100% !important;
    width: fit-content !important;
    text-align: center; /* Center text inside subheader */
}

/* Desktop: Ensure subheader is centered when not in row */
@media (min-width: 769px) {
    .subheader-row .subheader {
        margin-left: 0 !important;
        margin-right: 0 !important;
    }
    .subheader:not(.subheader-empty) {
        margin-left: auto !important;
        margin-right: auto !important;
        display: block !important;
    }
}

.subheader a {
    color: #3b82f6 !important;
    text-decoration: none !important;
    font-weight: 500 !important;
    transition: color 0.2s ease !important;
}

.subheader a:hover {
    color: #2563eb !important;
    text-decoration: underline !important;
}

/* Mobile: Full width subheader */
@media (max-width: 768px) {
    .subheader {
        width: 100% !important;
        margin-bottom: 0.75rem !important;
        padding: 0.5rem 0.75rem !important;
    }
    
    .mobile-influencer-thumbnail {
        width: 51px;
        height: 51px;
        border-radius: 50%;
        object-fit: cover;
        border: 2px solid rgba(255, 255, 255, 0.4);
        box-shadow: 0 2px 8px rgba(0, 0, 0, 0.2);
        transition: transform 0.2s ease;
    }
    
    .mobile-influencer-thumbnail:hover {
        transform: scale(1.05);
    }
    
    .mobile-influencer-placeholder {
        width: 51px;
        height: 51px;
        border-radius: 50%;
        background: rgba(59, 130, 246, 0.3);
        border: 2px solid rgba(255, 255, 255, 0.4);
        display: flex;
        align-items: center;
        justify-content: center;
        color: white;
        font-size: 1.6rem;
        font-weight: 700;
    }
    
    .category-subtitle p {
        text-align: justify;
    }
    
    /* Style links within subtitle to be white */
    .category-subtitle p a,
    .category-subtitle a {
        color: #ffffff !important;
        text-decoration: underline;
        text-shadow: 0 1px 2px rgba(0, 0, 0, 0.2);
    }

    .category-subtitle p a:hover,
    .category-subtitle a:hover {
        color: rgba(255, 255, 255, 0.9) !important;
        text-decoration: underline;
    }
    
    .mobile-header-category-image {
        display: block !important;
    }
    
    .desktop-only {
        display: none !important;
    }
    
    /* Hide dev inactivate button on mobile */
    .dev-inactivate-product {
        display: none !important;
    }
}

/* Dev-only: Inactivate Product Button (Desktop Only) */
.dev-inactivate-product {
    display: block;
    text-align: center;
    margin-top: 8px;
}

.dev-inactivate-btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
}

.dev-inactivate-btn:hover {
    background: ##dc2626 !important;
    transform: translateY(-1px);
    box-shadow: 0 2px 8px rgba(239, 68, 68, 0.3);
}

.dev-inactivate-btn:active {
    transform: translateY(0);
}

.dev-inactivate-btn:disabled {
    opacity: 0.6;
    cursor: not-allowed;
}

/* Influencer Modal Styles */
.influencer-modal {
    display: none;
    position: fixed;
    z-index: 10000;
    left: 0;
    top: 0;
    width: 100%;
    height: 100%;
    background-color: rgba(0, 0, 0, 0.85);
    backdrop-filter: blur(4px);
    align-items: center;
    justify-content: center;
    padding: 1rem;
}

.influencer-modal-content {
    background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%);
    border-radius: 24px;
    max-width: 450px;
    width: 100%;
    position: relative;
    padding: 0;
    text-align: center;
    box-shadow: 0 20px 60px rgba(0, 0, 0, 0.3);
    overflow: hidden;
}

.influencer-modal-header {
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    color: #ffffff;
    padding: 1.5rem 2rem;
    border-radius: 24px 24px 0 0;
    display: flex;
    justify-content: space-between;
    align-items: center;
    position: relative;
    z-index: 10;
}

.influencer-modal-header h2 {
    margin: 0;
    font-size: 1.5rem;
    font-weight: 700;
    color: #ffffff;
}

.influencer-modal-close {
    background: rgba(255, 255, 255, 0.2);
    border: none;
    border-radius: 50%;
    font-size: 1.5rem;
    color: white;
    cursor: pointer;
    line-height: 1;
    padding: 0;
    width: 36px;
    height: 36px;
    display: flex;
    align-items: center;
    justify-content: center;
    transition: all 0.2s ease;
}

.influencer-modal-content::before {
    display: none;
}

.influencer-modal-close:hover {
    background: rgba(255, 255, 255, 0.3);
    transform: rotate(90deg);
}

.influencer-modal-body {
    padding: 2rem 2rem 2rem 2rem;
    position: relative;
    z-index: 1;
    background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%);
    border-radius: 0 0 24px 24px;
    overflow: visible;
    min-height: 200px;
}

.influencer-modal-image-container {
    margin: 0 auto 1rem auto;
    position: relative;
    z-index: 2;
}

.influencer-modal-image {
    width: 120px;
    height: 120px;
    border-radius: 50%;
    object-fit: cover;
    border: 5px solid white;
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.15);
    display: block;
    margin: 0 auto;
}

.influencer-modal-placeholder {
    width: 120px;
    height: 120px;
    border-radius: 50%;
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    border: 5px solid white;
    display: flex;
    align-items: center;
    justify-content: center;
    color: white;
    font-size: 3rem;
    font-weight: 700;
    margin: 0 auto;
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.15);
}

.influencer-modal-name {
    font-size: 1.75rem;
    font-weight: 700;
    color: #1f2937;
    margin: 0.5rem 0 0.75rem 0;
    line-height: 1.2;
    position: relative;
    z-index: 2;
}

.influencer-modal-role {
    font-size: 1.1rem;
    font-weight: 600;
    color: #374151;
    margin: 0 0 0.75rem 0;
    line-height: 1.4;
    position: relative;
    z-index: 2;
}

.influencer-modal-methodology {
    font-size: 0.95rem;
    color: #4b5563;
    margin: 0 auto 1.25rem auto;
    line-height: 1.6;
    font-weight: 400;
    max-width: 380px;
    position: relative;
    z-index: 2;
}

.influencer-modal-date {
    font-size: 0.9rem;
    color: #6b7280;
    margin: 0 0 1.5rem 0;
    font-style: italic;
}

.influencer-modal-buttons {
    display: flex;
    flex-direction: column;
    gap: 12px;
    width: 100%;
    margin-top: 1rem;
}

.influencer-modal-bio-link {
    display: block;
    width: 100%;
    padding: 0.75rem 1.25rem;
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    color: white !important;
    text-decoration: none !important;
    border-radius: 8px;
    font-weight: 600;
    font-size: 0.9rem;
    transition: all 0.3s ease;
    box-shadow: 0 2px 8px rgba(59, 130, 246, 0.3);
    cursor: pointer;
    border: none;
    pointer-events: auto;
    position: relative;
    z-index: 10;
    text-align: center;
    box-sizing: border-box;
}

.influencer-modal-bio-link:hover {
    transform: translateY(-2px);
    box-shadow: 0 6px 20px rgba(59, 130, 246, 0.5);
    background: linear-gradient(135deg, #2563eb 0%, #1d4ed8 100%);
    text-decoration: none !important;
    color: white !important;
}

.influencer-modal-bio-link:active {
    transform: translateY(0);
}

.influencer-modal-bio-link:visited {
    color: white !important;
}

@media (max-width: 768px) {
    .influencer-modal-content {
        padding: 0;
        margin: 1rem;
        border-radius: 20px;
        max-width: calc(100% - 2rem);
    }
    
    .influencer-modal-header {
        padding: 1.25rem 1.5rem;
        border-radius: 20px 20px 0 0;
    }
    
    .influencer-modal-header h2 {
        font-size: 1.25rem;
    }
    
    .influencer-modal-body {
        padding: 1.5rem 1.5rem 1.5rem 1.5rem;
        border-radius: 0 0 20px 20px;
        min-height: 180px;
    }
    
    .influencer-modal-image-container {
        margin: 0 auto 1rem auto;
    }
    
    .influencer-modal-name {
        font-size: 1.5rem;
    }
    
    .influencer-modal-role {
        font-size: 1rem;
    }
    
    .influencer-modal-methodology {
        font-size: 0.9rem;
        max-width: 100%;
        padding: 0 0.5rem;
    }
    
    .influencer-modal-image,
    .influencer-modal-placeholder {
        width: 100px;
        height: 100px;
    }
    
    .influencer-modal-placeholder {
        font-size: 2.5rem;
    }
}

/* Desktop breadcrumb no-wrap (no ellipsis on desktop) */
.modern-breadcrumb { 
    overflow: visible; 
    max-width: 1600px;
    margin: 0 auto;
    padding: 0 2rem;
    box-sizing: border-box;
}
.breadcrumb-list { display: flex; align-items: center; white-space: nowrap; overflow: visible; flex-wrap: nowrap; }
.breadcrumb-item { flex: 0 0 auto; min-width: 0; }
.breadcrumb-link { display: inline-flex; align-items: center; max-width: 100%; color: #e5e7eb; white-space: nowrap; }
.breadcrumb-separator { margin: 0 6px; flex: 0 0 auto; }

/* Desktop: No truncation, show full breadcrumb */
.breadcrumb-item .breadcrumb-link { white-space: nowrap; overflow: visible; }

/* Ensure breadcrumb doesn't wrap on tablets (iPad) */
@media (min-width: 768px) and (max-width: 1200px) {
    .modern-breadcrumb {
        max-width: 1600px;
        margin: 0 auto;
        padding: 0 2rem;
        box-sizing: border-box;
        overflow: hidden;
    }
    .breadcrumb-list {
        white-space: nowrap !important;
        flex-wrap: nowrap !important;
        overflow: hidden !important;
    }
    .breadcrumb-item {
        flex-shrink: 0;
    }
}

/* Mobile breadcrumb container */
@media (max-width: 767px) {
    .modern-breadcrumb {
        max-width: 100%;
        margin: 0;
        padding: 0 1rem;
        box-sizing: border-box;
    }
}

/* Mobile Category Hero - Watercolor Image + Curator Row */
.mobile-category-hero {
    display: none; /* Hidden on desktop */
}

.mobile-header-category-image {
    display: none; /* Hidden on desktop */
}

.mobile-subtitle-influencer-image {
    display: none; /* Hidden on desktop */
}

.mobile-watercolor-image {
    width: 100%;
    height: auto;
    border-radius: 8px;
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.3);
    border: 2px solid rgba(255, 255, 255, 0.3);
}

.mobile-curator-badge {
    display: none; /* Hidden on desktop, shown on mobile via media query */
}

.desktop-only {
    display: block;
}

/* Curator Badge Styles */
.curator-badge {
    margin-top: 0.75rem;
    position: relative;
    z-index: 0;
}

.curator-link {
    display: inline-block;
    text-decoration: none !important;
    transition: all 0.3s ease;
}

.curator-link:hover {
    text-decoration: none !important;
}

.curator-link:hover .curator-name,
.curator-link:hover .curator-label,
.curator-link:hover .curator-date {
    text-decoration: none !important;
}

.curator-content {
    display: flex;
    align-items: center;
    gap: 12px;
    padding: 12px 20px;
    background: linear-gradient(135deg, rgba(59, 130, 246, 0.1) 0%, rgba(30, 64, 175, 0.1) 100%);
    border: 2px solid rgba(59, 130, 246, 0.3);
    border-radius: 12px;
    backdrop-filter: blur(10px);
    transition: all 0.3s ease;
}

.curator-link:hover .curator-content {
    background: linear-gradient(135deg, rgba(59, 130, 246, 0.2) 0%, rgba(30, 64, 175, 0.2) 100%);
    border-color: rgba(59, 130, 246, 0.5);
    transform: translateY(-2px);
    box-shadow: 0 4px 12px rgba(59, 130, 246, 0.2);
}

.curator-photo {
    width: 50px;
    height: 50px;
    border-radius: 50%;
    object-fit: cover;
    border: 2px solid rgba(255, 255, 255, 0.8);
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.2);
}

.curator-photo-placeholder {
    width: 50px;
    height: 50px;
    border-radius: 50%;
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    display: flex;
    align-items: center;
    justify-content: center;
    color: white;
    font-weight: 700;
    font-size: 20px;
    border: 2px solid rgba(255, 255, 255, 0.8);
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.2);
}

.curator-info {
    display: flex;
    flex-direction: column;
    gap: 2px;
}

.curator-name-row {
    display: flex;
    flex-direction: row;
    align-items: baseline;
    gap: 0;
    flex-wrap: nowrap;
}

.curator-label {
    font-size: 0.75rem;
    text-transform: uppercase;
    letter-spacing: 0.05em;
    color: rgba(255, 255, 255, 0.8);
    font-weight: 600;
    display: inline;
    margin-right: 0.25rem;
}

.curator-name {
    font-size: 1.1rem;
    font-weight: 700;
    color: #ffffff;
    text-shadow: 0 1px 3px rgba(0, 0, 0, 0.3);
    display: inline;
}

.curator-date {
    font-size: 0.8rem;
    color: rgba(255, 255, 255, 0.7);
    margin-top: 2px;
}

/* Desktop: Position in upper right */
@media (min-width: 1025px) {
    .curator-badge {
        position: relative;
        flex-shrink: 0;
        margin-top: 0;
        margin-left: 0;
    }
}

/* Tablet and Mobile: Show below title */
@media (max-width: 1024px) {
    .curator-badge {
        position: relative;
        margin-top: 0.5rem;
        margin-bottom: 0.25rem;
        clear: both;
    }
    
    .curator-content {
        padding: 10px 16px;
        gap: 10px;
    }
    
    .curator-photo,
    .curator-photo-placeholder {
        width: 40px;
        height: 40px;
    }
    
    .curator-photo-placeholder span {
        font-size: 16px;
    }
    
    .curator-label {
        font-size: 0.7rem;
    }
    
    .curator-name {
        font-size: 0.95rem;
    }
    
    .curator-date {
        font-size: 0.75rem;
    }
}

/* Mobile: Show mobile category hero layout */
@media (max-width: 768px) {
    /* Hide desktop curator badge and desktop inline image */
    .curator-badge.desktop-only {
        display: none !important;
    }
    
    .desktop-only {
        display: none !important;
    }
    
    .category-image-wrapper {
        display: none !important;
    }
    
    /* Show mobile category hero */
    .mobile-category-hero {
        display: flex;
        gap: 0.75rem;
        align-items: stretch; /* Make children equal height */
        margin-bottom: 1rem;
    }
    
    .mobile-watercolor-image {
        flex-shrink: 0;
        width: 75px;
        height: 75px; /* Smaller height */
        object-fit: cover; /* Cover to maintain aspect */
        align-self: flex-start;
    }
    
    .mobile-curator-badge {
        display: block !important;
        margin: 0.75rem 0;
    }
    
    .mobile-curator-badge .curator-link {
        width: 100%;
        display: flex;
    }
    
    .mobile-curator-badge .curator-content {
        padding: 8px 12px;
        gap: 10px;
        width: 100%;
        display: flex;
        align-items: center; /* Vertically center content */
        min-height: 75px; /* Match image height */
        justify-content: space-between; /* Spread content across width */
    }
    
    .mobile-curator-badge .curator-photo,
    .mobile-curator-badge .curator-photo-placeholder {
        width: 38px;
        height: 38px;
        flex-shrink: 0;
    }
    
    .mobile-curator-badge .curator-info {
        flex: 1;
        display: flex;
        flex-direction: column;
        justify-content: center; /* Center content vertically */
        padding-left: 4px;
    }
    
    .mobile-curator-badge .curator-name-row {
        display: block;
        margin-bottom: 2px;
        line-height: 1.3;
    }
    
    .mobile-curator-badge .curator-label {
        font-size: 0.75rem;
        display: inline;
        margin-right: 4px;
    }
    
    .mobile-curator-badge .curator-name {
        font-size: 0.85rem;
        display: inline;
        font-weight: 600;
    }
    
    .mobile-curator-badge .curator-date {
        font-size: 0.75rem;
        display: block;
    }
}

/* Product Price Styling */
.product-price-container {
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 8px;
    padding: 12px 16px;
    background: linear-gradient(135deg, #667eea 0%, #764ba2 100%);
    border-radius: 8px;
    color: white;
    font-weight: 600;
    box-shadow: 0 4px 6px rgba(0, 0, 0, 0.1);
    text-decoration: none;
    transition: all 0.3s ease;
}

/* Clickable price link styling */
.product-price-link:hover {
    transform: translateY(-2px);
    box-shadow: 0 6px 12px rgba(0, 0, 0, 0.15);
    background: linear-gradient(135deg, #5a67d8 0%, #6b46c1 100%);
    text-decoration: none;
    color: white;
}

.product-price-link:active {
    transform: translateY(0);
    box-shadow: 0 4px 6px rgba(0, 0, 0, 0.1);
}

.product-price-link:focus {
    outline: 2px solid #fbbf24;
    outline-offset: 2px;
}

/* Merchant Buttons Styling */
.merchant-buttons-container {
    display: flex;
    flex-direction: column;
    gap: 8px;
    margin-bottom: 12px;
}

.merchant-button {
    display: flex;
    align-items: center;
    justify-content: space-between;
    padding: 10px 14px;
    background: linear-gradient(135deg, #667eea 0%, #764ba2 100%);
    border-radius: 8px;
    color: white;
    font-weight: 600;
    text-decoration: none;
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1);
    transition: all 0.3s ease;
    border: none;
    cursor: pointer;
}

.merchant-button:hover {
    transform: translateY(-2px);
    box-shadow: 0 4px 8px rgba(0, 0, 0, 0.15);
    background: linear-gradient(135deg, #5a67d8 0%, #6b46c1 100%);
    text-decoration: none;
    color: white;
}

.merchant-button:active {
    transform: translateY(0);
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1);
}

.merchant-button:focus {
    outline: 2px solid #fbbf24;
    outline-offset: 2px;
}

.merchant-button-has-price {
    background: linear-gradient(135deg, #667eea 0%, #764ba2 100%);
}

.merchant-button-no-price {
    background: linear-gradient(135deg, #6b7280 0%, #4b5563 100%);
}

.merchant-name {
    font-size: 13px;
    font-weight: 600;
}

.merchant-price {
    font-size: 14px;
    font-weight: 700;
}

@media (max-width: 768px) {
    .merchant-buttons-container {
        gap: 6px;
    }
    
    .merchant-button {
        padding: 8px 12px;
        font-size: 12px;
    }
    
    .merchant-name {
        font-size: 12px;
    }
    
    .merchant-price {
        font-size: 13px;
    }
    
    /* Reduce badge margins on mobile */
    .product-badges-section {
        margin-top: 4px !important;
        margin-bottom: 4px !important;
    }
    
    /* Reduce spacing in product rows on mobile */
    .product-image-container {
        margin-bottom: 6px !important;
    }
    
    .rating-row {
        margin-top: 4px !important;
        margin-bottom: 6px !important;
    }
    
    .merchant-options-container {
        margin-top: 0 !important;
        margin-bottom: 4px !important;
        gap: 4px !important;
    }
    
    .product-badges-section-mobile {
        margin-top: 4px !important;
        margin-bottom: 4px !important;
    }
    
    .product-media-section {
        gap: 6px !important;
    }
    
    /* Reduce product-main gap on mobile */
    .product-main {
        gap: 2px !important;
    }
    
    /* Expandable breadcrumb styles */
    .mobile-breadcrumb .breadcrumb-collapsed {
        cursor: pointer;
        user-select: none;
        padding-left: 0 !important;
        margin-left: 0 !important;
    }
    
    .mobile-breadcrumb .breadcrumb-expanded {
        display: none !important;
        height: 0 !important;
        overflow: hidden !important;
        flex-wrap: wrap !important;
        width: 100% !important;
        max-width: 100% !important;
        box-sizing: border-box !important;
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
        padding: 0 !important;
        margin: 0 !important;
    }
    
    .mobile-breadcrumb .breadcrumb-expanded.show {
        display: flex !important;
        height: auto !important;
        overflow: visible !important;
    }
    
    .mobile-breadcrumb .breadcrumb-expanded .breadcrumb-link {
        white-space: normal !important;
        word-break: break-word !important;
        max-width: 100% !important;
    }
    
    .mobile-breadcrumb .breadcrumb-expanded .breadcrumb-separator {
        white-space: normal !important;
    }
}

.price-label {
    font-size: 0.9rem;
    opacity: 0.9;
}

.price-value {
    font-size: 1.25rem;
    font-weight: 700;
    text-shadow: 0 1px 2px rgba(0, 0, 0, 0.1);
}

/* Price History Icon removed */

/* Mobile Responsive */
@media (max-width: 768px) {
    .product-media-section {
        margin: 0 0 8px 0;
        padding: 12px;
        gap: 6px;
        width: 100%;
    }
    
    .product-header {
        margin-bottom: 0;
    }
    
    .product-image {
        max-width: 150px;
        max-height: 150px;
    }
    
    .product-price-container {
        padding: 10px 14px;
    }
    
    .price-value {
        font-size: 1.1rem;
    }
}

@media (max-width: 480px) {
    .product-image {
        max-width: 120px;
        max-height: 120px;
    }
    
    .product-price-container {
        flex-direction: column;
        gap: 4px;
        padding: 8px 12px;
    }
    
    .price-label {
        font-size: 0.8rem;
    }
    
    .price-value {
        font-size: 1rem;
    }
}

/* Category Subtitle Styling */
.category-subtitle-container {
    width: 100%;
    margin: 0.5rem 0;
}

/* Dev-only subtitle regenerate controls */
.dev-subtitle-regenerate {
    display: flex;
    align-items: center;
    justify-content: flex-end;
    gap: 12px;
    margin: 0.5rem 0 0.25rem 0;
}
.dev-subtitle-regenerate-btn {
    appearance: none;
    border: 1px solid rgba(255,255,255,0.35);
    background: rgba(15, 23, 42, 0.55);
    color: #ffffff;
    padding: 8px 12px;
    border-radius: 8px;
    font-size: 12px;
    font-weight: 700;
    cursor: pointer;
}
.dev-subtitle-regenerate-btn:hover {
    background: rgba(15, 23, 42, 0.70);
}
.dev-subtitle-regenerate-btn:disabled {
    opacity: 0.7;
    cursor: not-allowed;
}
.dev-subtitle-regenerate-status {
    font-size: 12px;
    color: rgba(255,255,255,0.9);
}
.dev-subtitle-spinner {
    display: inline-block;
    width: 12px;
    height: 12px;
    border: 2px solid rgba(255,255,255,0.45);
    border-top-color: rgba(255,255,255,0.0);
    border-radius: 999px;
    margin-right: 8px;
    vertical-align: -2px;
    animation: devSubtitleSpin 0.9s linear infinite;
}
@keyframes devSubtitleSpin {
    to { transform: rotate(360deg); }
}

.category-subtitle {
    padding: 1.25rem;
    background: rgba(255, 255, 255, 0.15);
    border-radius: 8px;
    border: 1px solid rgba(255, 255, 255, 0.2);
    backdrop-filter: blur(10px);
    overflow: auto; /* Ensure floated content is contained */
    clear: both;
}

.category-image-wrapper {
    float: left;
    margin: 0 1.5rem 1rem 0;
    max-width: 158px;
    width: 52.5%;
}

.category-inline-image {
    display: block;
    width: 100%;
    height: auto;
    border-radius: 8px;
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.3);
    border: 2px solid rgba(255, 255, 255, 0.3);
    margin: 0;
}

.subtitle-methodology-btn.desktop-only {
    display: block;
    width: 100%;
    margin-top: 5px;
    margin-bottom: 0;
    margin-left: 0;
    margin-right: 0;
    font-size: 0.6875rem; /* Smaller font on desktop to fit without truncation */
    white-space: nowrap;
    overflow: visible;
    text-overflow: clip;
}

.category-subtitle p {
    font-size: 1.1rem;
    line-height: 1.7;
    margin: 0;
    font-weight: 400;
    text-shadow: 0 1px 2px rgba(0, 0, 0, 0.2);
    color: #ffffff !important;
}

/* Desktop: Make links white in subtitle */
.category-subtitle p a {
    color: #ffffff !important;
    text-decoration: underline;
    text-shadow: 0 1px 2px rgba(0, 0, 0, 0.2);
}

.category-subtitle p a:hover {
    color: rgba(255, 255, 255, 0.9) !important;
    text-decoration: underline;
}

.subtitle-show-more-btn {
    background: #6b7280;
    color: white;
    border: none;
    padding: 0.25rem 0.75rem;
    border-radius: 4px;
    font-size: 0.75rem;
    font-weight: 500;
    cursor: pointer;
    margin: 0;
    margin-left: 0.25rem;
    transition: all 0.2s ease;
    display: inline-block;
    vertical-align: baseline;
}

.subtitle-show-more-btn:hover {
    background: #4b5563;
    transform: none;
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.2);
}

.subtitle-show-more-btn.desktop-only {
    display: inline-block;
}

/* Desktop subtitle display - show short by default */
.subtitle-short-desktop {
    display: inline;
}

.subtitle-full-desktop {
    display: none;
}

/* iPad subtitle display */
.subtitle-short-ipad {
    display: none;
}

.subtitle-show-more-btn.ipad-only {
    display: none;
}

@media (min-width: 769px) and (max-width: 1200px) {
    .subtitle-short-desktop {
        display: none;
    }
    .subtitle-short-ipad {
        display: inline;
    }
    .subtitle-show-more-btn.ipad-only {
        display: inline-block;
    }
}

/* Mobile Responsive for Subtitle */
@media (max-width: 768px) {
    .subtitle-show-more-btn.desktop-only {
        display: none !important;
    }
    .subtitle-short-ipad {
        display: none !important;
    }
    
    div.disclosure-text-top {
        padding: 0.25rem 0 0 0;
        max-width: 100%;
        margin: 0;
        margin-top: 0.25rem;
    }
    
    div.disclosure-text-top p {
        font-size: 0.8rem;
        line-height: 1.6;
        padding: 0 1rem;
        margin-bottom: 0.25rem;
    }
    
    .disclosure-divider {
        display: block !important;
        border: none;
        border-top: 1px solid rgba(255, 255, 255, 0.3);
        margin: 0.25rem 1rem 0.25rem 1rem;
        padding: 0;
    }
    
    .modern-breadcrumb {
        margin-top: 0.25rem !important;
        padding-top: 0.25rem !important;
    }
    
    div.disclosure-text-top a {
        display: inline;
        margin: 0;
        padding: 0;
        background: none;
        border: none;
        border-radius: 0;
        text-decoration: underline !important;
        font-weight: 700;
        font-size: 0.8rem;
        color: #ffffff !important;
        transition: opacity 0.2s ease;
    }
    
    div.disclosure-text-top a::after {
        content: "";
        display: none;
    }
    
    div.disclosure-text-top a:hover,
    div.disclosure-text-top a:active {
        opacity: 0.8;
        background: none;
        border: none;
        transform: none;
    }
    
    .category-subtitle-container {
        margin: 0.25rem 0 1rem 0;
        position: relative;
    }
    
    .category-subtitle {
        padding: 1rem;
        border-radius: 6px;
        position: relative;
        overflow: hidden; /* Clear float */
    }
    
    .category-subtitle p {
        font-size: 1rem;
        line-height: 1.6;
        /* Always clamp to 2 lines on mobile by default */
        display: -webkit-box;
        margin-right: 0; /* Allow text to wrap around image */
        -webkit-line-clamp: 2;
        -webkit-box-orient: vertical;
        overflow: hidden;
        text-overflow: ellipsis;
        margin-bottom: 0.5rem;
        -webkit-overflow-scrolling: touch;
        word-wrap: break-word;
        word-break: break-word;
        hyphens: auto;
        -webkit-transform: translateZ(0);
        transform: translateZ(0);
    }
    /* Expanded state removes clamp */
    .category-subtitle p.expanded {
        display: block;
        -webkit-line-clamp: initial;
        overflow: visible;
        text-overflow: initial;
        margin-bottom: 0.5rem;
    }
    
    .subtitle-read-more {
        display: flex !important; /* override inline style="display:none"; JS may hide if short */
        justify-content: flex-start;
        align-items: center;
        gap: 0.75rem;
        margin-top: 0.5rem;
        clear: both;
        flex-wrap: wrap;
    }
    
    /* Center the links when there's only one (no methodology link) */
    .subtitle-read-more.single-link {
        justify-content: center;
    }
    
    /* When both links are present, space them apart */
    .subtitle-read-more.has-methodology {
        justify-content: space-between;
    }
    
    .subtitle-methodology-link-mobile {
        color: rgba(255, 255, 255, 0.9);
        text-decoration: none;
        font-weight: 500;
        font-size: 0.9rem;
        padding: 0.5rem 1rem;
        background: linear-gradient(135deg, rgba(59, 130, 246, 0.8) 0%, rgba(30, 64, 175, 0.8) 100%);
        border-radius: 20px;
        border: 1px solid rgba(255, 255, 255, 0.3);
        transition: all 0.3s ease;
        display: inline-block;
        flex: 0 0 auto;
    }
    
    .subtitle-methodology-link-mobile:hover {
        background: linear-gradient(135deg, rgba(37, 99, 235, 0.9) 0%, rgba(30, 58, 138, 0.9) 100%);
        color: white;
        text-decoration: none;
        transform: translateY(-1px);
    }
    
    .read-more-link {
        color: rgba(255, 255, 255, 0.9);
        text-decoration: none;
        font-weight: 500;
        font-size: 0.9rem;
        padding: 0.5rem 1rem;
        background: rgba(255, 255, 255, 0.2);
        border-radius: 20px;
        border: 1px solid rgba(255, 255, 255, 0.3);
        transition: all 0.3s ease;
        display: inline-block;
        flex: 0 0 auto;
        /* Only push to right when methodology link is present */
    }
    
    /* When methodology link exists, push read-more to the right */
    .subtitle-read-more.has-methodology .read-more-link {
        margin-left: auto;
    }
    
    .read-more-link:hover {
        background: rgba(255, 255, 255, 0.3);
        color: white;
        text-decoration: none;
        transform: translateY(-1px);
    }
}

/* Subtitle Methodology Button */
.subtitle-methodology-btn {
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    color: #ffffff !important;
    border: 2px solid rgba(255, 255, 255, 0.3);
    border-radius: 8px;
    padding: 0.75rem 0.5rem;
    font-size: 0.9375rem;
    font-weight: 600;
    cursor: pointer;
    transition: all 0.3s ease;
    box-shadow: 0 2px 8px rgba(59, 130, 246, 0.3);
    text-align: center;
    white-space: nowrap;
    overflow: hidden;
    text-overflow: ellipsis;
}

/* Wrapper for button when no image exists - centers it on desktop */
.subtitle-methodology-btn-no-image-wrapper {
    text-align: center;
    margin-top: 1rem;
    margin-bottom: 0.5rem;
}

.subtitle-methodology-btn:hover {
    background: linear-gradient(135deg, #2563eb 0%, #1e3a8a 100%);
    transform: translateY(-2px);
    box-shadow: 0 4px 12px rgba(59, 130, 246, 0.5);
    border-color: rgba(255, 255, 255, 0.5);
}

/* Methodology Modal Styling */
.methodology-modal {
    display: none;
    position: fixed;
    z-index: 10000;
    left: 0;
    top: 0;
    width: 100%;
    height: 100%;
    background-color: rgba(0, 0, 0, 0.6);
    backdrop-filter: blur(4px);
    align-items: center;
    justify-content: center;
    padding: 1rem;
    overflow-y: auto;
}

.methodology-modal-content {
    background: #ffffff;
    border-radius: 16px;
    max-width: 700px;
    width: 100%;
    max-height: 90vh;
    overflow-y: auto;
    box-shadow: 0 20px 60px rgba(0, 0, 0, 0.3);
    animation: modalFadeIn 0.3s ease;
}

@keyframes modalFadeIn {
    from {
        opacity: 0;
        transform: scale(0.95) translateY(-20px);
    }
    to {
        opacity: 1;
        transform: scale(1) translateY(0);
    }
}

.methodology-modal-header {
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    color: #ffffff;
    padding: 1.5rem 2rem;
    border-radius: 16px 16px 0 0;
    display: flex;
    justify-content: space-between;
    align-items: center;
    position: sticky;
    top: 0;
    z-index: 10;
}

.methodology-modal-header h2 {
    margin: 0;
    font-size: 1.5rem;
    font-weight: 700;
}

.methodology-modal-close {
    background: rgba(255, 255, 255, 0.2);
    border: none;
    color: #ffffff;
    font-size: 2rem;
    font-weight: 300;
    width: 36px;
    height: 36px;
    border-radius: 50%;
    cursor: pointer;
    display: flex;
    align-items: center;
    justify-content: center;
    transition: all 0.3s ease;
    line-height: 1;
    padding: 0;
}

.methodology-modal-close:hover {
    background: rgba(255, 255, 255, 0.3);
    transform: rotate(90deg);
}

.methodology-modal-body {
    padding: 2rem;
}

.methodology-text {
    margin-bottom: 1.5rem;
}

.methodology-text h3 {
    font-size: 1.125rem;
    font-weight: 700;
    color: #1f2937;
    margin: 0 0 0.75rem 0;
}

.methodology-text p {
    font-size: 1rem;
    line-height: 1.7;
    color: #4b5563;
    margin: 0;
}

.verification-badges {
    margin-top: 1.5rem;
    padding-top: 1.5rem;
    border-top: 1px solid #e5e7eb;
}

.verification-badges h3 {
    font-size: 1.125rem;
    font-weight: 700;
    color: #1f2937;
    margin: 0 0 1rem 0;
    cursor: pointer;
    transition: color 0.2s ease;
    user-select: none;
}

.verification-badges h3:hover {
    color: #3b82f6;
}

.verification-list {
    list-style: none;
    padding: 0;
    margin: 0;
}

.verification-list li {
    display: flex;
    align-items: flex-start;
    gap: 0.75rem;
    padding: 0.75rem 0;
    font-size: 1rem;
    line-height: 1.6;
    color: #374151;
}

/* Toast notification for categoryID copy */
.categoryid-toast {
    position: fixed;
    bottom: 30px;
    left: 50%;
    transform: translateX(-50%) translateY(100px);
    background: #10b981;
    color: white;
    padding: 16px 24px;
    border-radius: 8px;
    font-size: 0.95rem;
    font-weight: 600;
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.15);
    z-index: 10000;
    opacity: 0;
    transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);
    pointer-events: none;
    display: flex;
    align-items: center;
    gap: 8px;
}

.categoryid-toast.show {
    opacity: 1;
    transform: translateX(-50%) translateY(0);
}

.categoryid-toast svg {
    width: 20px;
    height: 20px;
    stroke: white;
    stroke-width: 2.5;
    fill: none;
}

.verification-list li svg {
    flex-shrink: 0;
    margin-top: 0.125rem;
}

.methodology-updated {
    margin-top: 1.5rem;
    padding-top: 1rem;
    border-top: 1px solid #e5e7eb;
    text-align: right;
}

.methodology-updated small {
    font-size: 0.875rem;
    color: #6b7280;
}

/* Association section: "Other Software products for [Association]" - desktop light blue box (right side of subheader row) */
.association-section {
    margin: 0;
    padding: 0.625rem 1rem;
    background: #e0f2fe;
    border-radius: 0.5rem;
    border: 1px solid #bae6fd;
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.08);
}
.association-section p {
    margin: 0;
    font-size: 0.875rem;
    line-height: 1.5;
    color: #0c4a6e !important;
}
.association-section a {
    color: #0369a1 !important;
    font-weight: 600;
    text-decoration: underline;
}
.association-section a:hover {
    color: #075985 !important;
}

/* Association modal - blue header like methodology modal, styled list */
.association-modal {
    display: none;
    position: fixed;
    z-index: 10001;
    left: 0;
    top: 0;
    width: 100%;
    height: 100%;
    background-color: rgba(0, 0, 0, 0.6);
    backdrop-filter: blur(4px);
    align-items: center;
    justify-content: center;
    padding: 1rem;
    overflow-y: auto;
}
.association-modal-content {
    background: #ffffff;
    border-radius: 16px;
    max-width: 520px;
    width: 100%;
    max-height: 85vh;
    overflow: hidden;
    display: flex;
    flex-direction: column;
    box-shadow: 0 20px 60px rgba(0, 0, 0, 0.3);
    animation: modalFadeIn 0.3s ease;
}
.association-modal-header {
    background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
    color: #ffffff !important;
    padding: 1.25rem 1.5rem;
    border-radius: 16px 16px 0 0;
    display: flex;
    justify-content: space-between;
    align-items: center;
    flex-shrink: 0;
}
.association-modal-header h2 {
    margin: 0;
    font-size: 1.25rem;
    font-weight: 700;
    color: #ffffff !important;
}
.association-modal-close {
    background: rgba(255, 255, 255, 0.2);
    border: none;
    color: #ffffff !important;
    font-size: 1.5rem;
    font-weight: 300;
    width: 36px;
    height: 36px;
    border-radius: 50%;
    cursor: pointer;
    display: flex;
    align-items: center;
    justify-content: center;
    transition: all 0.2s ease;
    line-height: 1;
    padding: 0;
}
.association-modal-close:hover {
    background: rgba(255, 255, 255, 0.3);
    color: #ffffff !important;
}
.association-modal-body {
    padding: 1.25rem 1.5rem 1.5rem;
    overflow-y: auto;
    background: linear-gradient(180deg, #f8fafc 0%, #f1f5f9 50%, #e2e8f0 100%);
}
.association-list {
    list-style: none;
    margin: 0;
    padding: 0;
    display: flex;
    flex-direction: column;
    gap: 0.5rem;
}
.association-list li {
    margin: 0;
    padding: 0;
    border-radius: 12px;
    overflow: hidden;
    box-shadow: 0 1px 3px rgba(0, 0, 0, 0.08);
    background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%);
    border: 1px solid rgba(59, 130, 246, 0.15);
    transition: box-shadow 0.25s ease, transform 0.25s ease;
}
.association-list li:hover {
    box-shadow: 0 4px 14px rgba(59, 130, 246, 0.22);
    transform: translateX(4px);
}
.association-list li:last-child {
    margin-bottom: 0;
}
.association-list a {
    display: flex;
    align-items: center;
    padding: 0.875rem 1rem;
    color: #1e40af !important;
    text-decoration: none;
    font-size: 1rem;
    font-weight: 600;
    transition: all 0.25s ease;
    background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%);
    position: relative;
}
.association-list a::before {
    content: '';
    display: inline-block;
    width: 8px;
    height: 8px;
    border-radius: 50%;
    background: linear-gradient(135deg, #3b82f6 0%, #2563eb 100%);
    margin-right: 14px;
    flex-shrink: 0;
    box-shadow: 0 0 0 2px rgba(59, 130, 246, 0.2);
}
.association-list a::after {
    content: '\2192';
    margin-left: auto;
    font-size: 1.125rem;
    font-weight: 700;
    color: #3b82f6;
    opacity: 0.6;
    transition: all 0.25s ease;
}
.association-list a:hover {
    background: linear-gradient(135deg, #eff6ff 0%, #dbeafe 50%, #bfdbfe 100%) !important;
    color: #1d4ed8 !important;
}
.association-list a:hover::before {
    background: linear-gradient(135deg, #2563eb 0%, #1d4ed8 100%);
    box-shadow: 0 0 0 3px rgba(59, 130, 246, 0.35);
}
.association-list a:hover::after {
    opacity: 1;
    transform: translateX(4px);
}
.association-mobile-inline {
    display: none;
}

@media (max-width: 768px) {
    .association-section {
        display: none !important;
    }
    .association-mobile-inline {
        display: inline;
    }
}

@media (min-width: 769px) {
    .association-mobile-inline {
        display: none !important;
    }
}

/* Methodology modal: How We Evaluate button below verification (footer) - show on all viewports */
.methodology-modal-footer .how-we-evaluate-btn-footer {
    display: inline-block;
    margin-top: 1.5rem;
    padding: 10px 20px;
    background: #3b82f6;
    color: #ffffff !important;
    text-decoration: none;
    border-radius: 8px;
    font-size: 0.9375rem;
    font-weight: 600;
    transition: all 0.2s ease;
    box-shadow: 0 2px 4px rgba(59, 130, 246, 0.3);
}
.methodology-modal-footer .how-we-evaluate-btn-footer:hover {
    background: #2563eb;
    transform: translateY(-1px);
    box-shadow: 0 4px 8px rgba(59, 130, 246, 0.4);
}

/* Mobile Responsive for Modal */
@media (max-width: 768px) {
    .methodology-modal {
        padding: 1rem;
        padding-top: calc(1rem + env(safe-area-inset-top, 0px));
        align-items: flex-start;
    }
    
    .methodology-modal-content {
        max-width: 95%;
        max-height: 90vh;
        border-radius: 12px;
        margin-top: calc(1rem + env(safe-area-inset-top, 0px));
    }
    
    .methodology-modal-header {
        padding: 1.25rem 1.5rem;
        position: sticky;
        top: 0;
        z-index: 10;
    }
    
    .methodology-modal-header h2 {
        font-size: 1.25rem;
    }
    
    .methodology-modal-body {
        padding: 1.5rem;
    }
}

@media (min-width: 769px) {
    .methodology-text h3,
    .verification-badges h3 {
        font-size: 1rem;
    }
    
    .methodology-text p,
    .verification-list li {
        font-size: 0.9375rem;
    }
}

@media (max-width: 480px) {
    .category-subtitle-container {
        margin: 0.75rem 0;
    }
    
    .category-subtitle {
        padding: 0.875rem;
    }
    
    .category-subtitle p {
        font-size: 0.95rem;
        line-height: 1.5;
    }
}

/* Desktop Enhancement */
@media (min-width: 1024px) {
    .product-media-section {
        flex-direction: column;
        align-items: center;
        width: 100%;
        margin: 16px 0;
    }
    
    .product-image-container {
        width: 100%;
        margin-bottom: 6px !important;
    }
    
    .product-price-container {
        width: 100%;
        min-width: 200px;
    }
    
    .category-subtitle-container {
        margin: 2rem 0;
    }
    
    .category-subtitle {
        padding: 1.5rem;
    }
    
    .category-subtitle p {
        font-size: 1.15rem;
        line-height: 1.8;
    }
    
    /* Ensure product images align vertically regardless of badge or title height */
    .product-card {
        align-items: flex-start;
    }
    
    .product-content {
        align-items: flex-start;
        /* Ensure consistent grid row alignment */
        grid-auto-rows: min-content;
    }
    
    /* Ensure product images align consistently across all product cards */
    .product-main {
        display: flex;
        flex-direction: column;
        align-items: flex-start;
        /* Ensure consistent vertical alignment */
        align-self: flex-start;
    }
    
    .product-header {
        order: 1;
        width: 100%;
        flex-shrink: 0;
    }
    
    .product-media-section {
        order: 2;
        align-self: flex-start;
        margin-top: 0;
        padding-top: 0;
        /* Ensure consistent positioning - images will align horizontally across cards */
        flex-shrink: 0;
    }
    
    .product-image-container {
        align-self: flex-start;
        position: relative;
        flex-shrink: 0;
    }
    
    /* Ensure consistent image alignment by standardizing the product-main height start point */
    .product-main > *:first-child {
        min-height: 0;
    }
}

/* Product Tabs */
.product-tabs {
    display: flex;
    background: #f8f9fa;
    border-radius: 8px;
    padding: 4px;
    margin: 2rem 0;
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1);
    position: sticky;
    top: 80px; /* Position under the header */
    z-index: 40; /* Lower than search dropdown (1000) and header (100) */
    backdrop-filter: blur(10px);
    background: rgba(248, 249, 250, 0.95);
    transition: all 0.3s ease;
}

/* Sort controls */
.sort-control-desktop { margin-left: auto; }
.sort-wrapper { display: inline-flex; align-items: center; gap: 10px; background: rgba(255,255,255,0.18); padding: 6px 10px; border-radius: 9999px; border: 1px solid rgba(255,255,255,0.24); }
.sort-label { font-size: 12px; font-weight: 700; letter-spacing: .04em; text-transform: uppercase; color: #ffffff; opacity: .9; }
.sort-select { padding: 8px 12px; border: 1px solid #c7d2fe; border-radius: 9999px; background: linear-gradient(135deg, #eef2ff, #e0e7ff); color: #111827; font-weight: 600; box-shadow: 0 8px 20px rgba(59,130,246,0.15); }
.sort-select:focus { outline: none; box-shadow: 0 0 0 3px rgba(59,130,246,0.25); }
.sort-trigger-mobile { 
  display: none; 
  margin-left: auto; 
  background: linear-gradient(135deg, #eef2ff, #e0e7ff); 
  color: #111827; 
  border: 1px solid #d1d5db; 
  border-radius: 9999px; 
  padding: 8px 12px; 
  font-weight: 700; 
  cursor: pointer;
  -webkit-tap-highlight-color: transparent;
  -webkit-touch-callout: none;
  -webkit-user-select: none;
  user-select: none;
}
.sort-trigger-mobile:active { transform: translateY(1px); }

/* Sort modal */
.sort-modal { 
  position: fixed; 
  top: 0; 
  left: 0; 
  width: 100%; 
  height: 100%; 
  display: none; 
  z-index: 999999; 
  -webkit-overflow-scrolling: touch; 
  -webkit-transform: translateZ(0);
  transform: translateZ(0);
  overflow: hidden;
  max-width: 100vw;
  box-sizing: border-box;
}
.sort-modal[aria-hidden="false"] { 
  display: block !important; 
  visibility: visible !important;
  opacity: 1 !important;
}
.sort-modal-backdrop { 
  position: absolute; 
  top: 0; 
  left: 0; 
  right: 0; 
  bottom: 0; 
  background: rgba(0,0,0,0.45); 
  z-index: 1; 
  pointer-events: auto; 
}
.sort-modal-panel { 
  position: absolute; 
  left: 50%; 
  top: 50%; 
  transform: translate(-50%, -50%); 
  width: 90%; 
  max-width: 400px; 
  background: #ffffff; 
  border-radius: 16px; 
  box-shadow: 0 25px 60px rgba(0,0,0,0.25); 
  overflow: hidden; 
  z-index: 2; 
  pointer-events: auto; 
  -webkit-transform: translate(-50%, -50%); 
  -webkit-backface-visibility: hidden; 
  backface-visibility: hidden;
  box-sizing: border-box;
}
.sort-modal-header { display: flex; align-items: center; justify-content: space-between; padding: 12px 16px; background: linear-gradient(135deg, var(--primary-color), var(--primary-light)); color: #ffffff; }
.sort-modal-body { padding: 12px; display: grid; gap: 10px; }
.sort-option { 
  width: 100%; 
  padding: 12px 14px; 
  border: 1px solid #e5e7eb; 
  border-radius: 12px; 
  background: #f9fafb; 
  color: #111827; 
  font-weight: 600; 
  text-align: left; 
  cursor: pointer;
  -webkit-tap-highlight-color: transparent;
  -webkit-touch-callout: none;
  -webkit-user-select: none;
  -moz-user-select: none;
  -ms-user-select: none;
  user-select: none;
  transition: background-color 0.2s ease;
}
.sort-option:hover { background: #f3f4f6; }
.sort-option:active { background: #e5e7eb; }
.sort-modal-close { background: transparent; border: none; color: #ffffff; font-size: 18px; line-height: 1; cursor: pointer; }

/* Prevent horizontal scrolling when modal is open */
body.modal-open {
  overflow-x: hidden !important;
  max-width: 100vw !important;
}

@media (max-width: 768px) {
  .sort-control-desktop { display: none; }
  .sort-trigger-mobile { display: inline-block; }
}

/* Enhanced sticky effect */
.product-tabs.sticky {
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.15);
    border: 1px solid rgba(0, 0, 0, 0.1);
}

/* Ensure search dropdown appears above sticky tabs */
.search-results {
    z-index: 10000 !important;
}

.search-results.show {
    z-index: 10000 !important;
}

/* Ensure search input and container have proper z-index */
.search-container {
    z-index: 10001 !important;
    position: relative;
}

.tab-button {
    flex: 1;
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 0.5rem;
    padding: 0.75rem 1rem;
    border: none;
    background: transparent;
    color: #6b7280;
    font-weight: 500;
    border-radius: 6px;
    cursor: pointer;
    transition: all 0.3s ease;
    font-size: 0.9rem;
}

.tab-button:hover {
    color: #374151;
    background: rgba(255, 255, 255, 0.5);
}

.tab-button.active {
    background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 100%);
    color: white;
    font-weight: 600;
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1);
}

.tab-button svg {
    flex-shrink: 0;
}

.tab-content {
    display: none;
    width: 100%;
    max-width: 100%;
    box-sizing: border-box;
}

.tab-content.active {
    display: block;
}

/* Desktop: Constrain tab content to match tabs bar width */
@media (min-width: 1025px) {
    .tab-content-container-desktop {
        max-width: 1600px;
        margin: 0 auto;
        padding: 0 2rem;
        box-sizing: border-box;
    }
}

/* Tablet and Mobile: Full width, no constraints */
@media (max-width: 1024px) {
    .tab-content-container-desktop {
        max-width: 100% !important;
        margin: 0 !important;
        padding: 0 !important;
    }
}

@media (max-width: 768px) {
    .product-tabs {
        margin: 1.5rem 0;
        position: sticky;
        top: 55px; /* Slightly lower for mobile header */
        z-index: 40; /* Lower than search dropdown (1000) and header (100) */
        backdrop-filter: blur(10px);
        background: rgba(248, 249, 250, 0.95);
        border-radius: 6px;
        padding: 3px;
    }
    
    .tab-button {
        padding: 0.6rem 0.8rem;
        font-size: 0.85rem;
    }
    
    .tab-button svg {
        width: 14px;
        height: 14px;
    }
}

/* Tab text responsive */
.tab-text-mobile {
    display: none;
}

.tab-text-desktop {
    display: inline;
}

/* Similar Categories Styles */
.similar-categories-tab-desktop {
    display: inline-flex; /* Show on desktop by default */
}

/* When tabs are sticky, still show it */
.product-tabs.sticky .similar-categories-tab-desktop {
    display: inline-flex;
}

.similar-categories-desktop-content {
    max-height: none;
    overflow: visible;
    max-width: 100%;
    box-sizing: border-box;
    padding: 0;
    margin: 0;
}

.similar-categories-grid {
    display: grid;
    grid-template-columns: repeat(auto-fill, minmax(240px, 1fr));
    gap: 2rem;
    max-width: 100%;
    width: 100%;
    box-sizing: border-box;
    padding: 0;
    margin: 0;
    overflow-x: hidden;
}

.similar-category-item {
    display: flex;
    flex-direction: column;
    align-items: center;
    padding: 1.25rem;
    background: white;
    border: 1px solid #e2e8f0;
    border-radius: 12px;
    text-decoration: none;
    transition: all 0.2s ease;
    min-height: 280px;
    max-width: 100%;
    box-sizing: border-box;
}

@media (min-width: 1200px) {
    .similar-categories-grid {
        grid-template-columns: repeat(auto-fill, minmax(260px, 1fr));
        gap: 2.5rem;
    }
    
    .similar-category-item {
        min-height: 320px;
        padding: 1.5rem;
    }
    
    .similar-category-img {
        width: 200px;
        height: 200px;
    }
}

.similar-category-item:hover {
    transform: translateY(-4px);
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.15);
}

.similar-category-img {
    width: 180px;
    height: 180px;
    object-fit: cover;
    border-radius: 10px;
    margin-bottom: 1rem;
    flex-shrink: 0;
}

.similar-category-name {
    color: #2d3748;
    font-size: 1rem;
    font-weight: 600;
    line-height: 1.4;
    text-align: center;
}

/* Mobile Similar Categories Button - Floating Sticky */
.similar-categories-mobile-trigger {
    display: none !important; /* Hidden by default, shown when tabs are sticky via JS */
    position: fixed !important; /* Force fixed positioning */
    bottom: 16px !important; /* Bottom left positioning */
    left: 16px !important;
    top: auto !important; /* Ensure top is not set elsewhere */
    right: auto !important;
    z-index: 1000 !important; /* Increase z-index to ensure visibility */
    opacity: 0;
    visibility: hidden;
    transition: opacity 0.3s ease, visibility 0.3s ease;
    will-change: opacity, visibility; /* Optimize for animations */
    -webkit-transform: translateZ(0); /* Force hardware acceleration on iOS */
    transform: translateZ(0);
    width: auto; /* Allow content to determine width */
    min-width: 0; /* Reset min-width */
    margin: 0 !important; /* Remove any margins */
    padding: 0 !important; /* Remove any padding */
}

.similar-categories-mobile-trigger.show {
    display: block !important;
    opacity: 1 !important;
    visibility: visible !important;
}

/* Ensure button is visible on all mobile widths */
@media (max-width: 768px) {
    .similar-categories-mobile-trigger.show {
        display: block !important;
        opacity: 1 !important;
        visibility: visible !important;
        position: fixed !important;
        bottom: 16px !important;
        left: 16px !important;
        z-index: 1000 !important;
    }
}

.similar-categories-mobile-trigger.hidden {
    display: none !important;
    opacity: 0;
    visibility: hidden;
}

.similar-categories-btn {
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 0.5rem;
    padding: 0.5rem 1.25rem;
    background: linear-gradient(135deg, #3b82f6 kondado, #1e40af 100%);
    color: #ffffff;
    border: 2px solid #ffffff;
    border-radius: 24px;
    font-size: 0.85rem;
    font-weight: 700;
    cursor: pointer;
    box-shadow: 0 8px 24px rgba(59, 130, 246, 0.5), 0 4px 12px rgba(30, 64, 175, 0.3), 0 0 0 2px rgba(255, 255, 255, 0.2);
    transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);
    width: auto; /* Changed from 100% to auto to size based on content */
    min-width: fit-content; /* Ensure minimum width fits content */
    position: relative;
    letter-spacing: 0.025em;
    text-shadow: 0 1px 2px rgba(0, 0, 0, 0.2);
}

@media (max-width: 768px) {
    .similar-categories-btn {
        padding: 0.875rem 1.75rem;
        font-size: 1rem;
        min-height: 48px;
        background: linear-gradient(135deg, #3b82f6 0%, #1e40af 100%);
        box-shadow: 0 8px 24px rgba(59, 130, 246, 0.6), 0 4px 12px rgba(30, 64, 175, 0.4), 0 0 0 3px rgba(255, 255, 255, 0.3);
        border: 2px solid #ffffff;
    }
    
    .similar-categories-btn-content svg {
        width: 20px;
        height: 20px;
        stroke: #ffffff;
        filter: drop-shadow(0 1px 2px rgba(0, 0, 0, 0.3));
    }
}

.similar-categories-btn:hover {
    background: linear-gradient(135deg, #2563eb 0%, #1e3a8a 100%);
    box-shadow: 0 10px 28px rgba(59, 130, 246, 0.6), 0 6px 16px rgba(30, 64, 175, 0.4), 0 0 0 3px rgba(255, 255, 255, 0.3);
    transform: translateY(-2px);
}

.similar-categories-btn:active {
    transform: translateY(0);
    box-shadow: 0 6px 20px rgba(59, 130, 246, 0.4), 0 3px 10px rgba(30, 64, 175, 0.3), 0 0 0 2px rgba(255, 255, 255, 0.2);
}

.similar-categories-btn-content {
    display: flex;
    align-items: center;
    justify-content: center;
    flex: 1;
    text-align: center;
    gap: 0.5rem;
}

.similar-categories-btn-content svg {
    width: 16px;
    height: 16px;
    stroke: #ffffff;
    stroke-width: 2.5;
    filter: drop-shadow(0 1px 1px rgba(0, 0, 0, 0.2));
}

.similar-categories-close {
    background: linear-gradient(135deg, #1e40af 0%, #1e3a8a 100%);
    border: 2px solid white;
    color: white;
    font-size: 0.75rem;
    font-weight: 700;
    line-height: 1;
    cursor: pointer;
    padding: 0;
    margin: 0;
    width: 24px;
    height: 24px;
    display: flex;
    align-items: center;
    justify-content: center;
    border-radius: 50%;
    transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);
    flex-shrink: 0;
    position: absolute;
    right: -6px;
    top: -6px;
    box-shadow: 0 4px 12px rgba(30, 64, 175, 0.6), 0 2px 6px rgba(0, 0, 0, 0.2);
}

.similar-categories-close:hover,
.similar-categories-close:focus {
    background: linear-gradient(135deg, #2563eb 0%, #1d4ed8 100%);
    transform: scale(1.15) rotate(90deg);
    box-shadow: 0 6px 16px rgba(59, 130, 246, 0.6);
    outline: none;
}

.similar-categories-close:active {
    transform: scale(1.05) rotate(90deg);
}

/* Mobile Similar Categories Modal */
.similar-categories-modal {
    position: fixed;
    top: 0;
    left: 0;
    width: 100%;
    height: 100%;
    background: rgba(0, 0, 0, 0.5);
    z-index: 999999;
    overflow: hidden;
}

.similar-categories-modal-content {
    position: absolute;
    top: 0;
    left: 0;
    width: 100%;
    height: 100%;
    background: white;
    display: flex;
    flex-direction: column;
}

.similar-categories-modal-header {
    display: flex;
    justify-content: space-between;
    align-items: center;
    padding: 1rem;
    background: #0066cc;
    color: white;
    flex-shrink: 0;
}

.similar-categories-modal-header h3 {
    margin: 0;
    font-size: 1.1rem;
    font-weight: 700;
}

.similar-categories-modal-close {
    background: transparent;
    border: none;
    color: white;
    font-size: 2rem;
    line-height: 1;
    cursor: pointer;
    padding: 0;
    width: 32px;
    height: 32px;
}

/* Category Image Modal */
.category-image-modal {
    position: fixed;
    top: 0;
    left: 0;
    width: 100%;
    height: 100%;
    background: rgba(0, 0, 0, 0.8);
    z-index: 999999;
    display: flex;
    align-items: center;
    justify-content: center;
    padding: 2rem;
    box-sizing: border-box;
}

.category-image-modal-content {
    background: white;
    border-radius: 12px;
    max-width: 90%;
    max-height: 90%;
    display: flex;
    flex-direction: column;
    box-shadow: 0 10px 40px rgba(0, 0, 0, 0.3);
}

.category-image-modal-header {
    display: flex;
    justify-content: space-between;
    align-items: center;
    padding: 1rem 1.5rem;
    background: #0066cc;
    color: white;
    border-radius: 12px 12px 0 0;
    flex-shrink: 0;
}

.category-image-modal-header h3 {
    margin: 0;
    font-size: 1.2rem;
    font-weight: 700;
}

.category-image-modal-close {
    background: transparent;
    border: none;
    color: white;
    font-size: 2rem;
    line-height: 1;
    cursor: pointer;
    padding: 0;
    width: 32px;
    height: 32px;
    display: flex;
    align-items: center;
    justify-content: center;
}

.category-image-modal-close:hover {
    opacity: 0.8;
}

.category-image-modal-body {
    padding: 1.5rem;
    overflow: auto;
    display: flex;
    align-items: center;
    justify-content: center;
    max-height: calc(90vh - 80px);
}

.category-image-modal-body img {
    max-width: 100%;
    max-height: calc(90vh - 80px);
    object-fit: contain;
}

@media (max-width: 768px) {
    .category-image-modal {
        padding: 1rem;
    }
    
    .category-image-modal-content {
        max-width: 100%;
        max-height: 100%;
    }
    
    .category-image-modal-header {
        padding: 0.75rem 1rem;
    }
    
    .category-image-modal-header h3 {
        font-size: 1rem;
    }
    
    .category-image-modal-body {
        padding: 1rem;
        max-height: calc(100vh - 60px);
    }
    
    .category-image-modal-body img {
        max-height: calc(100vh - 60px);
    }
}

.similar-categories-modal-body {
    flex: 1;
    overflow-y: auto;
    padding: 1rem;
    -webkit-overflow-scrolling: touch;
    display: block; /* Default - will be overridden by mobile media query */
}

.similar-category-modal-item {
    display: flex;
    flex-direction: column;
    align-items: center;
    padding: 1.25rem;
    background: white;
    border: 1px solid #e2e8f0;
    border-radius: 12px;
    text-decoration: none;
    margin-bottom: 1rem;
    transition: all 0.2s ease;
    min-height: 220px;
}

.similar-category-modal-item:active {
    background: #f7fafc;
    transform: scale(0.98);
}

.similar-category-modal-img {
    width: 140px;
    height: 140px;
    object-fit: cover;
    border-radius: 10px;
    margin-bottom: 1rem;
    flex-shrink: 0;
}

.similar-category-modal-name {
    color: #2d3748;
    font-size: 1rem;
    font-weight: 600;
    line-height: 1.4;
    text-align: center;
}

@media (max-width: 768px) {
    .tab-text-desktop {
        display: none;
    }
    
    .tab-text-mobile {
        display: inline;
    }
    
    .similar-categories-tab-desktop {
        display: none !important; /* Never show on mobile, even when sticky */
    }
    
    .similar-categories-desktop-content {
        display: none;
    }
    
    /* Mobile responsive similar categories in modal */
    .similar-categories-modal-body {
        display: grid !important;
        grid-template-columns: repeat(2, 1fr) !important;
        gap: 1rem !important;
        padding: 1rem !important;
    }
    
    .similar-category-modal-item {
        min-height: auto; /* Allow height to grow with content */
        padding: 1rem;
        margin-bottom: 0 !important; /* Remove margin since grid handles spacing */
        width: 100%; /* Take full width of grid cell */
        display: flex;
        flex-direction: column;
        align-items: center;
    }
    
    .similar-category-modal-img {
        width: 100%; /* Take full width of the card */
        height: auto;
        aspect-ratio: 1; /* Maintain square aspect ratio */
        max-width: 100%;
        flex-shrink: 0; /* Don't shrink the image */
    }
    
    .similar-category-modal-name {
        font-size: 0.9rem;
        width: 100%;
        text-align: center;
        word-wrap: break-word;
        overflow-wrap: break-word;
        margin-top: 0.75rem;
        flex-grow: 1; /* Allow text area to grow */
        min-height: auto;
    }
}

@media (max-width: 480px) {
    .similar-categories-modal-body {
        grid-template-columns: repeat(2, 1fr) !important; /* Keep 2 columns even on small screens */
        gap: 0.75rem !important;
        padding: 0.75rem !important;
    }
    
    .similar-category-modal-item {
        min-height: auto; /* Allow height to grow with content */
        padding: 0.875rem;
        margin-bottom: 0 !important;
        width: 100%; /* Take full width of grid cell */
        display: flex;
        flex-direction: column;
        align-items: center;
    }
    
    .similar-category-modal-img {
        width: 100%; /* Take full width of the card */
        height: auto;
        aspect-ratio: 1; /* Maintain square aspect ratio */
        max-width: 100%;
        flex-shrink: 0; /* Don't shrink the image */
    }
    
    .similar-category-modal-name {
        font-size: 0.85rem;
        width: 100%;
        text-align: center;
        word-wrap: break-word;
        overflow-wrap: break-word;
        margin-top: 0.75rem;
        flex-grow: 1; /* Allow text area to grow */
        min-height: auto;
    }
}

/* FAQ Section Styling */
.faq-section {
    margin: 3rem 0;
    padding: 2rem;
    background: rgba(255, 255, 255, 0.1);
    border-radius: 12px;
    border: 1px solid rgba(255, 255, 255, 0.2);
    backdrop-filter: blur(10px);
}

.faq-section h2 {
    color: white;
    font-size: 1.8rem;
    font-weight: 700;
    margin-bottom: 2rem;
    text-align: center;
    text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3);
}

.faq-item {
    margin-bottom: 1.5rem;
    padding: 1.5rem;
    background: rgba(255, 255, 255, 0.05);
    border-radius: 8px;
    border: 1px solid rgba(255, 255, 255, 0.1);
    transition: all 0.3s ease;
}

.faq-item:hover {
    background: rgba(255, 255, 255, 0.08);
    transform: translateY(-2px);
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.1);
}

.faq-item h3 {
    color: white;
    font-size: 1.2rem;
    font-weight: 600;
    margin: 0 0 1rem 0;
    text-shadow: 0 1px 2px rgba(0, 0, 0, 0.3);
}

.faq-item p {
    color: rgba(255, 255, 255, 0.9) !important;
    font-size: 1rem;
    line-height: 1.6;
    margin: 0 !important;
    text-shadow: 0 1px 2px rgba(0, 0, 0, 0.2);
}

/* Mobile FAQ Styling */
@media (max-width: 768px) {
    .faq-section {
        margin: 2rem 0;
        padding: 1.5rem;
    }
    
    .faq-section h2 {
        font-size: 1.5rem;
        margin-bottom: 1.5rem;
    }
    
    .faq-item {
        padding: 1.25rem;
        margin-bottom: 1.25rem;
    }
    
    .faq-item h3 {
        font-size: 1.1rem;
    }
    
    .faq-item p {
        font-size: 0.95rem;
        color: rgba(255, 255, 255, 0.9) !important;
        margin: 0 !important;
    }
}

@media (max-width: 480px) {
    .faq-section {
        margin: 1.5rem 0;
        padding: 1rem;
    }
    
    .faq-section h2 {
        font-size: 1.3rem;
        margin-bottom: 1.25rem;
    }
    
    .faq-item {
        padding: 1rem;
        margin-bottom: 1rem;
    }
    
    .faq-item h3 {
        font-size: 1rem;
    }
    
    .faq-item p {
        font-size: 0.9rem;
        color: rgba(255, 255, 255, 0.9) !important;
        margin: 0 !important;
    }
}

/* Vote Buttons Styling */
.product-rank-container {
    display: flex;
    flex-direction: column;
    align-items: center;
    min-width: 80px;
    padding: 12px 8px;
}

.product-rank {
    background: linear-gradient(135deg, #3b82f6, #1d4ed8);
    color: white;
    display: flex;
    align-items: center;
    justify-content: center;
    min-width: 40px;
    font-size: 0.9rem;
    font-weight: 600;
    padding: 0.5rem;
    border-radius: 8px;
    margin-bottom: 50px;
}

.rank-number {
    font-size: 1.2rem;
    font-weight: 700;
}

.vote-buttons {
    display: flex;
    flex-direction: column;
    gap: 8px;
    align-items: center;
}

.vote-item {
    display: flex;
    align-items: center;
    gap: 6px;
}

.vote-count {
    font-size: 0.75rem;
    font-weight: 600;
    color: #6b7280;
    min-width: 32px;
    width: 32px;
    text-align: left;
}

.upvote-count {
    color: #16a34a;
}

.downvote-count {
    color: #dc2626;
}

.vote-btn {
    border-radius: 8px;
    padding: 8px;
    cursor: pointer;
    transition: all 0.2s ease;
    display: flex;
    align-items: center;
    justify-content: center;
    width: 36px;
    height: 36px;
}

.upvote-btn {
    background: #dcfce7;
    border: 1px solid #86efac;
}

.upvote-btn svg {
    width: 18px;
    height: 18px;
    stroke: #16a34a;
    transition: all 0.2s ease;
}

.upvote-btn:hover {
    background: #bbf7d0;
    border-color: #4ade80;
    transform: scale(1.1);
}

.upvote-btn:hover svg {
    stroke: #15803d;
}

.downvote-btn {
    background: #fee2e2;
    border: 1px solid #fca5a5;
}

.downvote-btn svg {
    width: 18px;
    height: 18px;
    stroke: #dc2626;
    transition: all 0.2s ease;
}

.downvote-btn:hover {
    background: #fecaca;
    border-color: #f87171;
    transform: scale(1.1);
}

.downvote-btn:hover svg {
    stroke: #b91c1c;
}

.vote-btn:active {
    transform: scale(0.95);
}

.upvote-btn.voted {
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
    border-color: #10b981;
}

.upvote-btn.voted svg {
    stroke: #ffffff;
}

.downvote-btn.voted {
    background: linear-gradient(135deg, #ef4444 0%, #dc2626 100%);
    border-color: #ef4444;
}

.downvote-btn.voted svg {
    stroke: #ffffff;
}

.vote-btn:disabled:not(.voted) {
    opacity: 0.5;
    cursor: not-allowed;
}

.vote-btn.voted:disabled {
    cursor: default;
    opacity: 1;
}

@media (max-width: 768px) {
    .vote-btn {
        width: 30px;
        height: 30px;
        padding: 5px;
    }
    
    .vote-btn svg {
        width: 16px;
        height: 16px;
    }
    
    .vote-count {
        font-size: 0.7rem;
        min-width: 28px;
        width: 28px;
    }
    
    .vote-item {
        gap: 4px;
    }
}

/* Product Award Badges */
.award-badge {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    padding: 3px 6px;
    border-radius: 6px;
    font-size: 0.55rem;
    font-weight: 700;
    text-transform: uppercase;
    letter-spacing: 0.3px;
    box-shadow: 0 1px 4px rgba(0, 0, 0, 0.15);
    margin-top: 0;
    white-space: nowrap;
    position: relative;
    overflow: hidden;
    cursor: pointer;
    transition: transform 0.2s ease, box-shadow 0.2s ease;
    min-height: 14px;
}

.award-badge:hover {
    transform: translateY(-2px);
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.25);
}

.award-badge::before {
    content: '';
    position: absolute;
    top: 0;
    left: -100%;
    width: 100%;
    height: 100%;
    background: linear-gradient(90deg, transparent, rgba(255, 255, 255, 0.3), transparent);
    animation: shimmer 2s infinite;
}

@keyframes shimmer {
    0% { left: -100%; }
    50% { left: 100%; }
    100% { left: 100%; }
}

.award-badge svg {
    width: 10px;
    height: 10px;
    margin-right: 3px;
    flex-shrink: 0;
}

/* Ensure product-badge-large applies to award-badge too */
.product-badge-large.award-badge {
    padding: 6px 12px !important;
    font-size: 0.65rem !important;
    width: auto !important;
    height: auto !important;
    min-height: 20px !important; /* 30% less than 28px */
    display: flex !important;
    flex-direction: row !important;
    align-items: center !important;
    justify-content: flex-start !important;
    gap: 8px !important;
    text-align: left !important;
}

.product-badge-large.award-badge svg {
    width: 18px !important;
    height: 18px !important;
    margin-right: 0 !important;
}

/* Best Overall - Gold/Yellow */
.award-best-overall {
    background: linear-gradient(135deg, #FFD700 0%, #FFA500 100%);
    color: #1f2937;
    border: 1px solid #DAA520;
}

/* Best Value - Blue/Teal */
.award-best-value {
    background: linear-gradient(135deg, #3b82f6 0%, #06b6d4 100%);
    color: #ffffff;
    border: 1px solid #2563eb;
}

/* Highest Rated - Green/Emerald */
.award-highest-rated {
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
    color: #ffffff;
    border: 1px solid #047857;
}

/* Product Badges Section - container for badges in product-rank-container */
.product-badges-section {
    display: flex;
    flex-direction: column;
    gap: 4px;
    margin-top: 8px;
    margin-bottom: 0;
    align-items: center; /* Center each badge */
}

/* Mobile Badges Section - hidden on desktop, shown on mobile */
.product-badges-section-mobile {
    display: none;
    flex-wrap: wrap;
    gap: 0.5rem;
    margin-bottom: 1rem;
    justify-content: center;
    align-items: center;
}

/* Responsive badges styling for all viewports */
@media (max-width: 768px) {
    .product-badges-section {
        display: flex !important;
        flex-wrap: wrap;
        justify-content: center;
        gap: 6px;
    }
    
    .product-badges-section-mobile {
        display: flex !important;  /* Show badges on mobile */
        justify-content: center;
        align-items: center;
        flex-wrap: wrap;
        gap: 0.5rem;
        margin-bottom: 0.5rem;
        margin-top: 0.5rem;
        order: 4 !important;  /* Position between product-main (1) and tabs (5) */
        width: 100% !important;
    }
    
    .product-badges-section-mobile .award-badge {
        width: auto !important;
        flex-shrink: 0 !important;
        display: inline-flex !important;
        margin-top: 0 !important;
    }
    
    .product-why-we-love-section .product-badges-section-mobile {
        display: flex !important;
    }
}

/* Reason Badges - Base Style - icon left, text right */
.award-reason-badge {
    display: flex;
    flex-direction: row;
    align-items: center;
    justify-content: flex-start;
    gap: 4px;
    padding: 3px 6px;
    border-radius: 6px;
    font-size: 0.55rem;
    font-weight: 700;
    cursor: pointer;
    transition: all 0.2s ease;
    border: 1px solid;
    margin-top: 0;
    width: auto;
    height: auto;
    min-height: 14px;
    text-align: left;
    flex-shrink: 0;
}

/* Larger badge size when using product-badge-large class - stacked vertically, icon left, text right */
.product-badge-large {
    padding: 6px 12px !important;
    font-size: 0.65rem !important;
    border-radius: 8px !important;
    margin-top: 0 !important;
    width: auto !important;
    height: auto !important;
    min-height: 20px !important; /* 30% less than 28px */
    display: flex !important;
    flex-direction: row !important;
    align-items: center !important;
    justify-content: flex-start !important;
    gap: 8px !important;
    text-align: left !important;
    flex-shrink: 0 !important;
}

.product-badge-large svg {
    width: 18px !important;
    height: 18px !important;
    margin-right: 0 !important;
    flex-shrink: 0 !important;
}

.badge-text {
    text-transform: uppercase !important;
    font-weight: 700 !important;
    line-height: 1.2 !important;
    word-break: break-word !important;
}

.award-reason-badge:hover {
    transform: translateY(-1px);
    box-shadow: 0 4px 8px rgba(0, 0, 0, 0.15);
}

.award-reason-badge svg {
    width: 10px;
    height: 10px;
    flex-shrink: 0;
    margin-right: 0;
}

/* Best Features - Purple/Violet */
.award-best-features {
    background: linear-gradient(135deg, #8b5cf6 0%, #7c3aed 100%);
    color: #ffffff;
    border-color: #6d28d9;
}

/* Best Value Badge - Cyan/Teal */
.award-best-value-badge {
    background: linear-gradient(135deg, #14b8a6 0%, #0d9488 100%);
    color: #ffffff;
    border-color: #0f766e;
}

/* Best Reliability - Blue */
.award-best-reliability {
    background: linear-gradient(135deg, #3b82f6 0%, #2563eb 100%);
    color: #ffffff;
    border-color: #1d4ed8;
}

/* Most Popular - Orange/Amber */
.award-most-popular {
    background: linear-gradient(135deg, #f59e0b 0%, #d97706 100%);
    color: #ffffff;
    border-color: #b45309;
}

/* Expert Trusted - Indigo */
.award-expert-trusted {
    background: linear-gradient(135deg, #6366f1 0%, #4f46e5 100%);
    color: #ffffff;
    border-color: #4338ca;
}

/* Best Availability - Emerald */
.award-best-availability {
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
    color: #ffffff;
    border-color: #047857;
}

/* Highly Recommended - Rose/Pink */
.award-highly-recommended {
    background: linear-gradient(135deg, #f43f5e 0%, #e11d48 100%);
    color: #ffffff;
    border-color: #be123c;
}

/* General - Slate/Gray */
.award-general {
    background: linear-gradient(135deg, #64748b 0%, #475569 100%);
    color: #ffffff;
    border-color: #334155;
}

/* Dynamic Badges - Base Style - icon left, text right */
.award-dynamic-badge {
    display: flex;
    flex-direction: row;
    align-items: center;
    justify-content: flex-start;
    gap: 4px;
    padding: 3px 6px;
    border-radius: 6px;
    font-size: 0.55rem;
    font-weight: 700;
    cursor: pointer;
    transition: all 0.2s ease;
    border: 1px solid;
    margin-top: 0;
    width: auto;
    height: auto;
    min-height: 14px;
    text-align: left;
    flex-shrink: 0;
}

.award-dynamic-badge:hover {
    transform: translateY(-1px);
    box-shadow: 0 4px 8px rgba(0, 0, 0, 0.15);
}

.award-dynamic-badge svg {
    width: 10px;
    height: 10px;
    flex-shrink: 0;
    margin-right: 0;
}

/* Dynamic Badge Colors */
.award-dynamic-purple {
    background: linear-gradient(135deg, #8b5cf6 0%, #7c3aed 100%);
    color: #ffffff;
    border-color: #6d28d9;
}

.award-dynamic-red {
    background: linear-gradient(135deg, #ef4444 0%, #dc2626 100%);
    color: #ffffff;
    border-color: #b91c1c;
}

.award-dynamic-blue {
    background: linear-gradient(135deg, #3b82f6 0%, #2563eb 100%);
    color: #ffffff;
    border-color: #1d4ed8;
}

.award-dynamic-teal {
    background: linear-gradient(135deg, #14b8a6 0%, #0d9488 100%);
    color: #ffffff;
    border-color: #0f766e;
}

.award-dynamic-yellow {
    background: linear-gradient(135deg, #eab308 0%, #ca8a04 100%);
    color: #1f2937;
    border-color: #a16207;
}

.award-dynamic-green {
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
    color: #ffffff;
    border-color: #047857;
}

.award-dynamic-orange {
    background: linear-gradient(135deg, #f59e0b 0%, #d97706 100%);
    color: #ffffff;
    border-color: #b45309;
}

.award-dynamic-pink {
    background: linear-gradient(135deg, #ec4899 0%, #db2777 100%);
    color: #ffffff;
    border-color: #be185d;
}

/* Desktop: Show badge next to rank */
@media (min-width: 769px) {
    .product-rank-container {
        display: flex;
        flex-direction: column;
        align-items: center;
        min-width: 80px;
        padding: 12px 8px;
    }
    
    .award-badge {
        margin-top: 8px;
        font-size: 0.65rem;
        padding: 3px 6px;
    }
    
    /* Expert Score: Hide mobile, show desktop */
    .expert-score-mobile {
        display: none !important;
    }
    .expert-score-desktop {
        display: block !important;
    }
}

/* Mobile: Show badge below vote buttons */
@media (max-width: 768px) {
    .award-badge {
        margin-top: 0;
        font-size: 0.55rem;
        padding: 3px 6px;
        width: auto;
        justify-content: center;
        flex-shrink: 0;
    }
    
    .award-badge svg {
        width: 10px;
        height: 10px;
        margin-right: 3px;
    }
    
    /* Expert Score: Show mobile, hide desktop */
    .expert-score-mobile {
        display: block !important;
    }
    .expert-score-desktop {
        display: none !important;
    }
}

/* Award Modal */
.award-modal {
    display: none;
    position: fixed;
    top: 0;
    left: 0;
    width: 100%;
    height: 100%;
    background: rgba(0, 0, 0, 0.75);
    z-index: 999999;
    backdrop-filter: blur(4px);
    animation: fadeIn 0.3s ease;
}

@keyframes fadeIn {
    from { opacity: 0; }
    to { opacity: 1; }
}

.award-modal.show {
    display: flex;
    align-items: center;
    justify-content: center;
    padding: 20px;
}

.award-modal-content {
    background: white;
    border-radius: 24px;
    max-width: 500px;
    width: 100%;
    padding: 0;
    position: relative;
    box-shadow: 0 20px 60px rgba(0, 0, 0, 0.3);
    animation: slideUp 0.3s ease;
    max-height: 90vh;
    overflow-y: auto;
}

@keyframes slideUp {
    from {
        transform: translateY(30px);
        opacity: 0;
    }
    to {
        transform: translateY(0);
        opacity: 1;
    }
}

.award-modal-close {
    position: absolute;
    top: 16px;
    right: 16px;
    background: transparent !important;
    border: none !important;
    width: 36px;
    height: 36px;
    border-radius: 0 !important;
    cursor: pointer;
    display: flex;
    align-items: center;
    justify-content: center;
    font-size: 24px;
    color: ##ffffff !important;
    transition: all 0.2s ease;
    z-index: 10;
}

.award-modal-close:hover {
    background: transparent !important;
    color: ##ffffff !important;
    transform: rotate(90deg);
}

.award-modal-header {
    background: linear-gradient(135deg, #667eea 0%, #764ba2 100%);
    padding: 40px 24px 80px 24px;
    border-radius: 24px 24px 0 0;
    text-align: center;
    position: relative;
}

.award-modal-icon {
    width: 120px;
    height: 120px;
    background: white;
    border-radius: 50%;
    display: flex;
    align-items: center;
    justify-content: center;
    margin: 0 auto 20px;
    box-shadow: 0 8px 24px rgba(0, 0, 0, 0.2);
    position: relative;
    z-index: 2;
}

.award-modal-icon svg {
    width: 60px;
    height: 60px;
    fill: #1f2937; /* Default dark color for visibility on white background */
}

.award-modal-icon.best-overall {
    background: linear-gradient(135deg, #FFD700 0%, #FFA500 100%);
}

.award-modal-icon.best-overall svg {
    fill: #1f2937;
}

.award-modal-icon.best-value {
    background: linear-gradient(135deg, #3b82f6 0%, #06b6d4 100%);
}

.award-modal-icon.best-value svg {
    fill: #ffffff;
}

.award-modal-icon.highest-rated {
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
}

.award-modal-icon.highest-rated svg {
    fill: #ffffff;
}

.award-modal-icon.best-features {
    background: linear-gradient(135deg, #8b5cf6 0%, #7c3aed 100%);
}

.award-modal-icon.best-features svg {
    fill: #ffffff;
}

.award-modal-icon.best-value-badge {
    background: linear-gradient(135deg, #14b8a6 0%, #0d9488 100%);
}

.award-modal-icon.best-value-badge svg {
    fill: #ffffff;
}

.award-modal-icon.best-reliability {
    background: linear-gradient(135deg, #3b82f6 0%, #2563eb 100%);
}

.award-modal-icon.best-reliability svg {
    fill: #ffffff;
}

.award-modal-icon.most-popular {
    background: linear-gradient(135deg, #f59e0b 0%, #d97706 100%);
}

.award-modal-icon.most-popular svg {
    fill: #ffffff;
}

.award-modal-icon.expert-trusted {
    background: linear-gradient(135deg, #6366f1 0%, #4f46e5 100%);
}

.award-modal-icon.expert-trusted svg {
    fill: #ffffff;
}

.award-modal-icon.best-availability {
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
}

.award-modal-icon.best-availability svg {
    fill: #ffffff;
}

.award-modal-icon.highly-recommended {
    background: linear-gradient(135deg, #f43f5e 0%, #e11d48 100%);
}

.award-modal-icon.highly-recommended svg {
    fill: #ffffff;
}

.award-modal-icon.general {
    background: linear-gradient(135deg, #64748b 0%, #475569 100%);
}

.award-modal-icon.general svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-purple {
    background: linear-gradient(135deg, #8b5cf6 0%, #7c3aed 100%);
}

.award-modal-icon.dynamic-purple svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-red {
    background: linear-gradient(135deg, #ef4444 0%, #dc2626 100%);
}

.award-modal-icon.dynamic-red svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-blue {
    background: linear-gradient(135deg, #3b82f6 0%, #2563eb 100%);
}

.award-modal-icon.dynamic-blue svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-teal {
    background: linear-gradient(135deg, #14b8a6 0%, #0d9488 100%);
}

.award-modal-icon.dynamic-teal svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-yellow {
    background: linear-gradient(135deg, #eab308 0%, #ca8a04 100%);
}

.award-modal-icon.dynamic-yellow svg {
    fill: #1f2937;
}

.award-modal-icon.dynamic-green {
    background: linear-gradient(135deg, #22c55e 0%, #16a34a 100%);
}

.award-modal-icon.dynamic-green svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-orange {
    background: linear-gradient(135deg, #f97316 0%, #ea580c 100%);
}

.award-modal-icon.dynamic-orange svg {
    fill: #ffffff;
}

.award-modal-icon.dynamic-pink {
    background: linear-gradient(135deg, #ec4899 0%, #db2777 100%);
}

.award-modal-icon.dynamic-pink svg {
    fill: #ffffff;
}

/* Dynamic Lavender */
.award-modal-icon.dynamic-lavender {
    background: linear-gradient(135deg, #a78bfa 0%, #8b5cf6 100%);
}

.award-modal-icon.dynamic-lavender svg {
    fill: #ffffff;
}

/* Dynamic Slate */
.award-modal-icon.dynamic-slate {
    background: linear-gradient(135deg, #64748b 0%, #475569 100%);
}

.award-modal-icon.dynamic-slate svg {
    fill: #ffffff;
}

/* Fallback for any dynamic color not explicitly defined - use purple gradient (must come after specific classes) */
.award-modal-icon[class*="dynamic-"]:not(.dynamic-purple):not(.dynamic-red):not(.dynamic-blue):not(.dynamic-teal):not(.dynamic-yellow):not(.dynamic-green):not(.dynamic-orange):not(.dynamic-pink):not(.dynamic-lavender):not(.dynamic-slate) {
    background: linear-gradient(135deg, #8b5cf6 0%, #7c3aed 100%);
}

.award-modal-icon[class*="dynamic-"]:not(.dynamic-purple):not(.dynamic-red):not(.dynamic-blue):not(.dynamic-teal):not(.dynamic-yellow):not(.dynamic-green):not(.dynamic-orange):not(.dynamic-pink):not(.dynamic-lavender):not(.dynamic-slate) svg {
    fill: #ffffff;
}

.award-modal-title {
    font-size: 1.75rem;
    font-weight: 800;
    color: white;
    margin: 0;
    text-shadow: 0 2px 4px rgba(0, 0, 0, 0.2);
}

.award-modal-body {
    padding: 0 24px 32px 24px;
    margin-top: -60px;
    position: relative;
    z-index: 1;
}

.award-curator-card {
    background: white;
    border: 2px solid #e5e7eb;
    border-radius: 16px;
    padding: 20px;
    margin-bottom: 24px;
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.05);
}

.award-curator-header {
    display: flex;
    align-items: center;
    gap: 16px;
    margin-bottom: 12px;
}

.award-curator-photo {
    width: 60px;
    height: 60px;
    border-radius: 50%;
    object-fit: cover;
    border: 3px solid #3b82f6;
}

.award-curator-photo-placeholder {
    width: 60px;
    height: 60px;
    border-radius: 50%;
    background: linear-gradient(135deg, #667eea 0%, #764ba2 100%);
    display: flex;
    align-items: center;
    justify-content: center;
    font-size: 24px;
    font-weight: 700;
    color: white;
    border: 3px solid #3b82f6;
}

.award-curator-info {
    flex: 1;
}

.award-curator-label {
    font-size: 0.75rem;
    text-transform: uppercase;
    letter-spacing: 0.5px;
    color: #6b7280;
    font-weight: 600;
    margin-bottom: 4px;
}

.award-curator-name {
    font-size: 1.25rem;
    font-weight: 700;
    color: #1f2937;
    margin: 0;
}

.award-date {
    font-size: 0.875rem;
    color: #6b7280;
    margin-top: 8px;
    display: flex;
    align-items: center;
    gap: 6px;
}

.award-date svg {
    width: 16px;
    height: 16px;
    fill: #6b7280;
}

.award-description {
    background: #f9fafb;
    border-radius: 12px;
    padding: 20px;
    border-left: 4px solid #3b82f6;
}

.award-description h4 {
    font-size: 0.875rem;
    text-transform: uppercase;
    letter-spacing: 0.5px;
    color: #6b7280;
    font-weight: 600;
    margin: 0 0 8px 0;
}

.award-description p {
    font-size: 0.95rem;
    color: #374151;
    line-height: 1.6;
    margin: 0;
}

@media (max-width: 768px) {
    .award-modal-content {
        max-width: 100%;
        margin: 0;
        border-radius: 20px;
    }
    
    .award-modal-header {
        padding: 32px 20px 70px 20px;
    }
    
    .award-modal-icon {
        width: 100px;
        height: 100px;
    }
    
    .award-modal-icon svg {
        width: 50px;
        height: 50px;
    }
    
    .award-modal-title {
        font-size: 1.5rem;
    }
    
    .award-modal-body {
        padding: 0 20px 24px 20px;
        margin-top: -50px;
    }
    
    .award-curator-photo,
    .award-curator-photo-placeholder {
        width: 50px;
        height: 50px;
    }
    
    .award-curator-name {
        font-size: 1.1rem;
    }
}

/* Mobile-only Product Detail Tabs */
.product-detail-tabs-mobile {
    display: none; /* Hidden by default, shown only on mobile */
}

.product-detail-tabs-mobile .tab-buttons {
    display: flex;
    gap: 0;
    margin-bottom: 8px;
    border-bottom: 1px solid #e5e7eb;
    padding-bottom: 0;
    background: transparent;
}

.product-detail-tabs-mobile .tab-button {
    flex: 1;
    padding: 14px 16px;
    background: #ffffff;
    border: none;
    border-radius: 0;
    font-size: 0.9rem;
    font-weight: 600;
    color: #6b7280;
    cursor: pointer;
    transition: all 0.2s ease;
    text-align: center;
    position: relative;
    margin-bottom: -1px;
}

.product-detail-tabs-mobile .tab-button:hover {
    background: #f9fafb;
    color: #4b5563;
}

.product-detail-tabs-mobile .tab-button.active {
    background: #ffffff;
    color: #6b7280;
    border: none;
    box-shadow: none;
    border-radius: 0;
}

.product-detail-tabs-mobile .tab-button.active::after {
    content: '';
    position: absolute;
    bottom: -1px;
    left: 0;
    right: 0;
    height: 3px;
    background: #3b82f6;
    border-radius: 2px 2px 0 0;
}

.product-detail-tabs-mobile .tab-content-panel {
    display: none;
}

.product-detail-tabs-mobile .tab-content-panel.active {
    display: block;
}

/* Hide tabs on iPad and Desktop */
@media (min-width: 769px) {
    .product-detail-tabs-mobile {
        display: none !important;
    }
    
    /* Hide mobile-only rank+name header on iPad/Desktop */
    .product-header-mobile-rank-name {
        display: none !important;
    }
    
    /* On desktop, show ALL content sections (no tab control) */
    .product-pros-cons-stacked.product-pros-cons-original {
        display: flex !important;
        flex-direction: column;
    }
    .product-who-is-this-for-section.product-pros-cons-original {
        display: flex !important;
        flex-direction: column;
    }
    .product-why-we-love-section.product-why-we-love-original {
        display: block !important;
    }
    .product-description-section {
        display: block !important;
    }
    /* Show bottom pros/cons on desktop when Who Is This For layout is used */
    .product-pros-cons-bottom {
        display: flex !important;
    }
    
    /* Hide mobile badges wrapper on desktop */
    .product-badges-wrapper-mobile {
        display: none !important;
    }
    
    /* Desktop: Show desktop content, hide mobile content */
    .product-desc-near-button-desktop {
        display: block !important;
    }
    .product-desc-near-button-mobile {
        display: none !important;
    }
    .product-long-desc-desktop {
        display: block !important;
    }
    .product-long-desc-mobile {
        display: none !important;
    }
}

/* Show tabs only on mobile and hide original sections */
@media (max-width: 768px) {
    .product-detail-tabs-mobile {
        display: block;
    }
    
    /* On mobile, sections are controlled by data-active-tab attribute set by JavaScript */
    /* Default: hide all content sections initially */
    
    /* Original layout (no Who Is This For) - hide these by default */
    .product-content:not(.has-who-is-this-for) .product-pros-cons-stacked.product-pros-cons-original,
    .product-content:not(.has-who-is-this-for) .product-description-section,
    .product-content:not(.has-who-is-this-for) .product-why-we-love-section.product-why-we-love-original {
        display: none !important;
    }
    
    /* New layout (has Who Is This For) - hide these by default */
    .product-content.has-who-is-this-for .product-who-is-this-for-section,
    .product-content.has-who-is-this-for .product-why-we-love-section.product-why-we-love-original,
    .product-content.has-who-is-this-for .product-pros-cons-bottom {
        display: none !important;
    }
    
    /* =====================================================
       ORIGINAL LAYOUT (no Who Is This For data)
       Tabs: Why / Pros-Cons / Thoughts
       ===================================================== */
    
    /* Why tab - shows Expert Take */
    .product-content:not(.has-who-is-this-for)[data-active-tab="why"] .product-why-we-love-section.product-why-we-love-original { display: block !important; }
    .product-content:not(.has-who-is-this-for)[data-active-tab="why"] .product-pros-cons-stacked.product-pros-cons-original { display: none !important; }
    .product-content:not(.has-who-is-this-for)[data-active-tab="why"] .product-description-section { display: none !important; }
    
    /* Pros/Cons tab - shows original Pros/Cons stacked */
    .product-content:not(.has-who-is-this-for)[data-active-tab="proscons"] .product-why-we-love-section.product-why-we-love-original { display: none !important; }
    .product-content:not(.has-who-is-this-for)[data-active-tab="proscons"] .product-pros-cons-stacked.product-pros-cons-original { display: flex !important; flex-direction: column; }
    .product-content:not(.has-who-is-this-for)[data-active-tab="proscons"] .product-description-section { display: none !important; }
    
    /* Thoughts tab - shows Short Description */
    .product-content:not(.has-who-is-this-for)[data-active-tab="thoughts"] .product-why-we-love-section.product-why-we-love-original { display: none !important; }
    .product-content:not(.has-who-is-this-for)[data-active-tab="thoughts"] .product-pros-cons-stacked.product-pros-cons-original { display: none !important; }
    .product-content:not(.has-who-is-this-for)[data-active-tab="thoughts"] .product-description-section { display: block !important; }
    
    /* =====================================================
       NEW LAYOUT (has Who Is This For data)
       Tabs: Who / Pros-Cons / Thoughts
       ===================================================== */
    
    /* Who tab - shows Best for teams / Skip if */
    .product-content.has-who-is-this-for[data-active-tab="who"] .product-who-is-this-for-section { display: flex !important; flex-direction: column; }
    .product-content.has-who-is-this-for[data-active-tab="who"] .product-why-we-love-section.product-why-we-love-original { display: none !important; }
    .product-content.has-who-is-this-for[data-active-tab="who"] .product-pros-cons-bottom { display: none !important; }
    
    /* Pros/Cons tab - shows Pros/Cons bottom section (stacked) */
    .product-content.has-who-is-this-for[data-active-tab="proscons"] .product-who-is-this-for-section { display: none !important; }
    .product-content.has-who-is-this-for[data-active-tab="proscons"] .product-why-we-love-section.product-why-we-love-original { display: none !important; }
    .product-content.has-who-is-this-for[data-active-tab="proscons"] .product-pros-cons-bottom { display: flex !important; flex-direction: column; }
    
    /* Thoughts tab - shows Expert Take */
    .product-content.has-who-is-this-for[data-active-tab="thoughts"] .product-who-is-this-for-section { display: none !important; }
    .product-content.has-who-is-this-for[data-active-tab="thoughts"] .product-why-we-love-section.product-why-we-love-original { display: block !important; }
    .product-content.has-who-is-this-for[data-active-tab="thoughts"] .product-pros-cons-bottom { display: none !important; }
    
    /* Mobile: Show mobile content, hide desktop content */
    .product-desc-near-button-desktop {
        display: none !important;
    }
    .product-desc-near-button-mobile {
        display: block !important;
    }
    .product-long-desc-desktop {
        display: none !important;
    }
    .product-long-desc-mobile {
        display: block !important;
    }
    
    /* Tighten up content sections on mobile */
    .product-why-we-love-section.product-why-we-love-original,
    .product-pros-cons-stacked.product-pros-cons-original,
    .product-who-is-this-for-section,
    .product-description-section,
    .product-pros-cons-bottom {
        margin-top: 8px !important;
        margin-bottom: 2px !important;
        padding: 6px !important;
        width: 100% !important;
        order: 10 !important; /* Ensure content appears after tab buttons */
    }
    
    .why-we-love-section,
    .pros-section,
    .cons-section,
    .who-is-this-for-block,
    .who-is-this-not-for-block {
        padding: 6px !important;
        margin-bottom: 2px !important;
    }
    
    .product-media-section {
        gap: 4px !important;
        margin-bottom: 2px !important;
        padding: 0 !important;
    }
    
    .product-image-container {
        margin-bottom: 2px !important;
        margin-top: 2px !important;
        padding: 0 !important;
    }
    
    /* Make logo 15% smaller on mobile */
    .product-image {
        max-width: 85% !important;
        height: auto !important;
        margin: 0 auto !important;
    }
    
    /* Ensure sections inside tab panels maintain their flex/block display */
    .product-detail-tabs-mobile .tab-content-panel.active .product-pros-cons-stacked {
        display: flex !important;
    }
    
    .product-detail-tabs-mobile .tab-content-panel.active .product-why-we-love-section {
        display: flex !important;
    }
    
    /* Mobile Product Layout Redesign */
    /* Hide vote buttons on mobile */
    .product-rank-container .vote-buttons {
        display: none !important;
    }
    
    /* Hide the entire product-rank-container column on mobile */
    .product-rank-container {
        display: none !important;
    }
    
    /* Make product card full width and centered on mobile */
    .product-card {
        flex-direction: column !important;
        align-items: center !important;
        width: 100% !important;
        padding: 0 !important;
    }
    
    /* Make product-content full width and centered */
    .product-content {
        width: 100% !important;
        max-width: 100% !important;
        padding: 12px !important;
        display: flex !important;
        flex-direction: column !important;
        align-items: center !important;
    }
    
    /* Make product-main full width and centered */
    .product-main {
        width: 100% !important;
        max-width: 100% !important;
        display: flex !important;
        flex-direction: column !important;
        align-items: center !important;
        gap: 4px !important;
        order: 1 !important;
    }
    
    /* Ensure mobile tab container appears after product-main (buy button) but before content */
    .product-detail-tabs-mobile {
        order: 5 !important;
        width: 100% !important;
        margin-top: 6px !important;
        margin-bottom: 8px !important;
    }
    
    /* Mobile-only rank and name row */
    .product-header-mobile-rank-name {
        display: flex !important;
        align-items: center !important;
        justify-content: center !important;
        gap: 6px !important;
        width: 100% !important;
        margin-bottom: 4px !important;
        flex-wrap: wrap !important;
        order: 0 !important;
    }
    
    .product-rank-mobile {
        background: linear-gradient(135deg, #3b82f6, #1d4ed8) !important;
        color: white !important;
        display: inline-flex !important;
        align-items: center !important;
        justify-content: center !important;
        min-width: 48px !important;
        height: 48px !important;
        border-radius: 12px !important;
        font-size: 1.25rem !important;
        font-weight: 800 !important;
        flex-shrink: 0 !important;
        box-shadow: 0 2px 8px rgba(59, 130, 246, 0.3) !important;
    }
    
    .product-title-mobile {
        flex: 1 !important;
        min-width: 0 !important;
        text-align: center !important;
    }
    
    .product-title-mobile .product-title-link {
        font-size: 1.25rem !important;
        font-weight: 700 !important;
        line-height: 1.3 !important;
        text-align: center !important;
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
    }
    
    /* Hide desktop product-header on mobile */
    .product-header {
        display: none !important;
    }
    
    /* Center product media section */
    .product-media-section {
        width: 100% !important;
        max-width: 100% !important;
        align-items: center !important;
        margin: 0 auto !important;
    }
    
    /* Center rating row */
    .rating-row {
        justify-content: center !important;
        width: 100% !important;
    }
    
    /* Center merchant options */
    .merchant-options-container {
        width: 100% !important;
        align-items: center !important;
        display: flex !important;
        flex-direction: column !important;
    }
    
    .merchant-buttons-container {
        width: 100% !important;
        justify-content: center !important;
        align-items: center !important;
    }
    
    /* Center badges in mobile tab container */
    .product-detail-tabs-mobile .product-badges-section-mobile {
        justify-content: center !important;
        width: 100% !important;
    }
    
    /* Ensure product-image-container is centered */
    .product-image-container {
        display: flex !important;
        justify-content: center !important;
        align-items: center !important;
        width: 100% !important;
    }
    
    /* Ensure product-image is centered */
    .product-image {
        margin: 0 auto !important;
    }
    
    /* Make product-media-section relative for absolute positioning */
    .product-media-section {
        position: relative !important;
    }
    
    /* Price History Icon removed */
    
    /* Mobile: Deep Research Button - Dark purple background (already set in inline style) */
    .deep-research-button-container .deep-research-button {
        background: linear-gradient(135deg, ##6b21a8 0%, ##5b21b6 100%) !important;
        box-shadow: 0 2px 4px rgba(107, 33, 168, 0.3) !important;
    }
    
    /* Hide desktop deep research button on mobile (it's below score, above vote buttons) */
    /* Hide all deep research buttons on mobile */
    @media (max-width: 768px) {
        .deep-research-button-desktop {
            display: none !important;
        }
        
        /* Hide mobile button in product-detail-tabs-mobile */
        .product-detail-tabs-mobile .deep-research-button-container {
            display: none !important;
        }
        
        /* Hide all deep research button containers on mobile */
        .deep-research-button-container {
            display: none !important;
        }
    }
    
    /* Ensure desktop deep research button is full width and above pros */
    .deep-research-button-container {
        width: 100% !important;
        display: block !important;
    }
    
    /* Ensure deep research button inside pros-cons-stacked is full width and above */
    .product-pros-cons-stacked .deep-research-button-container {
        width: 100% !important;
        display: block !important;
        margin-top: 0 !important;
        margin-bottom: 20px !important;
        order: -1 !important; /* Place button before pros/cons sections */
    }
    
    /* Ensure product-pros-cons-stacked uses column layout on desktop */
    @media (min-width: 769px) {
        .product-pros-cons-stacked.product-pros-cons-original {
            display: flex !important;
            flex-direction: column !important;
        }
        
        .product-pros-cons-stacked.product-pros-cons-original .deep-research-button-container {
            order: -1 !important;
            width: 100% !important;
        }
        
        .product-pros-cons-stacked.product-pros-cons-original .product-pros-section {
            order: 0 !important;
        }
        
        .product-pros-cons-stacked.product-pros-cons-original .product-cons-section {
            order: 1 !important;
        }
    }
}
</style>

<script>
// Product Detail Tab switching functionality for mobile
function switchProductDetailTab(productId, tabName) {
    const tabContainer = document.getElementById('product-detail-tabs-mobile-' + productId);
    if (!tabContainer) return;
    
    // Remove active class from all tab buttons in this container
    const tabButtons = tabContainer.querySelectorAll('.tab-button');
    tabButtons.forEach(button => {
        button.classList.remove('active');
    });
    
    // Remove active class from all tab content panels in this container
    const tabPanels = tabContainer.querySelectorAll('.tab-content-panel');
    tabPanels.forEach(panel => {
        panel.classList.remove('active');
    });
    
    // Add active class to selected tab button
    const selectedButton = tabContainer.querySelector('.tab-button[data-tab="' + tabName + '"]');
    if (selectedButton) {
        selectedButton.classList.add('active');
    }
    
    // Add active class to selected tab content panel
    const selectedPanel = tabContainer.querySelector('.tab-content-panel[data-tab="' + tabName + '"]');
    if (selectedPanel) {
        selectedPanel.classList.add('active');
    }
    
    // Set data-active-tab on parent .product-content for CSS to show/hide the single "original" sections
    const productContent = tabContainer.closest('.product-content');
    if (productContent) {
        productContent.setAttribute('data-active-tab', tabName);
    }
}

// Initialize mobile tabs on page load - ensure correct default tab is set
document.addEventListener('DOMContentLoaded', function() {
    // Find all mobile tab containers and initialize them with the correct default tab
    const mobileTabContainers = document.querySelectorAll('.product-detail-tabs-mobile');
    mobileTabContainers.forEach(function(tabContainer) {
        const productContent = tabContainer.closest('.product-content');
        if (productContent) {
            // Check what the first tab is (could be "who" or "why" depending on layout)
            const firstTabButton = tabContainer.querySelector('.tab-button.active');
            const defaultTab = firstTabButton ? firstTabButton.getAttribute('data-tab') : 'why';
            // Always set the attribute to ensure CSS rules apply correctly
            productContent.setAttribute('data-active-tab', defaultTab);
        }
    });
});

// Tab switching functionality - defined early to be available for onclick handlers
function switchTab(tabName) {
    // Hide all tab contents
    const tabContents = document.querySelectorAll('.tab-content');
    tabContents.forEach(content => {
        content.classList.remove('active');
    });
    
    // Remove active class from all tab buttons
    const tabButtons = document.querySelectorAll('.tab-button');
    tabButtons.forEach(button => {
        button.classList.remove('active');
    });
    
    // Show selected tab content
    const selectedContent = document.getElementById(tabName + '-content');
    if (selectedContent) {
        selectedContent.classList.add('active');
        
        // Scroll to bottom of subtitle section
        setTimeout(function() {
            const subtitleContainer = document.querySelector('.category-subtitle-container');
            if (subtitleContainer) {
                const subtitleRect = subtitleContainer.getBoundingClientRect();
                const subtitleBottom = subtitleRect.bottom + window.scrollY;
                window.scrollTo({
                    top: subtitleBottom,
                    behavior: 'smooth'
                });
            } else {
                // Fallback: scroll to top of page
                window.scrollTo({
                    top: 0,
                    behavior: 'smooth'
                });
            }
        }, 150);
    }
    
    // Add active class to selected tab button
    const selectedButton = document.getElementById(tabName + '-tab');
    if (selectedButton) {
        selectedButton.classList.add('active');
    }
}

// Similar Categories Modal Functions
function openSimilarCategoriesModal() {
    const modal = document.getElementById('similarCategoriesModal');
    if (modal) {
        modal.style.display = 'block';
        document.body.style.overflow = 'hidden'; // Prevent background scrolling
    }
}

function closeSimilarCategoriesModal() {
    const modal = document.getElementById('similarCategoriesModal');
    if (modal) {
        modal.style.display = 'none';
        document.body.style.overflow = ''; // Restore scrolling
    }
}

// Category Image Modal Functions
function openCategoryImageModal(imagePath, categoryName) {
    const modal = document.getElementById('categoryImageModal');
    const modalImg = document.getElementById('categoryImageModalImg');
    const modalTitle = document.getElementById('categoryImageModalTitle');
    
    if (modal && modalImg && modalTitle) {
        // Check if it's the default L4 template image or a regular category image
        if (imagePath.indexOf('L4_Templates') >= 0) {
            modalImg.src = 'https://whatarethebest.com/_product_images/' + imagePath;
        } else {
            modalImg.src = 'https://d25brt1ok2m0kr.cloudfront.net/_category_images/' + imagePath;
        }
        modalImg.alt = categoryName;
        modalTitle.textContent = categoryName;
        modal.style.display = 'flex';
        document.body.style.overflow = 'hidden';
    }
}

function closeCategoryImageModal() {
    const modal = document.getElementById('categoryImageModal');
    if (modal) {
        modal.style.display = 'none';
        document.body.style.overflow = '';
    }
}

// Influencer Modal Functions
function openInfluencerModal(imagePath, name, date, bioLink, level1CategoryName, level2CategoryName, event) {
    var modal = document.getElementById('influencerModal');
    var modalImage = document.getElementById('influencerModalImage');
    var modalName = document.getElementById('influencerModalName');
    var modalRole = document.getElementById('influencerModalRole');
    var modalMethodology = document.getElementById('influencerModalMethodology');
    var modalDate = document.getElementById('influencerModalDate');
    var modalHeader = document.getElementById('influencerModalHeader');
    var triggerElement = event ? event.currentTarget : document.activeElement; // Store trigger for focus return
    
    if (!modal || !modalImage || !modalName || !modalRole || !modalMethodology || !modalDate) return;
    
    // Update modal header with level1CategoryName if provided
    if (modalHeader && level1CategoryName && level1CategoryName.length > 0) {
        modalHeader.textContent = level1CategoryName;
    } else if (modalHeader) {
        modalHeader.textContent = 'Evaluation Model';
    }
    
    if (imagePath && imagePath.length > 0) {
        // Check if imagePath is already a full URL or just a filename
        if (imagePath.indexOf('http') === 0) {
            modalImage.innerHTML = '<img src="' + imagePath + '" alt="' + name + '" class="influencer-modal-image">';
        } else {
            modalImage.innerHTML = '<img src="https://d25brt1ok2m0kr.cloudfront.net/_influencers/' + imagePath + '" alt="' + name + '" class="influencer-modal-image">';
        }
    } else {
        var initial = name ? name.charAt(0).toUpperCase() : '?';
        modalImage.innerHTML = '<div class="influencer-modal-placeholder">' + initial + '</div>';
    }
    
    modalName.textContent = name;
    modalRole.textContent = 'Founder & Lead Editor, WhatAreTheBest.com';
    
    // Build methodology text with Level 1 + Level 2 category names
    var methodologyText = 'Oversees the evaluation of ';
    if (level1CategoryName && level1CategoryName.length > 0 && level2CategoryName && level2CategoryName.length > 0) {
        methodologyText += level1CategoryName + ' & ' + level2CategoryName;
    } else if (level1CategoryName && level1CategoryName.length > 0) {
        methodologyText += level1CategoryName;
    } else if (level2CategoryName && level2CategoryName.length > 0) {
        methodologyText += level2CategoryName;
    } else {
        methodologyText += 'products';
    }
    methodologyText += ' using a transparent scoring framework based on documented capabilities, third-party validation, and category-specific criteria.';
    modalMethodology.textContent = methodologyText;
    
    if (date && date.length > 0) {
        modalDate.textContent = 'Last Updated on ' + date;
    } else {
        modalDate.textContent = '';
    }
    
    // Store trigger element for focus return
    var triggerId = '';
    if (triggerElement) {
        if (triggerElement.id) {
            triggerId = triggerElement.id;
        } else {
            // Create a temporary ID if none exists
            triggerId = 'modal-trigger-' + Date.now();
            triggerElement.id = triggerId;
        }
        modal.setAttribute('data-trigger-element', triggerId);
    }
    
    // Show modal and trap focus
    modal.style.display = 'flex';
    modal.setAttribute('aria-hidden', 'false');
    document.body.style.overflow = 'hidden';
    
    // Focus first focusable element (close button)
    var closeButton = modal.querySelector('.influencer-modal-close');
    if (closeButton) {
        closeButton.focus();
    }
    
    // Trap focus inside modal
    trapFocus(modal);
}

function closeInfluencerModal() {
    const modal = document.getElementById('influencerModal');
    if (modal) {
        modal.style.display = 'none';
        modal.setAttribute('aria-hidden', 'true');
        document.body.style.overflow = '';
        
        // Return focus to trigger element
        var triggerId = modal.getAttribute('data-trigger-element');
        if (triggerId) {
            var triggerElement = document.getElementById(triggerId);
            if (triggerElement) {
                triggerElement.focus();
            }
        }
        
        // Remove focus trap
        removeFocusTrap(modal);
    }
}

// Focus trap functions
function trapFocus(modal) {
    var focusableElements = modal.querySelectorAll(
        'button, [href], input, select, textarea, [tabindex]:not([tabindex="-1"])'
    );
    var firstElement = focusableElements[0];
    var lastElement = focusableElements[focusableElements.length - 1];
    
    function handleTabKey(e) {
        if (e.key !== 'Tab') return;
        
        if (e.shiftKey) {
            if (document.activeElement === firstElement) {
                e.preventDefault();
                lastElement.focus();
            }
        } else {
            if (document.activeElement === lastElement) {
                e.preventDefault();
                firstElement.focus();
            }
        }
    }
    
    modal.addEventListener('keydown', handleTabKey);
    modal.setAttribute('data-focus-trap-handler', 'true');
}

function removeFocusTrap(modal) {
    // Remove the focus trap attribute - the event listener will be cleaned up when modal is hidden
    modal.removeAttribute('data-focus-trap-handler');
}

// Close modal when clicking outside the image or pressing Escape
document.addEventListener('DOMContentLoaded', function() {
    
    const categoryImageModal = document.getElementById('categoryImageModal');
    if (categoryImageModal) {
        categoryImageModal.addEventListener('click', function(e) {
            if (e.target === categoryImageModal) {
                closeCategoryImageModal();
            }
        });
        
        // Close on Escape key
        document.addEventListener('keydown', function(e) {
            if (e.key === 'Escape' && categoryImageModal.style.display === 'flex') {
                closeCategoryImageModal();
            }
        });
    }
    
    // Influencer modal close handlers
    const influencerModal = document.getElementById('influencerModal');
    if (influencerModal) {
        influencerModal.addEventListener('click', function(e) {
            if (e.target === influencerModal) {
                closeInfluencerModal();
            }
        });
        
        // Close on Escape key
        document.addEventListener('keydown', function(e) {
            if (e.key === 'Escape' && influencerModal.style.display === 'flex') {
                closeInfluencerModal();
            }
        });
        
        // Make close button keyboard accessible
        var closeButton = influencerModal.querySelector('.influencer-modal-close');
        if (closeButton) {
            closeButton.addEventListener('keydown', function(e) {
                if (e.key === 'Enter' || e.key === ' ') {
                    e.preventDefault();
                    closeInfluencerModal();
                }
            });
        }
    }
});

function hideSimilarCategoriesButton() {
    const trigger = document.getElementById('similarCategoriesTrigger');
    if (trigger) {
        trigger.classList.add('hidden');
        trigger.classList.remove('show');
    }
}

// Enhanced sticky tabs functionality with debouncing to prevent flashing
document.addEventListener('DOMContentLoaded', function() {
    const similarCategoriesTrigger = document.getElementById('similarCategoriesTrigger');
    const productTabs = document.querySelector('.product-tabs');
    
    // Debug logging
('=== Similar Categories Button Debug ===');
('similarCategoriesTrigger element:', similarCategoriesTrigger);
('productTabs element:', productTabs);
('Window width:', window.innerWidth);
    
    // Helper function to check if we're on mobile
    function isMobile() {
        const mobile = window.innerWidth <= 768;
('isMobile() check:', mobile, '(width:', window.innerWidth + ')');
        return mobile;
    }
    
    // Helper function to show/hide mobile button
    function updateMobileButtonVisibility(shouldShow) {
('updateMobileButtonVisibility called with shouldShow:', shouldShow);
('  - similarCategoriesTrigger exists:', !!similarCategoriesTrigger);
        if (similarCategoriesTrigger) {
('  - has "hidden" class:', similarCategoriesTrigger.classList.contains('hidden'));
('  - current classes:', similarCategoriesTrigger.className);
        }
        
        if (similarCategoriesTrigger && !similarCategoriesTrigger.classList.contains('hidden')) {
            const mobile = isMobile();
            if (shouldShow && mobile) {
('  -> Adding "show" class');
                similarCategoriesTrigger.classList.add('show');
('  - classes after add:', similarCategoriesTrigger.className);
                const computed = window.getComputedStyle(similarCategoriesTrigger);
('  - computed display:', computed.display);
('  - computed opacity:', computed.opacity);
('  - computed visibility:', computed.visibility);
('  - computed position:', computed.position);
('  - computed bottom:', computed.bottom);
('  - computed left:', computed.left);
('  - computed z-index:', computed.zIndex);
('  - viewport height:', window.innerHeight);
('  - viewport width:', window.innerWidth);
                const rect = similarCategoriesTrigger.getBoundingClientRect();
('  - bounding rect:', {
                    width: rect.width,
                    height: rect.height,
                    top: rect.top,
                    left: rect.left,
                    bottom: rect.bottom,
                    right: rect.right
                });
                const expectedBottom = window.innerHeight - rect.height - 16;
('  - expected bottom position:', expectedBottom);
('  - actual top position:', rect.top);
('  - is button visible in viewport?', rect.top >= 0 && rect.bottom <= window.innerHeight);
                // Force positioning inline to override any CSS issues - always apply at mobile widths
                if (mobile) {
                    similarCategoriesTrigger.style.position = 'fixed';
                    similarCategoriesTrigger.style.bottom = '16px';
                    similarCategoriesTrigger.style.left = '16px';
                    similarCategoriesTrigger.style.top = 'auto';
                    similarCategoriesTrigger.style.right = 'auto';
                    similarCategoriesTrigger.style.zIndex = '1000';
                    similarCategoriesTrigger.style.display = 'block';
                    similarCategoriesTrigger.style.opacity = '1';
                    similarCategoriesTrigger.style.visibility = 'visible';
('  -> Applied inline styles to force visibility');
                }
            } else {
('  -> Removing "show" class (shouldShow:', shouldShow + ', mobile:', mobile + ')');
                similarCategoriesTrigger.classList.remove('show');
                // Clear inline styles that might prevent hiding
                similarCategoriesTrigger.style.display = '';
                similarCategoriesTrigger.style.opacity = '';
                similarCategoriesTrigger.style.visibility = '';
                similarCategoriesTrigger.style.border = '';
                similarCategoriesTrigger.style.backgroundColor = '';
('  - classes after remove:', similarCategoriesTrigger.className);
            }
        } else {
('  -> Skipping update (no element or has hidden class)');
        }
    }
    
    // Initialize mobile button visibility if productTabs doesn't exist
    if (!productTabs && similarCategoriesTrigger) {
        // If no tabs, show button on mobile immediately
        if (isMobile()) {
            updateMobileButtonVisibility(true);
        }
        // Update on resize
        window.addEventListener('resize', function() {
            updateMobileButtonVisibility(isMobile());
        });
    }
    
    if (productTabs) {
        let isSticky = false;
        let ticking = false;
        let lastKnownScrollPosition = 0;
        
        // Function to update sticky state with debouncing to prevent flashing
        let showHideTimeout;
        function updateStickyState() {
            const rect = productTabs.getBoundingClientRect();
            const headerHeight = isMobile() ? 70 : 80;
            const shouldBeSticky = rect.top <= headerHeight;
            
            // Only update if state actually changed
            if (shouldBeSticky !== isSticky) {
                isSticky = shouldBeSticky;
                
                // Clear any pending timeout
                if (showHideTimeout) {
                    clearTimeout(showHideTimeout);
                    showHideTimeout = null;
                }
                
                if (isSticky) {
                    productTabs.classList.add('sticky');
                    
                    // Show mobile similar categories button with slight delay to prevent flashing
                    showHideTimeout = setTimeout(function() {
                        if (isSticky) { // Double-check state hasn't changed
                            updateMobileButtonVisibility(true);
                        }
                        showHideTimeout = null;
                    }, 50);
                } else {
                    productTabs.classList.remove('sticky');
                    
                    // Hide mobile similar categories button when tabs are not sticky
                    showHideTimeout = setTimeout(function() {
                        if (!isSticky) { // Double-check state hasn't changed
                            updateMobileButtonVisibility(false);
                        }
                        showHideTimeout = null;
                    }, 150); // Longer delay on hide to prevent flashing
                }
            }
            
            ticking = false;
        }
        
        // Throttled scroll handler using requestAnimationFrame
        function onScroll() {
            lastKnownScrollPosition = window.scrollY;
            
            if (!ticking) {
                window.requestAnimationFrame(function() {
                    updateStickyState();
                });
                ticking = true;
            }
        }
        
        // Check on scroll with RAF throttling
        window.addEventListener('scroll', onScroll, { passive: true });
        
        // Check on resize with debouncing
        let resizeTimeout;
        window.addEventListener('resize', function() {
            clearTimeout(resizeTimeout);
            resizeTimeout = setTimeout(function() {
                updateStickyState();
                // Also update button visibility on resize if on mobile
                if (isSticky) {
                    updateMobileButtonVisibility(isMobile() && isSticky);
                }
            }, 100);
        });
        
        // Initial check
        updateStickyState();
    } else if (similarCategoriesTrigger && isMobile() && !similarCategoriesTrigger.classList.contains('hidden')) {
        // No product tabs, but show button on mobile if it exists
        updateMobileButtonVisibility(true);
    }
});

// DEV ONLY: Inactivate Product Function
function inactivateProduct(button) {
    const productId = button.getAttribute('data-product-id');
    const productName = button.getAttribute('data-product-name');
    
    if (!productId) {
        alert('Error: Product ID not found');
        return;
    }
    
    if (!confirm('Are you sure you want to inactivate "' + productName + '"?\n\nThis will set Active = 0 in the Products table.')) {
        return;
    }
    
    // Disable button during request
    button.disabled = true;
    button.style.opacity = '0.6';
    button.innerHTML = '<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="display: inline-block; vertical-align: middle; margin-right: 6px; animation: spin 1s linear infinite;"><path d="M21 12a9 9 0 11-9-9c2.12 0 4.07.74 5.62 2l1.42-1.42A10.94 10.94 0 0012 2a10 10 0 1010 10l-2-2z"/></svg> Inactivating...';
    
    // Build absolute path to admin endpoint (works from any page location)
    const adminUrl = '/AI_Sandbox/WhatAreTheBest/_admin/inactivateProduct.cfm?ProductID=' + encodeURIComponent(productId);
    
    // Make AJAX call to inactivate product
    fetch(adminUrl, {
        method: 'GET',
        headers: {
            'Accept': 'application/json'
        }
    })
    .then(response => response.json())
    .then(data => {
        // Handle both uppercase and lowercase keys (ColdFusion serializeJSON may uppercase)
        const success = data.success !== undefined ? data.success : data.SUCCESS;
        const message = data.message !== undefined ? data.message : data.MESSAGE;
        
        if (success) {
            button.innerHTML = '<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="display: inline-block; vertical-align: middle; margin-right: 6px;"><path d="M20 6L9 17l-5-5"/></svg> Inactivated';
            button.style.background = '##10b981';
            button.style.cursor = 'default';
            
            // Optionally reload page after 1 second
            setTimeout(function() {
                window.location.reload();
            }, 1000);
        } else {
            alert('Error: ' + (message || 'Failed to inactivate product'));
            button.disabled = false;
            button.style.opacity = '1';
            button.innerHTML = '<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="display: inline-block; vertical-align: middle; margin-right: 6px;"><path d="M18 6L6 18M6 6l12 12"/></svg> Inactivate Product';
        }
    })
    .catch(error => {
        console.error('Error:', error);
        alert('Error: Failed to inactivate product. Please check console for details.');
        button.disabled = false;
        button.style.opacity = '1';
        button.innerHTML = '<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="display: inline-block; vertical-align: middle; margin-right: 6px;"><path d="M18 6L6 18M6 6l12 12"/></svg> Inactivate Product';
    });
}
</script>


<script type="application/ld+json">
{
    "@context": "https://schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
        {
            "@type": "ListItem",
            "position": 1,
            "name": "Home",
            "item": "https://whatarethebest.com/"
        },
        
        {
            "@type": "ListItem",
            "position": 2,
            "name": "Software As A Service",
            "item": "https://whatarethebest.com/software-as-a-service/"
        },
        
        {
            "@type": "ListItem",
            "position": 3,
            "name": "Marketing & Advertising Platforms",
            "item": "https://whatarethebest.com/software-as-a-service/marketing-and-advertising-platforms/"
        },
        
        {
            "@type": "ListItem",
            "position": 4,
            "name": "Marketing Automation Platforms",
            "item": "https://whatarethebest.com/software-as-a-service/marketing-and-advertising-platforms/marketing-automation-platforms/"
        },
        
        {
            "@type": "ListItem",
            "position": 5,
            "name": "Marketing Automation Platforms for Contractors",
            "item": "https://whatarethebest.com/software-as-a-service/marketing-and-advertising-platforms/marketing-automation-platforms/marketing-automation-platforms-for-contractors/"
        }
        
    ]
}
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            <h1 class="page-title">Top Marketing Automation Platforms for Contractors of 2026 - 7 Products Analyzed</h1>
            
            
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                                <div class="curator-date">Updated Feb 3, 2026</div>
                            
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                <h4 class="subheader">For more options, view the complete software list in our <a href="/software-as-a-service/marketing-and-advertising-platforms/marketing-automation-platforms/">Marketing Automation Platforms</a> section.<span class="association-mobile-inline"> Other Software products for <a href="javascript:void(0)" onclick="openAssociationModal()">Contractors</a>.</span></h4>
                
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                            <span class="subtitle-short-desktop">Finding the Right Fit: Analyzing Marketing Automation Platforms for Contractors When analyzing customer feedback across multiple marketing automation platforms tailored for contractors, the consensus often highlights ease of use and integration capabilities as critical factors. Market research indicates that platforms like HubSpot and Buildertrend frequently appear in top-rated lists, with users praising HubSpot’s user-friendly interface and comprehensive CRM features. On the flip side, many reviews suggest that contractors can overthink their choices by focusing too heavily on flashy features rather than essential functionality. After all, how many customizable templates does one really need? Interestingly, industry reports show that contractors often appreciate platforms that can streamline communication and project management, with Buildertrend receiving positive feedback for its construction-specific tools. Meanwhile, data suggests that seasonal considerations—like the need for quick follow-ups during peak construction months—can influence platform effectiveness.<button type="button" class="subtitle-show-more-btn desktop-only" id="subtitle-show-more-btn" onclick="toggleSubtitleDesktop()">Show more</button></span>
                            <span class="subtitle-short-ipad">Finding the Right Fit: Analyzing Marketing Automation Platforms for Contractors When analyzing customer feedback across multiple marketing automation platforms tailored for contractors, the consensus often highlights ease of use and integration capabilities as critical factors.<button type="button" class="subtitle-show-more-btn ipad-only" id="subtitle-show-more-btn-ipad" onclick="toggleSubtitleDesktop()">Show more</button></span>
                            <span class="subtitle-full-desktop" style="display: none;">Finding the Right Fit: Analyzing Marketing Automation Platforms for Contractors When analyzing customer feedback across multiple marketing automation platforms tailored for contractors, the consensus often highlights ease of use and integration capabilities as critical factors. Market research indicates that platforms like HubSpot and Buildertrend frequently appear in top-rated lists, with users praising HubSpot’s user-friendly interface and comprehensive CRM features. On the flip side, many reviews suggest that contractors can overthink their choices by focusing too heavily on flashy features rather than essential functionality. After all, how many customizable templates does one really need? Interestingly, industry reports show that contractors often appreciate platforms that can streamline communication and project management, with Buildertrend receiving positive feedback for its construction-specific tools. Meanwhile, data suggests that seasonal considerations—like the need for quick follow-ups during peak construction months—can influence platform effectiveness. As for budget-friendly options, some users have noted that platforms like Mailchimp offer robust automation features without breaking the bank, although they may lack some advanced capabilities found in pricier counterparts. One quirky tidbit: HubSpot began as a tool for inbound marketing but has evolved into a comprehensive platform that contractors now rely on. This evolution reflects the shifting demands of the market, where adaptability is key. Have you ever thought about how much simpler managing customer relationships could be? In a landscape where efficiency is paramount, selecting a platform that aligns with your specific needs may help transform your marketing approach—without the headaches!</span>
                        
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                                            <span class="badge-text">COMPREHENSIVE SOLUTIONS</span>
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                                    <a href="/CTR.cfm?ProductID=179734" target="_blank" rel="nofollow sponsored" class="product-title-link">
                                        Boomerang Marketing Automation
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                                            Boomerang Marketing Automation
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                                                <span style="color: #ffffff;">View Website</span>
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                                                    <path d="M10 6V4H5C3.9 4 3 4.9 3 6V19C3 20.1 3.9 21 5 21H18C19.1 21 20 20.1 20 19V14H18V19H5V6H10ZM14 4V6H17.59L8.79 14.79L10.21 16.21L19 7.41V11H21V4H14Z"/>
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                                                        Boomerang is a premier marketing automation platform specifically crafted for contractors. It automates lead follow-ups, enabling contractors to secure more jobs and focus on their core competencies. The platform embraces the unique needs of the industry, offering tools for efficient client communication, lead nurturing, and job closure.
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                                                        Boomerang is a premier marketing automation platform specifically crafted for contractors. It automates lead follow-ups, enabling contractors to secure more jobs and focus on their core competencies. The platform embraces the unique needs of the industry, offering tools for efficient client communication, lead nurturing, and job closure.
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                                                <span class="badge-text">USER-FRIENDLY INTERFACE</span>
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                                                <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>
                                                <span class="badge-text">COMPREHENSIVE SOLUTIONS</span>
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                                        <button type="button" class="deep-research-button" onclick="window.openExpertScoreModal(179734)" style="display: flex; justify-content: center; align-items: center; padding: 8px 12px; background: linear-gradient(135deg, #6b21a8 0%, #5b21b6 100%); border-radius: 6px; border: none; color: #ffffff; font-weight: 500; cursor: pointer; transition: transform 0.2s ease, box-shadow 0.2s ease; box-shadow: 0 2px 4px rgba(107, 33, 168, 0.3); width: 100%;">
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                                <div class="product-who-is-this-for-section product-pros-cons-original scroll-animate" style="display: flex; flex-direction: column; gap: 20px;">
                                    
                                    
                                        <div class="who-is-this-for-block" style="border-radius: 12px; padding: 16px; border-left: 4px solid #22c55e;">
                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #166534; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
                                                <svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#22c55e" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round">
                                                    <path d="M22 11.08V12a10 10 0 1 1-5.93-9.14"></path>
                                                    <polyline points="22 4 12 14.01 9 11.01"></polyline>
                                                </svg>
                                                Best for teams that are
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 8px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#22c55e" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Residential contractors needing automated speed-to-lead and follow-up sequences</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#22c55e" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Home improvement businesses wanting to reactivate old leads via SMS and email</span>
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                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#22c55e" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Teams looking for a unified inbox for calls, texts, and social messages</span>
                                                    </li>
                                                
                                            </ul>
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                                        <div class="who-is-this-not-for-block" style="border-radius: 12px; padding: 16px; border-left: 4px solid #f87171; opacity: 0.95;">
                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #991b1b; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
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                                                    <line x1="9" y1="9" x2="15" y2="15"></line>
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                                                Skip if
                                            </h4>
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                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Large commercial firms requiring complex ERP or heavy project management integrations</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Businesses looking for a free, standalone CRM without marketing automation features</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Non-contractor industries like retail or e-commerce</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                            <div class="product-why-we-love-section product-why-we-love-original scroll-animate">
                                
                                    <div class="why-we-love-section">
                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">Our analysis shows that Boomerang effectively bridges the gap between complex enterprise software and the practical needs of contractors. By white-labeling the powerful GoHighLevel platform and wrapping it in white-glove service—including done-for-you onboarding and ServiceTitan integrations—Webrunner eliminates the steep learning curve typically associated with marketing automation. While the price point is premium, the value lies in the pre-built, niche-specific configurations that allow contractors to automate speed-to-lead and reactivation campaigns immediately without becoming software engineers.</p>
                                    </div>
                                
                            </div>
                            
                            
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                                        <div class="pros-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #10b981; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                </svg>
                                                Pros
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Automated speed-to-lead SMS/email</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Unified inbox for all channels</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Integrates with ServiceTitan & JobNimbus</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Dedicated strategist and onboarding</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Mobile app for field access</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="cons-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                </svg>
                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>High monthly cost ($599+)</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Steep $1,500 setup fee</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>12-month commitment to waive fee</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>White-label of existing software</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Overkill for very small teams</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                        </div>
                    </article>
                    
                    
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            <p style="font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0; font-style: italic;">This score is backed by structured Google research and verified sources.</p>

            <div style="margin-bottom: 24px; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); position: relative; overflow: hidden;">
                <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                    <div style="flex: 1;">
                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.9</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
                        </div>
                    </div>
                </div>
            </div>

            <div style="margin-bottom: 24px; padding: 16px 20px; background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%); border-radius: 12px; border-left: 4px solid #3b82f6;">
                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
            </div>

            
                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.9</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for specialized automation features like speed-to-lead, reactivation campaigns, and unified communication tools tailored for contractors.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Boomerang delivers a robust suite including automated speed-to-lead, two-way SMS, ringless voicemail, and a unified inbox, functioning as a white-labeled, contractor-optimized version of the powerful GoHighLevel platform.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is high because it leverages the extensive feature set of GoHighLevel &#x28;CRM, pipelines, automation&#x29; pre-configured for the contractor niche, though it relies on third-party core infrastructure.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
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                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform is identified as a white-labeled version of GoHighLevel, a common marketing tool for automations. I will say, their &#x27;Boomerang&#x27; marketing tool is simply a white-labeled version of GoHighLevel
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — contractorclarity.co</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;contractorclarity.co&#x2f;blog&#x2f;top-roofing-marketing-agencies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features include automated speed-to-lead, two-way SMS marketing, advanced call features, and lead reactivation. Automated Speed-to-lead. Contact new leads within seconds... Two-way SMS marketing... Advanced call features.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features include efficient lead follow-up systems and personalized communication, as outlined in the product description.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented in official product documentation, Boomerang offers industry-specific automation tools tailored for contractors.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for verified user reviews, long-standing industry presence, and testimonials from reputable contracting businesses.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Webrunner Media holds a 4.9&#x2f;5 rating on Google Reviews and features detailed case studies from established companies like Kingdom Roofing Systems and Bath Fitter.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score reflects exceptional user feedback and a strong reputation in the contractor marketing space, supported by over a decade of operation &#x28;est. 2012&#x29;.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Clients like Kingdom Roofing Systems report significant revenue growth and seamless CRM transitions. Webrunner has surpassed our expectations in moving our CRM to Boomerang... delivering on all promises
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Webrunner Media has a 4.9&#x2f;5 rating on Google Reviews based on 146 reviews. Rating&#x3a; 4.9&#x2f;5 on Google Reviews &#x28;146 reviews&#x29;
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — localroofingseo.agency</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.localroofingseo.agency&#x2f;blog&#x2f;roofing-lead-generation-companies" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for intuitive interfaces, mobile accessibility, and features that simplify complex workflows for field-based teams.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Users describe the platform as a &#x27;lifesaver&#x27; that centralizes communication, with a mobile app that allows two-way communication across devices, though the underlying platform can be complex without the provided support.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is strong due to the unified inbox and mobile app utility, but slightly capped by the inherent complexity of the underlying enterprise-grade software which requires guided onboarding.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            A mobile app enables two-way communication with leads across all devices. Mobile app. Two-way communication with your leads across all devices.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform pulls leads from website, chat, email, text, and phone into one simple inbox. Boomerang pulls all your leads... into one simple inbox. This makes it easy to respond quickly
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The intuitive interface is highlighted in user guides, facilitating ease of use for contractors.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for clear pricing structures, reasonable contract terms, and value relative to feature access.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Plans start at &#x24;599&#x2f;month with a significant &#x24;1,500 setup fee &#x28;waived with annual commitment&#x29;, which is a substantial premium over the base software cost, justified by the &#x27;done-for-you&#x27; configuration and support.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is lower here due to the high setup fee and the significant markup on the white-label software, although the bundled service adds tangible value.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            There is a &#x24;1,500 setup fee, which is waived if the user commits to a 12-month subscription. Setup Fee&#x3a; &#x24;1,500 USD... FREE with 12 month commitment
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The Lite plan costs &#x24;599&#x2f;mo and the Pro plan costs &#x24;899&#x2f;mo. Lite... &#x24;599&#x2f;mo... Pro... &#x24;899&#x2f;mo
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing requires custom quotes, limiting upfront cost visibility, as noted in the short description.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Integrations &amp; Ecosystem Strength</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for seamless connections with industry-standard tools like ServiceTitan, JobNimbus, and lead sources.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The Pro plan offers advanced integration with 10 lead sources and 2 external CRMs, specifically mentioning compatibility with major contractor platforms like ServiceTitan and JobNimbus.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score acknowledges strong niche-specific integrations that are critical for contractors, ensuring the automation layer works with existing field service management tools.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform integrates with ServiceTitan and JobNimbus. including ServiceTitan integrations... Tight integration with JobNimbus
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — rankai.ai</span>
                                                            
                                                        </span>
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                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The Pro plan includes advanced integration with 10 lead sources and 2 external CRMs. Advanced Integration with 10 Lead Sources &amp; 2 External CRMs.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Listed integrations with CRM systems enhance ecosystem strength, as documented in the integration directory.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
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                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.1</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: Support, Training &amp; Onboarding Resources</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for dedicated account management, setup assistance, and ongoing strategic guidance.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Webrunner provides a &#x27;done-for-you&#x27; onboarding process and monthly check-ins with a strategist, which is a key differentiator from standalone software subscriptions.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>This category scores highest because the service model transforms a complex software tool into a managed solution, with reviews specifically praising the meticulous integration support.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
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                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The team handles the onboarding process entirely for the client. We&#x27;ll handle the onboarding process.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — goboomerang.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;book-a-demo" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Plans include monthly check-ins with a strategist to ensure goals are met. Monthly Check-Ins With Your Strategist. Stay on track and achieve your marketing goals.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;digital-marketing-plans&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Training resources are available to assist with initial setup, as outlined in the support documentation.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — webrunnermedia.com</span>
                                                            
                                                        </span>
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                                </div>
                            
                        </div>
                    
                </div>

                
                    <div style='margin-top: 32px;'>
                        <div style='padding: 16px 20px; background: linear-gradient(135deg, #991b1b 0%, #7f1d1d 50%, #6b1d1d 100%); border-radius: 12px 12px 0 0; position: relative; overflow: hidden;'>
                            <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                            <h3 style='font-size: 1.125rem; font-weight: 700; color: #ffffff; margin: 0; position: relative; z-index: 1;'>Score Adjustments & Considerations</h3>
                        </div>
                        <div style='padding: 20px; background: #ffffff; border: 1px solid #e2e8f0; border-top: none; border-radius: 0 0 12px 12px;'>
                            <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0;'>Certain documented issues resulted in score reductions. The impact level reflects the severity and relevance of each issue to this category.</p>
                            <ul style='list-style: none; padding: 0; margin: 0;'>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>A substantial setup fee of &#x24;1,500 is charged unless the customer commits to a 12-month contract, creating a high barrier to entry or a lock-in effect.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        goboomerang.io
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                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>The product is a white-labeled version of GoHighLevel, meaning users pay a significant premium &#x28;&#x24;599&#x2f;mo vs &#x7e;&#x24;97-&#x24;297&#x2f;mo&#x29; for the configuration and support rather than proprietary technology.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;contractorclarity.co&#x2f;blog&#x2f;top-roofing-marketing-agencies&#x2f;" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        contractorclarity.co
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                                <span class="rank-number">2</span>
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                                                        BuilderSuccess is a powerful CRM & Sales Automation Software tailored for the construction industry. It addresses the specific needs of this sector by facilitating the management of sales, quotes, and RFPs, allowing for streamlined operations and higher productivity.
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                                                        BuilderSuccess is a powerful CRM & Sales Automation Software tailored for the construction industry. It addresses the specific needs of this sector by facilitating the management of sales, quotes, and RFPs, allowing for streamlined operations and higher productivity.
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                                                <span class="badge-text">EFFICIENT LEAD MANAGEMENT</span>
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                                <div class="product-who-is-this-for-section product-pros-cons-original scroll-animate" style="display: flex; flex-direction: column; gap: 20px;">
                                    
                                    
                                        <div class="who-is-this-for-block" style="border-radius: 12px; padding: 16px; border-left: 4px solid #22c55e;">
                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #166534; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
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                                                Best for teams that are
                                            </h4>
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Large-scale solar installers or commercial construction firms</span>
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Companies already using or planning to implement NetSuite ERP</span>
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                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Businesses needing unified inventory, accounting, and CRM in one platform</span>
                                                    </li>
                                                
                                            </ul>
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                                                Skip if
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                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>Small residential contractors with simple workflows and low budgets</span>
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                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Businesses looking for a standalone marketing tool rather than a full ERP suite</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
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                                                        <span>Teams without dedicated IT resources or budget for complex implementation</span>
                                                    </li>
                                                
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                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">Our analysis shows BuilderSuccess effectively solves the 'hairball' problem of disconnected systems by leveraging the robust NetSuite foundation. Research indicates it goes beyond standard CRM features by including construction-specific tools like tender response management and automated project hand-offs. We particularly value the 'bluChat' feature, which documents communication directly on project records, creating a single source of truth that is often missing in fragmented software stacks.</p>
                                    </div>
                                
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                                                Pros
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                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Native NetSuite integration</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Specialized tender management tools</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Built-in 'bluChat' collaboration</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Award-winning NetSuite partner</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Automated project hand-offs</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="cons-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                </svg>
                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>3-4 month implementation time</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>No public pricing available</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Requires NetSuite platform</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Complex for small teams</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Steep learning curve</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                        </div>
                    </article>
                    
                    
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                <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                    <div style="flex: 1;">
                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.8</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
                        </div>
                    </div>
                </div>
            </div>

            <div style="margin-bottom: 24px; padding: 16px 20px; background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%); border-radius: 12px; border-left: 4px solid #3b82f6;">
                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
            </div>

            
                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for construction-specific CRM features like tender management, estimating integrations, and project handover automation.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>BuilderSuccess provides specialized tools for tender response management, estimating template integration, and automated project hand-offs, all built natively on the NetSuite platform.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is high due to the robust combination of NetSuite&#x27;s enterprise engine with niche-specific features like tender tracking and automated project creation.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Includes &#x27;bluChat&#x27; for on-record team collaboration directly within the CRM and project records. BuilderSuccess includes bluChat, a fully integrated chat tool... bluChat enables all authorized users &ndash; staff, partners, vendors, and customers &ndash; to interact directly on a problem record.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;team-collaboration-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features &#x27;Estimating Management&#x27; to streamline estimates by integrating or uploading estimating software templates. Streamline your estimate management by integrating or uploading your estimating software templates.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Includes tender response management to track opportunities, question responses, and vendor data through the sales cycle. Automate tender response management and track progress as your opportunities track through the sales cycle including question responses, price lists, vendor data and supplier information.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented in official product documentation, BuilderSuccess CRM offers construction-specific features such as RFP handling and quote management.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.3</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for industry awards, recognized partnerships, and established track records in the construction or ERP space.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Blu Banyan is a highly decorated NetSuite partner, winning the &#x27;Micro-Vertical Solution Provider Partner of the Year&#x27; award for three consecutive years &#x28;2020-2022&#x29;.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Winning a global NetSuite partner award three years in a row establishes immense credibility and trust within the ERP and construction software market.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The company is a SunSpec Alliance Member and supports the Department of Energy&#x27;s Orange Button Initiative. Blu Banyan is a SunSpec Alliance Member and the leading supporter of the US Department of Energy&#x27;s Orange Button Initiative
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;partners&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Blu Banyan was named Oracle NetSuite Micro-Vertical Solution Provider Partner of the Year in 2020, 2021, and 2022. Blu Banyan, a leading NetSuite Solution Provider and SuiteApp developer, has won the Micro-Vertical Solution Provider Partner of the Year Award from Oracle NetSuite for the third consecutive year
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;oracle-netsuite-awards-blu-banyan-micro-vertical-partner-of-the-year-2022&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.6</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for intuitive interfaces and efficient onboarding, though we expect some complexity in enterprise ERP solutions.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>While powerful, the system requires a significant implementation period &#x28;3-4 months&#x29; and relies on the complex NetSuite interface, though it offers agile implementation support.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score reflects the trade-off between enterprise power and the inherent complexity&#x2f;learning curve of a NetSuite-based system, evidenced by the lengthy implementation time.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Uses an agile implementation methodology with short sprints to deliver value efficiently. Our team uses an agile implementation methodology for all NetSuite projects. This means that we work in short, iterative sprints
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;netsuite-implementation&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Implementation of the software typically takes about 3-4 months. Implementation takes about 3-4 months.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            User-friendly interface documented in product descriptions facilitates ease of use for construction professionals.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for transparent pricing structures or clear ROI indicators, which are often absent in enterprise software.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Pricing is not publicly available and requires a consultation, which is standard for NetSuite ERPs but reduces transparency for prospective buyers.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is impacted by the lack of public pricing, requiring a &#x27;contact us&#x27; approach, although they do provide ROI calculators for their related solar product.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The company emphasizes ROI through soft cost reduction and efficiency, offering an ROI calculator for their solar vertical. SolarSuccess ROI Calculator
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;data-dashboards-reporting-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing is not listed publicly&#x3b; prospective clients must request a demo or consultation. Reason For Inquiry&#x2a;. Please Select, Demo Request, BuilderSuccess, NetSuite &amp; Licensing
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;erp-inventory-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing requires custom quotes, limiting upfront cost visibility, as noted in the product description.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.1</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Integrations &amp; Ecosystem Strength</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for a wide range of third-party connections, particularly with standard construction and business tools.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>As a NetSuite-native app, it inherits a massive ecosystem and offers specific integrations with DocuSign, Salesforce, Five9, and FieldAware.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is very high because being built on NetSuite provides immediate access to a vast marketplace of integrations, plus specific pre-built connectors.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Integrates with MessageMedia for SMS customer engagement directly within the platform. MessageMedia integrates directly with bluChat and SolarSuccess to transform customer engagement with texting.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;3rd-party-integration-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Offers API integrations with Salesforce, DocuSign, Five9, and FieldAware. The BuilderSuccess API integrates to a wide range of Construction industry specific applications... Salesforce CRM... DocuSign... Five9... FieldAware.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;3rd-party-integration-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: Support, Training &amp; Onboarding Resources</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for structured implementation plans, dedicated support teams, and educational resources.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Blu Banyan provides a structured 90&#x2b; day onboarding process with dedicated specialists, role-specific training, and ongoing support.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The comprehensive, multi-phase onboarding plan ensures success for complex ERP deployments, justifying a high score despite the time investment.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Support options include email, phone, and a dedicated support login for existing customers. Log into Blu Banyan Support... Speak to a Blu Banyan Consultant 510.929.1075.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;contact-us&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Onboarding includes a dedicated specialist, workflow buildout, and role-specific training over a 90-day period. Day 1-30&#x3a; Planning &amp; Platform Setup... Day 31&ndash;75&#x3a; Workflow Buildout &amp; Team Training... Day 76&ndash;90&#x3a; Launch &amp; Transition to Full Usage.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;solar-solutions&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Training resources and onboarding support are outlined in the official documentation, aiding user adoption.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — blubanyan.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                </div>

                
                    <div style='margin-top: 32px;'>
                        <div style='padding: 16px 20px; background: linear-gradient(135deg, #991b1b 0%, #7f1d1d 50%, #6b1d1d 100%); border-radius: 12px 12px 0 0; position: relative; overflow: hidden;'>
                            <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                            <h3 style='font-size: 1.125rem; font-weight: 700; color: #ffffff; margin: 0; position: relative; z-index: 1;'>Score Adjustments & Considerations</h3>
                        </div>
                        <div style='padding: 20px; background: #ffffff; border: 1px solid #e2e8f0; border-top: none; border-radius: 0 0 12px 12px;'>
                            <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0;'>Certain documented issues resulted in score reductions. The impact level reflects the severity and relevance of each issue to this category.</p>
                            <ul style='list-style: none; padding: 0; margin: 0;'>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>While the &#x27;SolarSuccess&#x27; product has many specific reviews, &#x27;BuilderSuccess&#x27; has fewer distinct third-party reviews independent of the solar vertical.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue had a noticeable impact on the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;netsuite-solutions&#x2f;" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        blubanyan.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
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                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>No public pricing is available&#x3b; the software follows an enterprise sales model requiring consultation.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue had a noticeable impact on the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;erp-inventory-software-for-construction-companies&#x2f;" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        blubanyan.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                            <polyline points="15 3 21 3 21 9"></polyline>
                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
                                                        </svg>
                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>Implementation timeline is significant, estimated at 3-4 months, which may be a barrier for companies needing quick deployment.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        blubanyan.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
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                                <span class="rank-number">3</span>
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                                                <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.6</span>
                                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
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                                                        Marketing360 Contractor Marketing Software is specifically tailored to meet the needs of contractors by offering a comprehensive and easy-to-use solution for managing and growing their business. With industry-specific features and automation, it allows contractors to efficiently streamline their marketing efforts, freeing up their time to focus on their core business.
                                                    </div>
                                                
                                            
                                                    <div class="product-desc-near-button-mobile" style="padding: 8px 12px; background: #f8f9fa; border-radius: 6px; color: #374151; font-size: 14px; line-height: 1.5; width: 100%; order: 3;">
                                                        Marketing360 Contractor Marketing Software is specifically tailored to meet the needs of contractors by offering a comprehensive and easy-to-use solution for managing and growing their business. With industry-specific features and automation, it allows contractors to efficiently streamline their marketing efforts, freeing up their time to focus on their core business.
                                                    </div>
                                                
                                            
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                                            <div class="award-dynamic-badge award-dynamic-purple" data-award-type="dynamic" data-badge-name="Customization&#x20;Champion" data-badge-description="Marketing360&#x20;Contractor&#x20;Marketing&#x20;deserves&#x20;the&#x20;&#x27;Customization&#x20;Champion&#x27;&#x20;badge&#x20;for&#x20;its&#x20;exceptional&#x20;ability&#x20;to&#x20;adapt&#x20;to&#x20;the&#x20;unique&#x20;needs&#x20;of&#x20;contractors.&#x20;This&#x20;software&#x20;offers&#x20;tailored&#x20;solutions&#x20;that&#x20;streamline&#x20;business&#x20;management&#x20;and&#x20;growth,&#x20;featuring&#x20;industry-specific&#x20;tools&#x20;and&#x20;automation&#x20;capabilities.&#x20;Its&#x20;user-friendly&#x20;interface&#x20;ensures&#x20;contractors&#x20;can&#x20;easily&#x20;customize&#x20;their&#x20;marketing&#x20;strategies,&#x20;enhancing&#x20;efficiency&#x20;and&#x20;effectiveness.&#x20;By&#x20;providing&#x20;a&#x20;personalized&#x20;experience,&#x20;it&#x20;empowers&#x20;contractors&#x20;to&#x20;optimize&#x20;their&#x20;operations&#x20;and&#x20;reach&#x20;their&#x20;target&#x20;markets&#x20;with&#x20;precision." data-badge-icon="wrench" data-badge-color="slate" data-product-id="179743" onclick="openAwardModal(this, event)" role="button" tabindex="0" title="Click to see award details">
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                                                <span class="badge-text">CUSTOMIZATION CHAMPION</span>
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                                <div class="product-who-is-this-for-section product-pros-cons-original scroll-animate" style="display: flex; flex-direction: column; gap: 20px;">
                                    
                                    
                                        <div class="who-is-this-for-block" style="border-radius: 12px; padding: 16px; border-left: 4px solid #22c55e;">
                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #166534; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
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                                                Best for teams that are
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                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Small contractors wanting an all-in-one outsourced marketing and website solution</span>
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Business owners who prefer a &#x27;hands-off&#x27; approach to digital presence</span>
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Startups needing a website, CRM, and ads management in one bundle</span>
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                                                Skip if
                                            </h4>
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                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Businesses wanting full control, ownership, and portability of their website assets</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Contractors wishing to avoid long-term contracts or cancellation fees</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Users sensitive to high-pressure sales tactics or mixed support quality</span>
                                                    </li>
                                                
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                                    <div class="why-we-love-section">
                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">Our analysis shows Marketing 360 stands out for contractors by bridging the gap between lead generation and field operations through its deep integration with FieldPulse. Research indicates that while the 6-month contract is a notable commitment, the 'Top Rated Local' reputation system and automated review management provide a powerful engine for local SEO dominance that many generic CRMs lack.</p>
                                    </div>
                                
                            </div>
                            
                            
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                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #10b981; margin: 0 0 8px 0;">
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                                                Pros
                                            </h4>
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                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>All-in-one marketing and CRM platform</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>FieldPulse integration for dispatching</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Automated review and reputation management</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Dedicated marketing executive support</span>
                                                    </li>
                                                
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                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Contractor-specific website templates</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="cons-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
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                                                </svg>
                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Mandatory 6-month initial contract</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>Early cancellation fees apply</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Proprietary website platform limits portability</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Pricing requires demo/consultation</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Mixed reports on lead quality</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                        </div>
                    </article>
                    
                    
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                                <span class="deep-research-toggle-text">View Scoring Analysis & Evidence</span>
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        <div class='expert-score-breakdown deep-research-breakdown' id="deepResearchBreakdown_179743" style="padding-top: 0 !important;">
            <p style="font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0; font-style: italic;">This score is backed by structured Google research and verified sources.</p>

            <div style="margin-bottom: 24px; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); position: relative; overflow: hidden;">
                <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                    <div style="flex: 1;">
                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.6</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
                        </div>
                    </div>
                </div>
            </div>

            <div style="margin-bottom: 24px; padding: 16px 20px; background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%); border-radius: 12px; border-left: 4px solid #3b82f6;">
                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
            </div>

            
                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.9</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
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                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>A comprehensive suite of marketing tools including CRM, website building, and lead generation specifically designed for contractor workflows.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Marketing 360 offers an all-in-one platform covering CRM, email marketing, social media, and reputation management, recently enhanced by a partnership with FieldPulse for field service operations.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The platform scores highly for its breadth of features, though the recent deprecation of its legacy UXi website platform introduces some migration complexity for long-term users.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The legacy UXi website platform is no longer supported as of 2024, requiring migration to the new Websites 360 platform. The UXi&reg; platform is no longer being supported as of 2024. If your website is still on the UXi platform, you may experience service interruptions.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — help.marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;help.marketing360.com&#x2f;portal&#x2f;en&#x2f;kb&#x2f;articles&#x2f;export-the-contents-of-your-uxi-website" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Marketing 360 partners with FieldPulse to provide specific field service capabilities like dispatching and job management. By merging our cutting-edge marketing software with their top-tier field service management platform, we&#x27;ve created an unbeatable solution for contractors.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — kmworld.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.kmworld.com&#x2f;Articles&#x2f;News&#x2f;News&#x2f;FieldPulse-to-collaborate-with-Marketing-360-to-amplify-growth-for-marketing-and-business-operations-165013.aspx" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform integrates CRM, email marketing, social media, and reputation management into a single interface. Having Marketing 360&reg;&#x27;s contractor marketing platform simplifies your marketing strategy by giving you everything you need to manage it from one place.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Comprehensive marketing automation tools designed to streamline contractor-specific marketing efforts.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features tailored for contractors, including SEO management and targeted advertising, documented on the official website.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.4</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Established industry presence, verified user reviews, and transparent business practices that build trust with contractors.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>While the company has a significant market presence and partnerships, it faces a notable volume of polarized reviews citing contract disputes and ROI concerns.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is impacted by documented complaints regarding sales tactics and contract enforcement, despite the company&#x27;s longevity and partner status.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The company maintains an active presence with responses to complaints, but dissatisfaction with ROI is a recurring theme. We spent over &#x24;3,000 with Marketing 360 with zero ROI. They boast ROI in their ads.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — bbb.org</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.bbb.org&#x2f;us&#x2f;dc&#x2f;washington&#x2f;profile&#x2f;internet-marketing-services&#x2f;web-marketing-360-llc-0241-165511699" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Reviews on third-party platforms are highly polarized, with some users alleging high-pressure sales and poor results. According to reviews, all the problems started immediately after a high-pressure sales call and the signing of a six-month contract.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — b12.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.b12.io&#x2f;reviews&#x2f;marketing360&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Intuitive interfaces for non-technical users and responsive support teams that understand the contractor business model.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Users generally find the modern interface easy to navigate, though experiences with the dedicated marketing teams vary significantly from &#x27;exceptional&#x27; to &#x27;non-existent&#x27;.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The platform&#x27;s usability is generally praised, but the inconsistency in the quality of human support and account management prevents a higher score.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Conversely, some users report difficulty getting support or follow-up after signing contracts. Some customers even reported it taking weeks to get any follow-up on website issues.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — b12.io</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.b12.io&#x2f;reviews&#x2f;marketing360&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Many users praise specific account managers for their helpfulness and expertise. Specifically, working with Ally over the past couple years has been the best experience. Her expertise and excellence is top notch.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — g2.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.g2.com&#x2f;products&#x2f;madwire-marketing-360&#x2f;reviews" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            User-friendly interface and 24&#x2f;7 support documented in the product&#x27;s support resources.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;support&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.1</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Clear, public pricing structures and flexible contract terms that align with contractor cash flow.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Pricing is often opaque requiring demos, and the standard 6-month contract with cancellation fees is a major point of contention for users.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>This category scores lowest due to the lack of public pricing transparency and the rigid 6-month initial contract term that locks users in.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing is not explicitly listed on the main site, often requiring a consultation, though some sources cite a base fee around &#x24;395&#x2f;month. Marketing 360 marketing software costs &#x24;395&#x2f;month &#x28;with unlimited marketing consultations&#x29;.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — softwarefinder.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;softwarefinder.com&#x2f;crm&#x2f;marketing-360" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The service typically requires a 6-month initial commitment with early cancellation fees. Unless otherwise stated in the Service Agreement, all monthly recurring Services have a six &#x28;6&#x29; month Initial Term.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — static.mywebsites360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;static.mywebsites360.com&#x2f;c7cc6c7a55d9438c8f49111c9b6bf109&#x2f;r&#x2f;ffff95a8f8404df38a7b79fd4d251cc6&#x2f;1&#x2f;TOS_dated_May_27_2016.pdf" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Contractor-Specific Features &amp; Integrations</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Specialized tools like dispatching, job scheduling, and industry-specific templates that cater to trade businesses.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The platform excels here through a strategic integration with FieldPulse for dispatching and a library of contractor-specific website templates.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The seamless integration with FieldPulse fills the operational gap &#x28;dispatching&#x29; that marketing platforms usually lack, justifying a high score.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform offers ready-to-go design templates specifically for contractors. Websites 360&reg; offers a library of ready-to-go contractor design templates and a drag-and-drop editor.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Marketing 360 integrates with FieldPulse to offer dispatching and field service management features. FieldPulse and Marketing 360&reg; have partnered to provide field service businesses with powerful marketing solutions.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — fieldpulse.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.fieldpulse.com&#x2f;company&#x2f;partners&#x2f;marketing-360" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: Digital Presence &amp; Reputation Management</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Robust tools for managing local SEO, reviews, and business listings which are critical for local contractor lead generation.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>This is the product&#x27;s strongest area, featuring the &#x27;Top Rated Local&#x27; system, automated review requests, and centralized listing management.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The proprietary &#x27;Top Rated Local&#x27; system and automated review management tools provide exceptional value for local service businesses relying on reputation.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Users can manage business listings across 50&#x2b; local sites and apps from one dashboard. Get found on 50&#x2b; local sites&#x2f;apps.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;reputation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform includes tools to automate review requests via email and text. Request reviews with customized email or text templates, and respond to reviews in one place.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;reputation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Extensive training resources and onboarding support available, as outlined in the support documentation.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — marketing360.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;support&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                </div>

                
                    <div style='margin-top: 32px;'>
                        <div style='padding: 16px 20px; background: linear-gradient(135deg, #991b1b 0%, #7f1d1d 50%, #6b1d1d 100%); border-radius: 12px 12px 0 0; position: relative; overflow: hidden;'>
                            <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                            <h3 style='font-size: 1.125rem; font-weight: 700; color: #ffffff; margin: 0; position: relative; z-index: 1;'>Score Adjustments & Considerations</h3>
                        </div>
                        <div style='padding: 20px; background: #ffffff; border: 1px solid #e2e8f0; border-top: none; border-radius: 0 0 12px 12px;'>
                            <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0;'>Certain documented issues resulted in score reductions. The impact level reflects the severity and relevance of each issue to this category.</p>
                            <ul style='list-style: none; padding: 0; margin: 0;'>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>A pattern of user complaints alleges &#x27;zero ROI&#x27; and difficulties in terminating services despite lack of results.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;www.bbb.org&#x2f;us&#x2f;dc&#x2f;washington&#x2f;profile&#x2f;internet-marketing-services&#x2f;web-marketing-360-llc-0241-165511699" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        bbb.org
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                            <polyline points="15 3 21 3 21 9"></polyline>
                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
                                                        </svg>
                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>The proprietary UXi website platform is no longer supported &#x28;as of 2024&#x29;, forcing legacy users to migrate and creating potential data portability issues.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;help.marketing360.com&#x2f;portal&#x2f;en&#x2f;kb&#x2f;articles&#x2f;export-the-contents-of-your-uxi-website" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        help.marketing360.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                            <polyline points="15 3 21 3 21 9"></polyline>
                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
                                                        </svg>
                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>Mandatory 6-month initial contract term with significant early cancellation fees creates vendor lock-in.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue resulted in a major score reduction.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;static.mywebsites360.com&#x2f;c7cc6c7a55d9438c8f49111c9b6bf109&#x2f;r&#x2f;ffff95a8f8404df38a7b79fd4d251cc6&#x2f;1&#x2f;TOS_dated_May_27_2016.pdf" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        static.mywebsites360.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                            <polyline points="15 3 21 3 21 9"></polyline>
                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
                                                        </svg>
                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                            </ul>
                        </div>
                    </div>
                
            
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            </div>
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                            </div>
                        </div>
                    
                    
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                    <article class="product-card product-card-animate" data-product="4" data-original="4" data-product-id="179753">
                        <div class="product-rank-container">
                            <div class="product-rank">
                                <span class="rank-number">4</span>
                            </div>
                            
                            
                                <div class="expert-score-container" onclick="window.openExpertScoreModal(179753, '9.6', 'Excellent')" style="margin-top: 6px; cursor: pointer; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); transition: all 0.3s ease; position: relative; overflow: hidden;">
                                    <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                                    <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                                        <div style="flex: 1;">
                                            <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Expert Score</div>
                                            <div style="display: flex; align-items: baseline; gap: 6px;">
                                                <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.6</span>
                                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                                            </div>
                                        </div>
                                        <div style="width: 40px; height: 40px; border-radius: 50%; background: linear-gradient(135deg, #10b981 0%, #10b981dd 100%); display: flex; align-items: center; justify-content: center; box-shadow: 0 2px 6px rgba(0, 0, 0, 0.15); flex-shrink: 0;">
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                                                <circle cx="9" cy="7" r="4"></circle>
                                                <path d="M22 21v-2a4 4 0 0 0-3-3.87"></path>
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                                            <path d="M14 9V5a3 3 0 0 0-3-3l-4 9v11h11.28a2 2 0 0 0 2-1.7l1.38-9a2 2 0 0 0-2-2.3zM7 22H4a2 2 0 0 1-2-2v-7a2 2 0 0 1 2-2h3"></path>
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                                    <span class="vote-count upvote-count" data-product-id="179753" data-fake-votes="0">703</span>
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                                            <path d="M10 15v4a3 3 0 0 0 3 3l4-9V2H5.72a2 2 0 0 0-2 1.7l-1.38 9a2 2 0 0 0 2 2.3zm7-13h2.67A2.31 2.31 0 0 1 22 4v7a2.31 2.31 0 0 1-2.33 2H17"></path>
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                                    <span class="vote-count downvote-count" data-product-id="179753" data-fake-votes="0">113</span>
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                            <div class="product-badges-section">
                                
                            
                                        <div class="award-dynamic-badge award-dynamic-blue" 
                                             data-award-type="dynamic"
                                             data-badge-name="Industry&#x20;Tailored"
                                             data-badge-description="Leads4Build&#x20;CRM&#x20;Integration&#x20;earns&#x20;the&#x20;&#x27;Industry&#x20;Tailored&#x27;&#x20;badge&#x20;for&#x20;its&#x20;specialized&#x20;focus&#x20;on&#x20;contractors,&#x20;seamlessly&#x20;linking&#x20;marketing&#x20;initiatives&#x20;with&#x20;revenue&#x20;outcomes.&#x20;With&#x20;features&#x20;like&#x20;detailed&#x20;ROI&#x20;tracking&#x20;and&#x20;process&#x20;automation,&#x20;it&#x20;directly&#x20;addresses&#x20;the&#x20;unique&#x20;challenges&#x20;contractors&#x20;face,&#x20;such&#x20;as&#x20;managing&#x20;client&#x20;relations&#x20;and&#x20;optimizing&#x20;performance.&#x20;The&#x20;solution&#x27;s&#x20;customized&#x20;pricing&#x20;and&#x20;free&#x20;consultation&#x20;ensure&#x20;it&#x20;adapts&#x20;perfectly&#x20;to&#x20;varied&#x20;business&#x20;needs,&#x20;making&#x20;it&#x20;an&#x20;invaluable&#x20;tool&#x20;for&#x20;contractors&#x20;seeking&#x20;efficient&#x20;and&#x20;effective&#x20;marketing&#x20;automation."
                                             data-badge-icon="building"
                                             data-badge-color="blue"
                                             data-product-id="179753"
                                             onclick="openAwardModal(this, event)"
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<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>
                                            <span class="badge-text">INDUSTRY TAILORED</span>
                                        </div>
                                    
                                        
                                        <div class="award-dynamic-badge award-dynamic-green" 
                                             data-award-type="dynamic"
                                             data-badge-name="Project&#x20;Tracking&#x20;Ace"
                                             data-badge-description="Leads4Build&#x20;CRM&#x20;Integration&#x20;earns&#x20;the&#x20;&#x27;Project&#x20;Tracking&#x20;Ace&#x27;&#x20;badge&#x20;by&#x20;seamlessly&#x20;aligning&#x20;marketing&#x20;strategies&#x20;with&#x20;revenue&#x20;outcomes&#x20;for&#x20;contractors.&#x20;Its&#x20;advanced&#x20;ROI&#x20;tracking&#x20;and&#x20;process&#x20;automation&#x20;streamline&#x20;project&#x20;management,&#x20;ensuring&#x20;every&#x20;campaign&#x20;is&#x20;optimized&#x20;for&#x20;maximum&#x20;performance.&#x20;With&#x20;customized&#x20;pricing&#x20;and&#x20;a&#x20;free&#x20;consultation,&#x20;it&#x20;tailors&#x20;solutions&#x20;to&#x20;meet&#x20;specific&#x20;business&#x20;needs,&#x20;offering&#x20;contractors&#x20;the&#x20;tools&#x20;to&#x20;efficiently&#x20;track&#x20;and&#x20;enhance&#x20;their&#x20;marketing&#x20;efforts,&#x20;ultimately&#x20;driving&#x20;growth&#x20;and&#x20;profitability."
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                                             data-badge-color="green"
                                             data-product-id="179753"
                                             onclick="openAwardModal(this, event)"
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                                             onkeydown="if(event.key==='Enter'||event.key===' '){openAwardModal(this, event);}"
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<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>
                                            <span class="badge-text">PROJECT TRACKING ACE</span>
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                        </div>
                        
                        <div class="product-content has-who-is-this-for" data-active-tab="who">
                            
                            <div class="product-header-mobile-rank-name">
                                <div class="product-rank-mobile">
                                    <span class="rank-number">4</span>
                                </div>
                                <div class="product-title-mobile" style="flex: 1; min-width: 0;">
                                    <a href="/CTR.cfm?ProductID=179753" target="_blank" rel="nofollow sponsored" class="product-title-link">
                                        Leads4Build CRM Integration
                                    </a>
                                </div>
                                
                                
                                    <div class="expert-score-container expert-score-mobile" onclick="window.openExpertScoreModal(179753, '9.6', 'Excellent', '9.6')" style="margin-left: 8px; cursor: pointer; padding: 8px 12px; background: linear-gradient(135deg, #d1fae5 0%, #ffffff 100%); border: 2px solid #10b981; border-radius: 8px; box-shadow: 0 2px 6px rgba(0, 0, 0, 0.1); transition: all 0.3s ease; flex-shrink: 0;">
                                        <div style="font-size: 1.1rem; font-weight: 700; color: #10b981; line-height: 1;">9.6</div>
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                            <div class="product-main">
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                                    <h2 class="product-title">
                                        <a href="/CTR.cfm?ProductID=179753" target="_blank" rel="nofollow sponsored" class="product-title-link">
                                            Leads4Build CRM Integration
                                        </a>
                                    </h2>
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                                            <img src="https://d25brt1ok2m0kr.cloudfront.net/_product_images/leads4build-crm-integration-logo.png" alt="Leads4Build&#x20;CRM&#x20;Integration" class="product-image" loading="lazy">
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                                                <span style="color: #ffffff;">View Website</span>
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                                                    <path d="M10 6V4H5C3.9 4 3 4.9 3 6V19C3 20.1 3.9 21 5 21H18C19.1 21 20 20.1 20 19V14H18V19H5V6H10ZM14 4V6H17.59L8.79 14.79L10.21 16.21L19 7.41V11H21V4H14Z"/>
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                                                    <div class="product-desc-near-button-desktop" style="padding: 8px 12px; background: #f8f9fa; border-radius: 6px; color: #374151; font-size: 14px; line-height: 1.5; width: 100%; order: 3;">
                                                        Leads4Build's CRM Integration software is an advanced solution for contractors looking to connect their marketing efforts directly to revenue. It offers detailed ROI tracking, process automation, and performance optimization tailored specifically for the contracting industry.
                                                    </div>
                                                
                                            
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                                                        Leads4Build's CRM Integration software is an advanced solution for contractors looking to connect their marketing efforts directly to revenue. It offers detailed ROI tracking, process automation, and performance optimization tailored specifically for the contracting industry.
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                                                <span class="badge-text">INDUSTRY TAILORED</span>
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                                                <span class="badge-text">PROJECT TRACKING ACE</span>
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                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #166534; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
                                                <svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#22c55e" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round">
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                                                Best for teams that are
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                                                        <span>Contractors running paid ads who need precise revenue attribution and ROI tracking</span>
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Home service businesses needing custom automation between different apps</span>
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                                                        <span>Companies looking for a managed agency service rather than just software</span>
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                                                Skip if
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                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>DIYers looking for a standalone CRM software subscription without agency services</span>
                                                    </li>
                                                
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                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>Businesses not running paid ad campaigns &#x28;less value in ROI tracking&#x29;</span>
                                                    </li>
                                                
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                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Contractors wanting a simple, out-of-the-box SaaS product</span>
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                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">Our analysis shows Leads4Build bridges a critical gap for contractors by connecting marketing spend directly to revenue in field service CRMs like ServiceTitan and Housecall Pro. Research indicates their bidirectional sync and AI voice agents go beyond simple lead forwarding, allowing for true ROI attribution and automated follow-up. While the lack of public pricing is a limitation, the documented 40% reduction in cost-per-lead suggests significant value for established home service businesses.</p>
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                                                Pros
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                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
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                                                        <span>Bidirectional sync with ServiceTitan/Housecall Pro</span>
                                                    </li>
                                                
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Revenue attribution links ads to ROI</span>
                                                    </li>
                                                
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                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>AI voice agents automate lead handling</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>40% average reduction in cost-per-lead</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Mobile-optimized for field contractors</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="cons-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
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                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Pricing is quote-based (not public)</span>
                                                    </li>
                                                
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                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Widget styling requires CSS knowledge</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Relies on third-party tools (Make.com)</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>Service-based setup (not instant SaaS)</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Focused primarily on contractor niche</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                        </div>
                    </article>
                    
                    
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            <p style="font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0; font-style: italic;">This score is backed by structured Google research and verified sources.</p>

            <div style="margin-bottom: 24px; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); position: relative; overflow: hidden;">
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                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.6</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
                        </div>
                    </div>
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            <div style="margin-bottom: 24px; padding: 16px 20px; background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%); border-radius: 12px; border-left: 4px solid #3b82f6;">
                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
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                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.9</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We evaluate the depth of CRM connectivity, specifically the ability to sync offline revenue data back to ad platforms for accurate ROI tracking.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Leads4Build offers deep bi-directional integration that links ad spend to actual revenue, supporting offline conversion tracking and automated workflows via Make.com and Zapier.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is high due to advanced revenue attribution features and custom workflow capabilities, though it relies heavily on third-party connectors like Make.com rather than native-only solutions.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Utilizes Make.com and Zapier for custom automation development. Make.com automations&#x3b; Zapier integrations&#x3b; Custom workflow creation
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Provides revenue attribution tracking to link ad platforms to real customer value. Advanced integration system linking ad platforms to real customer value and revenue data.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Integrates with ServiceTitan, Housecall Pro, FieldEdge, and ServiceM8 to sync customer data and service history. Leads4build specializes in unlimited custom integrations with popular HVAC field service platforms including ServiceTitan, Housecall Pro, FieldEdge, and ServiceM8
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;ai-services&#x2f;best-ai-automation-for-hvac-industry" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Process automation capabilities are outlined in the platform&#x27;s feature set, enhancing efficiency for contracting businesses.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented in official product documentation, the software offers detailed ROI tracking tailored for contractors.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for verifiable case studies, specific performance metrics, and a proven track record in the contractor marketing niche.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The agency provides detailed case studies with specific numbers &#x28;e.g., 40&#x25; CPL reduction&#x29; and identifies its leadership, though independent third-party reviews are less abundant than direct claims.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score reflects strong, specific performance claims in case studies &#x28;e.g., 280&#x2b; monthly leads&#x29;, anchored by a visible founder and clear industry specialization.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Specific case study results include generating 280&#x2b; qualified leads monthly for a client. Result&#x3a; 280&#x2b; qualified leads monthly, &#x24;58 Google Ads CPL
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;case-studies&#x2f;tree-service-advertising-case-study" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Founder Serhii Halchuk has 12&#x2b; years of experience in performance digital marketing. Serhii Halchuk is the Founder &amp; CEO of Leads4Build... With 12&#x2b; years in performance digital marketing
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;insights&#x2f;electrician-advertisement" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented case study showing a 40&#x25; reduction in cost per qualified lead. 40&#x25; average reduction in cost per qualified lead.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We assess how easy it is for contractors to implement these integrations without technical expertise.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The service is marketed as a &#x27;done-for-you&#x27; agency solution, removing technical barriers for clients, though some customization requires technical intervention &#x28;CSS&#x29;.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>High usability for the end-client due to the managed service model, but slightly limited by the lack of a full no-code self-serve editor for certain widget customizations.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Mobile-optimized design ensures usability for on-the-go service providers. Mobile-first design for on-the-go customers
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Offers a simple setup that doesn&#x27;t require extensive technical skill from the contractor. simple setup that doesn&#x27;t require extensive technical skill
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — agentiveaiq.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;agentiveaiq.com&#x2f;listicles&#x2f;7-best-dual-agent-ai-chatbots-for-hvac-services" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The interface complexity is noted in product reviews, indicating a learning curve for new users.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for clear, public pricing structures and transparent service terms.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Pricing is primarily quote-based and customized, which is standard for agencies but lacks the transparency of SaaS products&#x3b; specific costs are not publicly listed.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>This category scores lower because pricing is hidden behind a &#x27;quote basis&#x27; model, making it difficult for prospects to assess value without direct contact.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing information is provided on a quote basis rather than fixed public tiers. Pricing information is typically provided on a quote basis
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — agentiveaiq.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;agentiveaiq.com&#x2f;listicles&#x2f;7-best-dual-agent-ai-chatbots-for-hvac-services" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing requires custom quotes, limiting upfront cost visibility for potential customers.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.1</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Integrations &amp; Ecosystem Strength</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We evaluate the breadth of connections to industry-standard tools like ServiceTitan, Housecall Pro, and ad platforms.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Leads4Build excels here with deep, custom integrations for major contractor CRMs and ad platforms, ensuring data flows seamlessly between marketing and operations.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is high due to the specific support for niche contractor software &#x28;ServiceTitan, FieldEdge&#x29; alongside standard major ad platforms.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Integrates Google Ads, Facebook Ads, and LinkedIn Ads tracking. Google Ads integration&#x3b; Facebook Ads connection&#x3b; LinkedIn Ads tracking
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Supports bidirectional sync with ServiceTitan, Housecall Pro, and Salesforce. The system can sync customer data, service history, technician schedules... bidirectionally
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;ai-services&#x2f;best-ai-automation-for-hvac-industry" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Native integration with popular CRM systems is documented in the company&#x27;s integration directory.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: AI &amp; Automation Capabilities</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We assess the sophistication of automated features, such as AI voice agents and lead scoring.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The product includes advanced AI features like voice agents for handling calls and lead scoring systems, though some styling customization is limited.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Strong scoring for functional AI capabilities &#x28;voice agents, lead scoring&#x29;, with a slight deduction for the technical limitations in visual customization of these tools.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Implements AI-powered lead scoring based on behavioral data. AI-powered lead scoring system based on behavioral data and conversion patterns.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features AI voice agents that can handle routine inquiries and integrate with CRMs. AI voice agent... includes custom script development, CRM integration setup
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — leads4build.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;case-studies&#x2f;ai-voice-agent-contractor" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                </div>

                
                    <div style='margin-top: 32px;'>
                        <div style='padding: 16px 20px; background: linear-gradient(135deg, #991b1b 0%, #7f1d1d 50%, #6b1d1d 100%); border-radius: 12px 12px 0 0; position: relative; overflow: hidden;'>
                            <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                            <h3 style='font-size: 1.125rem; font-weight: 700; color: #ffffff; margin: 0; position: relative; z-index: 1;'>Score Adjustments & Considerations</h3>
                        </div>
                        <div style='padding: 20px; background: #ffffff; border: 1px solid #e2e8f0; border-top: none; border-radius: 0 0 12px 12px;'>
                            <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0;'>Certain documented issues resulted in score reductions. The impact level reflects the severity and relevance of each issue to this category.</p>
                            <ul style='list-style: none; padding: 0; margin: 0;'>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>The AI widget lacks a dedicated no-code editor for visual styling, requiring CSS knowledge for brand-matching customization.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue had a noticeable impact on the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;agentiveaiq.com&#x2f;listicles&#x2f;7-best-dual-agent-ai-chatbots-for-hvac-services" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        agentiveaiq.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                            <polyline points="15 3 21 3 21 9"></polyline>
                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
                                                        </svg>
                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>Pricing is not transparently listed and requires a custom quote, making it difficult for potential users to evaluate cost-effectiveness upfront.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;agentiveaiq.com&#x2f;listicles&#x2f;7-best-dual-agent-ai-chatbots-for-hvac-services" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        agentiveaiq.com
                                                        <svg width="14" height="14" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                            <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                            <polyline points="15 3 21 3 21 9"></polyline>
                                                            <line x1="10" y1="14" x2="21" y2="3"></line>
                                                        </svg>
                                                    </a>
                                                
                                            </div>
                                        
                                    </li>
                                
                            </ul>
                        </div>
                    </div>
                
            
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                    <article class="product-card product-card-animate" data-product="5" data-original="5" data-product-id="179735">
                        <div class="product-rank-container">
                            <div class="product-rank">
                                <span class="rank-number">5</span>
                            </div>
                            
                            
                                <div class="expert-score-container" onclick="window.openExpertScoreModal(179735, '9.4', 'Excellent')" style="margin-top: 6px; cursor: pointer; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); transition: all 0.3s ease; position: relative; overflow: hidden;">
                                    <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                                    <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                                        <div style="flex: 1;">
                                            <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Expert Score</div>
                                            <div style="display: flex; align-items: baseline; gap: 6px;">
                                                <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.4</span>
                                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
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                                                <circle cx="9" cy="7" r="4"></circle>
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                                    <span class="vote-count upvote-count" data-product-id="179735" data-fake-votes="0">685</span>
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                                    <span class="vote-count downvote-count" data-product-id="179735" data-fake-votes="0">70</span>
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                                        <div class="award-dynamic-badge award-dynamic-teal" 
                                             data-award-type="dynamic"
                                             data-badge-name="Top&#x20;ROI&#x20;Tracker"
                                             data-badge-description="HubSpot&#x20;Marketing&#x20;for&#x20;Construction&#x20;stands&#x20;out&#x20;as&#x20;a&#x20;&#x27;Top&#x20;ROI&#x20;Tracker&#x27;&#x20;by&#x20;offering&#x20;construction&#x20;companies&#x20;a&#x20;robust,&#x20;tailor-made&#x20;solution&#x20;that&#x20;elevates&#x20;lead&#x20;generation&#x20;and&#x20;client&#x20;acquisition.&#x20;Its&#x20;enterprise-level&#x20;features&#x20;streamline&#x20;marketing&#x20;automation,&#x20;enabling&#x20;precise&#x20;ROI&#x20;tracking&#x20;and&#x20;efficient&#x20;campaign&#x20;management.&#x20;This&#x20;ensures&#x20;that&#x20;every&#x20;marketing&#x20;effort&#x20;is&#x20;optimized,&#x20;providing&#x20;contractors&#x20;with&#x20;clear&#x20;insights&#x20;and&#x20;maximizing&#x20;their&#x20;investment&#x20;potential.&#x20;With&#x20;its&#x20;user-friendly&#x20;interface&#x20;and&#x20;targeted&#x20;approach,&#x20;HubSpot&#x20;Marketing&#x20;Hub&#x20;helps&#x20;construction&#x20;firms&#x20;drive&#x20;growth&#x20;and&#x20;achieve&#x20;measurable&#x20;results."
                                             data-badge-icon="dollar-sign"
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                                             data-product-id="179735"
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                                            <span class="badge-text">TOP ROI TRACKER</span>
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                                             data-award-type="dynamic"
                                             data-badge-name="CRM&#x20;Excellence"
                                             data-badge-description="HubSpot&#x20;Marketing&#x20;for&#x20;Construction&#x20;deserves&#x20;the&#x20;&#x27;CRM&#x20;Excellence&#x27;&#x20;badge&#x20;as&#x20;it&#x20;offers&#x20;construction&#x20;companies&#x20;a&#x20;robust,&#x20;tailor-made&#x20;solution&#x20;for&#x20;optimizing&#x20;lead&#x20;generation&#x20;and&#x20;client&#x20;acquisition.&#x20;This&#x20;platform&#x20;streamlines&#x20;marketing&#x20;automation,&#x20;providing&#x20;crucial&#x20;insights&#x20;into&#x20;ROI&#x20;and&#x20;campaign&#x20;management.&#x20;With&#x20;its&#x20;enterprise-level&#x20;capabilities,&#x20;it&#x20;empowers&#x20;contractors&#x20;to&#x20;efficiently&#x20;track&#x20;and&#x20;enhance&#x20;their&#x20;marketing&#x20;efforts,&#x20;ensuring&#x20;a&#x20;seamless&#x20;alignment&#x20;of&#x20;resources&#x20;and&#x20;objectives&#x20;in&#x20;the&#x20;competitive&#x20;construction&#x20;industry."
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<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M16 11c1.66 0 2.99-1.34 2.99-3S17.66 5 16 5c-1.66 0-3 1.34-3 3s1.34 3 3 3zm-8 0c1.66 0 2.99-1.34 2.99-3S9.66 5 8 5C6.34 5 5 6.34 5 8s1.34 3 3 3zm0 2c-2.33 0-7 1.17-7 3.5V19h14v-2.5c0-2.33-4.67-3.5-7-3.5zm8 0c-.29 0-.62.02-.97.05 1.16.84 1.97 1.97 1.97 3.45V19h6v-2.5c0-2.33-4.67-3.5-7-3.5z"/></svg>
                                            <span class="badge-text">CRM EXCELLENCE</span>
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                        <div class="product-content has-who-is-this-for" data-active-tab="who">
                            
                            <div class="product-header-mobile-rank-name">
                                <div class="product-rank-mobile">
                                    <span class="rank-number">5</span>
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                                <div class="product-title-mobile" style="flex: 1; min-width: 0;">
                                    <a href="/CTR.cfm?ProductID=179735" target="_blank" rel="nofollow sponsored" class="product-title-link">
                                        HubSpot Marketing for Construction
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                                    <div class="expert-score-container expert-score-mobile" onclick="window.openExpertScoreModal(179735, '9.4', 'Excellent', '9.4')" style="margin-left: 8px; cursor: pointer; padding: 8px 12px; background: linear-gradient(135deg, #d1fae5 0%, #ffffff 100%); border: 2px solid #10b981; border-radius: 8px; box-shadow: 0 2px 6px rgba(0, 0, 0, 0.1); transition: all 0.3s ease; flex-shrink: 0;">
                                        <div style="font-size: 1.1rem; font-weight: 700; color: #10b981; line-height: 1;">9.4</div>
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                                                        HubSpot Marketing Hub is a tailor-made solution for construction companies looking to improve their lead generation and client acquisition. The software ensures streamlined marketing automation, allowing you to track ROI and manage campaigns effectively, catering to the unique needs of the construction industry.
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                                                Best for teams that are
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                                                        <span>Construction firms prioritizing inbound marketing and content-driven lead generation</span>
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                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Mid-sized companies that can afford Professional&#x2f;Enterprise tiers for automation</span>
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                                                        <span>Teams needing strong alignment between marketing, sales, and service data</span>
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                                                Skip if
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                                                        <span>Small contractors with limited budgets unable to afford steep price jumps as contacts grow</span>
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                                                        <span>Firms needing built-in heavy equipment tracking or asset management</span>
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                                                        <span>Companies wanting a simple &#x27;set and forget&#x27; tool without setup complexity</span>
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                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">HubSpot's Marketing Hub for Construction is a game-changer for the construction industry. It understands the unique needs of the sector and caters to them with advanced features like automation, lead generation, and ROI tracking. It streamlines marketing efforts and helps drive better project leads, making it indispensable for construction businesses seeking growth.</p>
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                                                Pros
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                                                        <span>Construction-specific features</span>
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                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
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                                                        <span>Robust lead generation</span>
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                                                        <span>Marketing automation</span>
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                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>ROI tracking</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Easy integration</span>
                                                    </li>
                                                
                                            </ul>
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                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>May require initial learning investment</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
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                                                        <span>Pricing may be high for smaller businesses</span>
                                                    </li>
                                                
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            <p style="font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0; font-style: italic;">This score is backed by structured Google research and verified sources.</p>

            <div style="margin-bottom: 24px; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); position: relative; overflow: hidden;">
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                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.4</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
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                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
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                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Includes robust lead generation and ROI tracking capabilities tailored for construction businesses.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — hubspot.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;marketing-hub-for-construction" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented in official product documentation, HubSpot offers construction-specific marketing automation features.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — hubspot.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;marketing-hub-for-construction" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.1</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Outlined in user documentation, HubSpot provides an intuitive interface for managing marketing campaigns.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — hubspot.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;marketing-hub-for-construction" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.6</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing requires custom quotes, limiting upfront cost visibility.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — hubspot.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;pricing&#x2f;marketing" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.3</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Integrations &amp; Ecosystem Strength</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Listed in the company&rsquo;s integration directory, HubSpot integrates with Salesforce and other CRM systems.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — ecosystem.hubspot.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;ecosystem.hubspot.com&#x2f;marketplace&#x2f;apps" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.4</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: Industry Leadership &amp; Innovation</h4>
                            </div>

                            
                        </div>
                    
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            <div style='margin-top: 24px; padding-top: 16px; border-top: 1px solid #e2e8f0;'>
                <button type="button" class="deep-research-collapse-btn" data-product-id="179735" onclick="toggleDeepResearch(this, 179735)" style="display: flex; align-items: center; justify-content: center; gap: 8px; width: 100%; padding: 12px; background: #f8fafc; border: 1px solid #e2e8f0; border-radius: 8px; cursor: pointer; transition: all 0.2s ease; font-size: 0.875rem; font-weight: 600; color: #64748b;">
                    <span class="deep-research-collapse-text">Collapse</span>
                    <span class="deep-research-collapse-icon">
                        <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="transition: transform 0.2s ease;">
                            <polyline points="18 15 12 9 6 15"></polyline>
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                    <article class="product-card product-card-animate" data-product="6" data-original="6" data-product-id="179751">
                        <div class="product-rank-container">
                            <div class="product-rank">
                                <span class="rank-number">6</span>
                            </div>
                            
                            
                                <div class="expert-score-container" onclick="window.openExpertScoreModal(179751, '9.3', 'Excellent')" style="margin-top: 6px; cursor: pointer; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); transition: all 0.3s ease; position: relative; overflow: hidden;">
                                    <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                                    <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                                        <div style="flex: 1;">
                                            <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Expert Score</div>
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                                                <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.3</span>
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                                                        Concrete CEO is a specialized software designed specifically for concrete contractors. It streamlines business operations by automating CRM and marketing processes. This SaaS solution helps manage leads, execute email and SMS campaigns, and much more, filling the unique needs of this industry.
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                                                        Concrete CEO is a specialized software designed specifically for concrete contractors. It streamlines business operations by automating CRM and marketing processes. This SaaS solution helps manage leads, execute email and SMS campaigns, and much more, filling the unique needs of this industry.
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                                                        <span>Concrete contractors specifically looking for industry-tailored growth tools</span>
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                                                        <span>Business owners seeking business coaching and strategy alongside software</span>
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                                                        <span>Contractors generating &#x24;1M-&#x24;20M in revenue looking to scale operations</span>
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                                                Skip if
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                                                        <span>General contractors or trades outside the concrete industry</span>
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                                                        <span>Budget-conscious users seeking a cheap, standalone SaaS subscription</span>
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                                                        <span>Contractors not interested in high-ticket business coaching services</span>
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                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">Our analysis shows that Concrete CEO Software distinguishes itself not through proprietary code, but through deep industry-specific configuration. Based on documented features, it effectively solves the 'speed to lead' problem that plagues contractors by automating follow-ups via a customized GoHighLevel backend. Research indicates the strategic partnership with Jobber allows it to focus entirely on revenue generation while offloading operational complexity, making it a potent 'growth stack' for contractors willing to invest in premium setup.</p>
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                                                Pros
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                                                        <span>Built by an active 7-figure concrete contractor</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Automated 'speed to lead' SMS/email sequences</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Includes high-converting industry-specific landing pages</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Seamless integration with Jobber for operations</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Mobile app for managing leads from the field</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="cons-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                </svg>
                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Built on GoHighLevel (not proprietary software)</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Requires separate Jobber subscription for operations</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>High starting price ($2,000+) for full programs</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Software-only pricing is not transparent on site</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>No free trial advertised for main software</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                        </div>
                    </article>
                    
                    
                        <div class="deep-research-dropdown-container" style="width: 100%; margin-top: 0; margin-bottom: 24px; padding-top: 0; padding-left: 0; clear: both; transition: all 0.2s ease;">
                            <button type="button" class="deep-research-toggle-btn" data-product-id="179751" data-loaded="true" onclick="toggleDeepResearch(this, 179751)" style="display: flex; align-items: center; justify-content: center; gap: 8px; width: 100%; padding: 12px; background: #f8fafc; border: 1px solid #e2e8f0; border-radius: 8px; cursor: pointer; transition: all 0.2s ease; font-size: 0.875rem; font-weight: 600; color: #64748b;">
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                                <span class="deep-research-toggle-text">View Scoring Analysis & Evidence</span>
                                <span class="deep-research-toggle-icon">
                                    <svg class="deep-research-spinner" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" style="display: none; animation: spin 1s linear infinite;">
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                                    <svg class="deep-research-chevron" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="display: block; transition: transform 0.2s ease;">
                                        <polyline points="6 9 12 15 18 9"></polyline>
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                            </button>
                            <div class="deep-research-content" id="deepResearchContent_179751" style="display: none; width: 100%; margin-top: 0; padding: 0 24px 0 24px; background: #ffffff; border: 1px solid #e2e8f0; border-radius: 8px;">
                                
                                
        <div class='expert-score-breakdown deep-research-breakdown' id="deepResearchBreakdown_179751" style="padding-top: 0 !important;">
            <p style="font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0; font-style: italic;">This score is backed by structured Google research and verified sources.</p>

            <div style="margin-bottom: 24px; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); position: relative; overflow: hidden;">
                <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                    <div style="flex: 1;">
                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.3</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
                        </div>
                    </div>
                </div>
            </div>

            <div style="margin-bottom: 24px; padding: 16px 20px; background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%); border-radius: 12px; border-left: 4px solid #3b82f6;">
                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
            </div>

            
                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.7</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We evaluate the software&#x27;s ability to manage the specific lifecycle of concrete projects, from lead capture to sales pipeline management.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The software provides a comprehensive CRM and marketing automation suite featuring visual sales pipelines, automated lead capture from multiple sources, and reputation management tools.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The score is high due to robust sales and marketing features, though it relies on integrations for operational fulfillment rather than being a standalone ERP.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform includes automated text and email nurture sequences to follow up with leads. Our software allows you to set up automated text and email sequences that stay in touch with leads and customers without any manual effort.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features include a visual sales pipeline to track lead progress from inquiry to sale. Stay organized and efficient with a visual sales pipeline that tracks every lead&#x27;s progress from initial inquiry to final sale.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Features include lead management and execution of email and SMS campaigns, as outlined on the product website.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented in official product documentation, Concrete CEO automates CRM and marketing processes tailored for concrete contractors.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for evidence of industry expertise, founder reputation, and verified user success within the concrete contracting niche.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The product is founded by Tyler Link, an active concrete contractor with a &#x24;4M&#x2f;year business, and claims to have helped clients generate over &#x24;50M in revenue.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The &#x27;contractor-built&#x27; narrative and documented success of the founder&#x27;s own concrete business provide exceptional credibility compared to generic software providers.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The agency claims to have helped over 200 business owners. 200&#x2b;. Satisfied business owners all across the United States.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Founder Tyler Link operates Cesars Concrete, a business generating over &#x24;3.5M annually. Cesars Concrete is a local concrete company where I employ a team of 15 that produces over &#x24;3500000 in residential concrete work yearly.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — youtube.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;DDT-0bjYURI" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Referenced by industry-specific publications for its tailored solutions in the concrete contracting sector.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — forconstructionpros.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.forconstructionpros.com" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.9</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We assess how accessible the platform is for non-technical contractors and the quality of support provided.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The platform offers pre-built templates and &#x27;Done For You&#x27; setup options, with a mobile app that allows contractors to chat with leads and manage pipelines from the field.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The focus on mobile accessibility and pre-configured templates simplifies the experience for field-based users, justifying a high score.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Users receive dedicated account management for campaign optimization. With Concrete CEO, you&#x27;ll have a dedicated account manager committed to your success.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;lead-generation" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The software includes a mobile app for managing client communications on the go. Chat with your clients &amp; leads right from the app... Get real-time notifications straight to your phone.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            May require training to fully utilize, as noted in product descriptions.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.5</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We examine pricing structures, contract terms, and the balance between cost and feature delivery.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>Pricing is premium, with standalone software cited at &#x7e;&#x24;497&#x2f;month and full programs starting at &#x24;2,000&#x2f;month, positioning it as a high-investment solution.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>While the ROI potential is high, the entry price is significant compared to generic tools, and software-only pricing is not prominently displayed on the main sales page.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The standalone software cost is mentioned as &#x24;497&#x2f;month in video content. it&#x27;s only &#x24;497. a month let me know what you guys think in the comments
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — youtube.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Starter programs and full-service marketing packages begin at &#x24;2,000. Our starter programs begin at &#x24;2,000. Full-service marketing starts at &#x24;2,000&#x2f;month.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;faqs" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing requires custom quotes, limiting upfront cost visibility.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Lead Nurturing &amp; Automation</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div>
                                                <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                    <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Looked For</h5>
                                                </div>
                                                <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                    <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>We look for how well the software connects with operational tools essential for concrete contractors.</p>
                                                </div>
                                            </div>
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>What We Found</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The software is built on the robust GoHighLevel framework and maintains a formal partnership with Jobber for operational management &#x28;scheduling&#x2f;invoicing&#x29;.</p>
                                                    </div>
                                                </div>
                                            
                                            
                                                <div>
                                                    <div style='padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                        <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Score Rationale</h5>
                                                    </div>
                                                    <div style='background: white; padding: 16px 20px; border-radius: 0 0 8px 8px; border: 1px solid #e2e8f0; border-top: none;'>
                                                        <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0;'>The strategic partnership with Jobber effectively bridges the gap between sales &#x28;Concrete CEO&#x29; and operations, creating a complete tech stack.</p>
                                                    </div>
                                                </div>
                                            
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Concrete CEO partners with Jobber for operations management. Concrete CEO is a partner with Jobber, an operations management software designed to help concrete contractors grow their business efficiently.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform is built on GoHighLevel but customized for concrete contractors. this is actually a software that is built on GoHighLevel. but I converted it. and done a couple custom. things
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — youtube.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Automated sequences are designed to nurture leads into paying customers. Marketing automation takes your efforts even further, allowing you to nurture leads, run targeted ads, and simplify follow-ups&mdash;without lifting a finger.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — concreteceo.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The system automates follow-ups for missed calls to book them back on the calendar. let&#x27;s just Say for instance that you have a scheduled phone call and then they don&#x27;t pick up we can automate. following back up with that lead
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — youtube.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
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                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: Industry Leadership &amp; Innovation</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Recognized for its innovative approach to addressing the unique needs of concrete contractors.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — forconstructionpros.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.forconstructionpros.com" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
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                    <div style='margin-top: 32px;'>
                        <div style='padding: 16px 20px; background: linear-gradient(135deg, #991b1b 0%, #7f1d1d 50%, #6b1d1d 100%); border-radius: 12px 12px 0 0; position: relative; overflow: hidden;'>
                            <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                            <h3 style='font-size: 1.125rem; font-weight: 700; color: #ffffff; margin: 0; position: relative; z-index: 1;'>Score Adjustments & Considerations</h3>
                        </div>
                        <div style='padding: 20px; background: #ffffff; border: 1px solid #e2e8f0; border-top: none; border-radius: 0 0 12px 12px;'>
                            <p style='font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0;'>Certain documented issues resulted in score reductions. The impact level reflects the severity and relevance of each issue to this category.</p>
                            <ul style='list-style: none; padding: 0; margin: 0;'>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>The platform does not handle operational tasks like scheduling crews or invoicing natively&#x3b; it requires a separate subscription to Jobber for these functions.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue had a noticeable impact on the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        concreteceo.com
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                                    </li>
                                
                                    
                                    <li style='padding: 16px 0; border-bottom: 1px solid #e2e8f0;'>
                                        <div style='margin-bottom: 8px;'>
                                            <div style='font-size: 1rem; font-weight: 600; color: #1e293b; margin-bottom: 4px;'>The software is a white-labeled version of GoHighLevel rather than a proprietary codebase, meaning users are paying a premium for the configuration and templates rather than unique technology.</div>
                                            <div style='font-size: 0.875rem; font-weight: 600; color: #991b1b; margin-bottom: 8px;'>Impact: This issue caused a significant reduction in the score.</div>
                                        </div>
                                        
                                            <div style='display: flex; align-items: center; gap: 8px;'>
                                                <span style='font-size: 0.875rem; color: #64748b;'>Source:</span>
                                                
                                                    <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" target="_blank" rel="nofollow" style='font-size: 0.875rem; color: #3b82f6; text-decoration: none; display: inline-flex; align-items: center; gap: 4px;'>
                                                        youtube.com
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                                <span class="rank-number">7</span>
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                                                <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.1</span>
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                                             data-badge-description="Salesforce&#x20;CRM&#x20;for&#x20;Contractors&#x20;earns&#x20;the&#x20;&#x27;Lead&#x20;Conversion&#x20;Pro&#x27;&#x20;badge&#x20;by&#x20;delivering&#x20;a&#x20;tailored&#x20;solution&#x20;that&#x20;excels&#x20;in&#x20;streamlining&#x20;lead&#x20;management&#x20;and&#x20;project&#x20;tracking.&#x20;With&#x20;its&#x20;industry-specific&#x20;features,&#x20;contractors&#x20;can&#x20;effectively&#x20;manage&#x20;and&#x20;convert&#x20;leads&#x20;while&#x20;simultaneously&#x20;tracking&#x20;project&#x20;progress.&#x20;The&#x20;platform&#x27;s&#x20;ability&#x20;to&#x20;cater&#x20;specifically&#x20;to&#x20;the&#x20;contracting&#x20;industry&#x20;ensures&#x20;that&#x20;businesses&#x20;can&#x20;optimize&#x20;their&#x20;operations&#x20;and&#x20;drive&#x20;growth&#x20;effortlessly.&#x20;The&#x20;flexibility&#x20;and&#x20;comprehensive&#x20;tools&#x20;provided&#x20;make&#x20;it&#x20;an&#x20;essential&#x20;asset&#x20;for&#x20;contractors&#x20;aiming&#x20;to&#x20;enhance&#x20;their&#x20;marketing&#x20;automation&#x20;efforts."
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                                            <span class="badge-text">LEAD CONVERSION PRO</span>
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                                             data-badge-description="Salesforce&#x20;CRM&#x20;for&#x20;Contractors&#x20;earns&#x20;the&#x20;&#x27;24&#x2f;7&#x20;Support&#x20;Hero&#x27;&#x20;badge&#x20;for&#x20;its&#x20;exceptional&#x20;round-the-clock&#x20;customer&#x20;assistance,&#x20;ensuring&#x20;contractors&#x20;never&#x20;face&#x20;downtime.&#x20;This&#x20;tailored&#x20;CRM&#x20;solution&#x20;simplifies&#x20;lead&#x20;management&#x20;and&#x20;project&#x20;tracking,&#x20;facilitating&#x20;seamless&#x20;business&#x20;growth.&#x20;Its&#x20;robust&#x20;features&#x20;and&#x20;industry-specific&#x20;tools&#x20;are&#x20;designed&#x20;for&#x20;contractors,&#x20;offering&#x20;unmatched&#x20;reliability&#x20;and&#x20;versatility.&#x20;With&#x20;a&#x20;free&#x20;30-day&#x20;trial,&#x20;you&#x20;can&#x20;experience&#x20;firsthand&#x20;how&#x20;Salesforce&#x27;s&#x20;dedicated&#x20;support&#x20;and&#x20;comprehensive&#x20;platform&#x20;can&#x20;transform&#x20;your&#x20;business&#x20;operations&#x20;effortlessly."
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                                            <span class="badge-text">24/7 SUPPORT HERO</span>
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                            <div class="product-header-mobile-rank-name">
                                <div class="product-rank-mobile">
                                    <span class="rank-number">7</span>
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                                    <a href="/CTR.cfm?ProductID=179745" target="_blank" rel="nofollow sponsored" class="product-title-link">
                                        Salesforce CRM for Contractors
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                                        <div style="font-size: 1.1rem; font-weight: 700; color: #10b981; line-height: 1;">9.1</div>
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                                    <h2 class="product-title">
                                        <a href="/CTR.cfm?ProductID=179745" target="_blank" rel="nofollow sponsored" class="product-title-link">
                                            Salesforce CRM for Contractors
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                                                <span style="color: #ffffff;">View Website</span>
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                                                        Salesforce offers a comprehensive CRM solution tailored for contractors. It addresses the unique needs of the industry by providing features that simplify lead management, project tracking, and business growth. The platform's versatility makes it a robust tool for managing client relationships, tracking job statuses, and predicting project revenue.
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                                                        Salesforce offers a comprehensive CRM solution tailored for contractors. It addresses the unique needs of the industry by providing features that simplify lead management, project tracking, and business growth. The platform's versatility makes it a robust tool for managing client relationships, tracking job statuses, and predicting project revenue.
                                                    </div>
                                                
                                            
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                                            <div class="award-dynamic-badge award-dynamic-green" data-award-type="dynamic" data-badge-name="Lead&#x20;Conversion&#x20;Pro" data-badge-description="Salesforce&#x20;CRM&#x20;for&#x20;Contractors&#x20;earns&#x20;the&#x20;&#x27;Lead&#x20;Conversion&#x20;Pro&#x27;&#x20;badge&#x20;by&#x20;delivering&#x20;a&#x20;tailored&#x20;solution&#x20;that&#x20;excels&#x20;in&#x20;streamlining&#x20;lead&#x20;management&#x20;and&#x20;project&#x20;tracking.&#x20;With&#x20;its&#x20;industry-specific&#x20;features,&#x20;contractors&#x20;can&#x20;effectively&#x20;manage&#x20;and&#x20;convert&#x20;leads&#x20;while&#x20;simultaneously&#x20;tracking&#x20;project&#x20;progress.&#x20;The&#x20;platform&#x27;s&#x20;ability&#x20;to&#x20;cater&#x20;specifically&#x20;to&#x20;the&#x20;contracting&#x20;industry&#x20;ensures&#x20;that&#x20;businesses&#x20;can&#x20;optimize&#x20;their&#x20;operations&#x20;and&#x20;drive&#x20;growth&#x20;effortlessly.&#x20;The&#x20;flexibility&#x20;and&#x20;comprehensive&#x20;tools&#x20;provided&#x20;make&#x20;it&#x20;an&#x20;essential&#x20;asset&#x20;for&#x20;contractors&#x20;aiming&#x20;to&#x20;enhance&#x20;their&#x20;marketing&#x20;automation&#x20;efforts." data-badge-icon="chart-line" data-badge-color="green" data-product-id="179745" onclick="openAwardModal(this, event)" role="button" tabindex="0" title="Click to see award details">
                                                <svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>
                                                <span class="badge-text">LEAD CONVERSION PRO</span>
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                                <div class="product-who-is-this-for-section product-pros-cons-original scroll-animate" style="display: flex; flex-direction: column; gap: 20px;">
                                    
                                    
                                        <div class="who-is-this-for-block" style="border-radius: 12px; padding: 16px; border-left: 4px solid #22c55e;">
                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #166534; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
                                                <svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#22c55e" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round">
                                                    <path d="M22 11.08V12a10 10 0 1 1-5.93-9.14"></path>
                                                    <polyline points="22 4 12 14.01 9 11.01"></polyline>
                                                </svg>
                                                Best for teams that are
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 8px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#22c55e" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Growing construction firms anticipating complex data and customization needs</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#22c55e" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Teams wanting a scalable platform that grows from &#x27;Starter&#x27; to Enterprise editions</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #374151; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#22c55e" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Companies needing deep customization and extensive third-party app integrations</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="who-is-this-not-for-block" style="border-radius: 12px; padding: 16px; border-left: 4px solid #f87171; opacity: 0.95;">
                                            <h4 style="display: flex; align-items: center; gap: 8px; font-size: 0.9rem; font-weight: 700; color: #991b1b; margin: 0 0 12px 0; text-transform: uppercase; letter-spacing: 0.5px;">
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                                                    <line x1="15" y1="9" x2="9" y2="15"></line>
                                                    <line x1="9" y1="9" x2="15" y2="15"></line>
                                                </svg>
                                                Skip if
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 8px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Solopreneurs or very small crews wanting a simple, plug-and-play industry tool</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Businesses with zero budget for implementation or ongoing administration</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 10px; font-size: 0.875rem; color: #6b7280; line-height: 1.5;">
                                                        <svg width="16" height="16" viewBox="0 0 24 24" fill="#f87171" style="flex-shrink: 0; margin-top: 2px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Those needing industry-specific features like takeoffs out of the box</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                            <div class="product-why-we-love-section product-why-we-love-original scroll-animate">
                                
                                    <div class="why-we-love-section">
                                        <h4 class="why-we-love-title">Expert Take</h4>
                                        <p class="why-we-love-text">Salesforce's CRM for Contractors is a game-changer for the industry. It streamlines the lead-to-project process, helping contractors turn prospects into signed work efficiently. The real-time project tracking allows for better project management, ensuring timely completion and customer satisfaction. The platform's emphasis on data and analytics helps contractors make informed decisions and predict future revenue, facilitating business growth.</p>
                                    </div>
                                
                            </div>
                            
                            
                                <div class="product-pros-cons-bottom scroll-animate" style="display: flex; flex-direction: column; gap: 16px; margin-top: 16px; padding-top: 16px; border-top: 1px solid #e5e7eb;">
                                    
                                    
                                        <div class="pros-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #10b981; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                </svg>
                                                Pros
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Lead-to-project conversion</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Real-time project tracking</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Industry-specific features</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Robust customer support</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#10b981" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/>
                                                        </svg>
                                                        <span>Intuitive interface</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                    
                                        <div class="cons-section-bottom">
                                            <h4 style="display: flex; align-items: center; gap: 6px; font-size: 0.875rem; font-weight: 600; color: #ef4444; margin: 0 0 8px 0;">
                                                <svg width="14" height="14" viewBox="0 0 24 24" fill="currentColor">
                                                    <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                </svg>
                                                Cons
                                            </h4>
                                            <ul style="list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 4px;">
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>May be overkill for small businesses</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Training required for optimum usage</span>
                                                    </li>
                                                
                                                    <li style="display: flex; align-items: flex-start; gap: 6px; font-size: 0.8rem; color: #374151; line-height: 1.4;">
                                                        <svg width="12" height="12" viewBox="0 0 24 24" fill="#ef4444" style="flex-shrink: 0; margin-top: 3px;">
                                                            <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/>
                                                        </svg>
                                                        <span>Additional costs for premium features</span>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                            
                        </div>
                    </article>
                    
                    
                        <div class="deep-research-dropdown-container" style="width: 100%; margin-top: 0; margin-bottom: 24px; padding-top: 0; padding-left: 0; clear: both; transition: all 0.2s ease;">
                            <button type="button" class="deep-research-toggle-btn" data-product-id="179745" data-loaded="true" onclick="toggleDeepResearch(this, 179745)" style="display: flex; align-items: center; justify-content: center; gap: 8px; width: 100%; padding: 12px; background: #f8fafc; border: 1px solid #e2e8f0; border-radius: 8px; cursor: pointer; transition: all 0.2s ease; font-size: 0.875rem; font-weight: 600; color: #64748b;">
                                <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink: 0;">
                                    <circle cx="11" cy="11" r="8"></circle>
                                    <path d="m21 21-4.35-4.35"></path>
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                                <span class="deep-research-toggle-text">View Scoring Analysis & Evidence</span>
                                <span class="deep-research-toggle-icon">
                                    <svg class="deep-research-spinner" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" style="display: none; animation: spin 1s linear infinite;">
                                        <circle cx="12" cy="12" r="10" stroke-opacity="0.25"></circle>
                                        <path d="M12 2a10 10 0 0 1 10 10" stroke-linecap="round"></path>
                                    </svg>
                                    <svg class="deep-research-chevron" width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="display: block; transition: transform 0.2s ease;">
                                        <polyline points="6 9 12 15 18 9"></polyline>
                                    </svg>
                                </span>
                            </button>
                            <div class="deep-research-content" id="deepResearchContent_179745" style="display: none; width: 100%; margin-top: 0; padding: 0 24px 0 24px; background: #ffffff; border: 1px solid #e2e8f0; border-radius: 8px;">
                                
                                
        <div class='expert-score-breakdown deep-research-breakdown' id="deepResearchBreakdown_179745" style="padding-top: 0 !important;">
            <p style="font-size: 0.95rem; color: #000000 !important; line-height: 1.6; margin: 0 0 20px 0; font-style: italic;">This score is backed by structured Google research and verified sources.</p>

            <div style="margin-bottom: 24px; padding: 12px 14px; background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%); border: 2px solid #10b981; border-radius: 12px; box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08); position: relative; overflow: hidden;">
                <div style="position: absolute; top: 0; right: 0; width: 60px; height: 60px; background: radial-gradient(circle, #10b98120 0%, transparent 70%); border-radius: 50%; transform: translate(20px, -20px);"></div>
                <div style="display: flex; align-items: center; justify-content: space-between; gap: 8px; position: relative; z-index: 1;">
                    <div style="flex: 1;">
                        <div style="font-size: 0.65rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.5px; color: #64748b; margin-bottom: 4px;">Overall Score</div>
                        <div style="display: flex; align-items: baseline; gap: 6px;">
                            <span style="font-size: 1.5rem; font-weight: 700; color: #10b981; line-height: 1;">9.1</span>
                            
                                <span style="font-size: 0.85rem; font-weight: 600; color: #64748b; opacity: 0.7;">/ 10</span>
                            
                        </div>
                    </div>
                </div>
            </div>

            <div style="margin-bottom: 24px; padding: 16px 20px; background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%); border-radius: 12px; border-left: 4px solid #3b82f6;">
                <p style="font-size: 0.9rem; color: #000000 !important; line-height: 1.7; margin: 0;">We score these products using 6 categories: 4 static categories that apply to all products, and 2 dynamic categories tailored to the specific niche. Our team conducts extensive research on each product, analyzing verified sources, user reviews, documentation, and third-party evaluations to provide comprehensive and evidence-based scoring. Each category is weighted with a custom weight based on the category niche and what is important in <strong>Marketing Automation Platforms for Contractors</strong>. We then subtract the Score Adjustments & Considerations we have noticed to give us the final score.</p>
            </div>

            
                <div class='custom-scoring-categories'>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.3</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 1: Product Capability &amp; Depth</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            The platform&#x27;s versatility in managing client relationships and predicting project revenue is outlined in Salesforce&#x27;s product overview.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — salesforce.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.salesforce.com&#x2f;crm&#x2f;crm-for-contractors&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Documented in official product documentation, Salesforce CRM for Contractors includes features like lead management and project tracking tailored for the construction industry.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — salesforce.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.salesforce.com&#x2f;crm&#x2f;crm-for-contractors&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.4</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 2: Market Credibility &amp; Trust Signals</h4>
                            </div>

                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.0</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 3: Usability &amp; Customer Experience</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Salesforce&#x27;s intuitive interface and robust customer support are documented in user guides available on the official website.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — help.salesforce.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;help.salesforce.com&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>8.8</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 4: Value, Pricing &amp; Transparency</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Pricing requires custom quotes, limiting upfront cost visibility, as noted in Salesforce&#x27;s pricing policy.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — salesforce.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.salesforce.com&#x2f;crm&#x2f;crm-for-contractors&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.2</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 5: Integrations &amp; Ecosystem Strength</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Salesforce&#x27;s integration with third-party applications like QuickBooks is listed in its integration directory.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — appexchange.salesforce.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;appexchange.salesforce.com&#x2f;" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                        
                        <div class='custom-scoring-category-item'>
                            <div class='custom-scoring-category-header' style='display: flex !important; align-items: center !important; gap: 16px !important; margin-bottom: 20px !important; padding: 16px 20px !important; background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%) !important; border-radius: 8px !important; border: none !important; position: relative !important; overflow: hidden !important;'>
                                <div style='position: absolute; top: 0; left: 0; right: 0; bottom: 0; background: linear-gradient(45deg, rgba(255, 255, 255, 0.1) 0%, transparent 50%, rgba(255, 255, 255, 0.05) 100%); pointer-events: none;'></div>
                                <div class='custom-scoring-category-score' style='background-color: rgba(255, 255, 255, 0.2) !important; border: 2px solid rgba(255, 255, 255, 0.5) !important; color: #ffffff !important; min-width: 52px !important; font-size: 1.125rem !important; padding: 6px 10px !important; border-radius: 6px !important; text-shadow: 0 2px 4px rgba(0, 0, 0, 0.3) !important; font-weight: 700 !important; flex-shrink: 0 !important; position: relative !important; z-index: 1 !important;'>9.3</div>
                                <h4 class='custom-scoring-category-name' style='margin: 0 !important; font-size: 1.25rem !important; font-weight: 700 !important; color: #ffffff !important; flex: 1 !important; position: relative !important; z-index: 1 !important;'>Category 6: Industry Leadership &amp; Innovation</h4>
                            </div>

                            
                                <div class='custom-scoring-category-content' style='display: grid; grid-template-columns: 50% 50%; gap: 24px; margin-top: 20px;'>
                                    <div class='custom-scoring-methodology-column' style='display: flex !important; flex-direction: column !important; gap: 16px !important;'>
                                        
                                            <div style="padding: 12px 14px; background: #f8fafc; border: 1px dashed #cbd5e1; border-radius: 8px; color: #64748b; font-size: 0.9rem; font-style: italic; line-height: 1.6;">
                                                Insufficient evidence to formulate a &#x27;What We Looked For&#x27;, &#x27;What We Found&#x27;, and &#x27;Score Rationale&#x27; for this category&#x3b; this category will be weighted less.
                                            </div>
                                        
                                    </div>

                                    
                                        <div class='custom-scoring-bullets-column' style='display: flex !important; flex-direction: column !important;'>
                                            <div style='margin-bottom: 12px; padding: 16px 20px; background: #d0d5df; border-radius: 8px 8px 0 0; border: 1px solid #e5e7eb; border-bottom: none;'>
                                                <h5 style='font-size: 0.875rem; font-weight: 700; text-transform: uppercase; letter-spacing: 0.5px; color: #000000; margin: 0;'>Supporting Evidence</h5>
                                            </div>
                                            <ul style='background: white !important; padding: 16px !important; border-radius: 0 0 8px 8px !important; margin-top: 0 !important; max-height: 500px !important; overflow-y: auto !important; list-style: none !important; border: 1px solid #e2e8f0 !important; border-top: none !important; border-left: 4px solid #3b82f6 !important;'>
                                                
                                                    
                                                    <li style='display: flex; align-items: flex-start; gap: 12px; padding: 12px 0; border-bottom: 1px solid #e2e8f0;'>
                                                        <span style='flex: 1; font-size: 0.95rem; color: #1e293b; line-height: 1.6;'>
                                                            Salesforce&#x27;s leadership in CRM innovation is highlighted by its consistent ranking in Gartner&#x27;s Magic Quadrant for CRM.
                                                            
                                                                <span style='color: #64748b; font-size: 0.875rem;'> — gartner.com</span>
                                                            
                                                        </span>
                                                        <a href="https&#x3a;&#x2f;&#x2f;www.gartner.com&#x2f;en&#x2f;documents&#x2f;3980963" target="_blank" rel="nofollow" style='flex-shrink: 0; color: #64748b; text-decoration: none; display: inline-flex; align-items: center;' aria-label="View source">
                                                            <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round">
                                                                <path d="M18 13v6a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2V8a2 2 0 0 1 2-2h6"></path>
                                                                <polyline points="15 3 21 3 21 9"></polyline>
                                                                <line x1="10" y1="14" x2="21" y2="3"></line>
                                                            </svg>
                                                        </a>
                                                    </li>
                                                
                                            </ul>
                                        </div>
                                    
                                </div>
                            
                        </div>
                    
                </div>

                
            <div style='margin-top: 24px; padding-top: 16px; border-top: 1px solid #e2e8f0;'>
                <button type="button" class="deep-research-collapse-btn" data-product-id="179745" onclick="toggleDeepResearch(this, 179745)" style="display: flex; align-items: center; justify-content: center; gap: 8px; width: 100%; padding: 12px; background: #f8fafc; border: 1px solid #e2e8f0; border-radius: 8px; cursor: pointer; transition: all 0.2s ease; font-size: 0.875rem; font-weight: 600; color: #64748b;">
                    <span class="deep-research-collapse-text">Collapse</span>
                    <span class="deep-research-collapse-icon">
                        <svg width="16" height="16" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="transition: transform 0.2s ease;">
                            <polyline points="18 15 12 9 6 15"></polyline>
                        </svg>
                    </span>
                </button>
            </div>
        </div>
    

                            </div>
                        </div>
                    
                    
                    <div style="height: 5px; width: 100%; clear: both;"></div>
                
            
            </div>
        </div>
    </div>
</div>
        
        
        <div id="comparison-content" class="tab-content" style="width: 100%; max-width: 100%; box-sizing: border-box; overflow-x: hidden;">
            <div class="tab-content-container-desktop" style="width: 100%; max-width: 100%; box-sizing: border-box;">
                
                
<style>
/* Comparison Table Styles */
.comparison-container {
    margin: 2rem 0;
    background: #ffffff;
    border-radius: 12px;
    box-shadow: 0 4px 6px rgba(0, 0, 0, 0.1);
    overflow: hidden;
    width: 100%;
    max-width: 100%;
    box-sizing: border-box;
}

/* Match the width of the product tabs bar above - remove any extra margins/padding */
#comparison-content .comparison-container {
    width: 100%;
    max-width: 100%;
    margin-left: 0;
    margin-right: 0;
    padding-left: 0;
    padding-right: 0;
}

.comparison-header {
    background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 100%);
    color: white;
    padding: 1.5rem;
    text-align: center;
}

.comparison-title {
    font-size: 1.5rem;
    font-weight: 700;
    margin: 0 0 0.5rem 0;
}

.comparison-subtitle {
    font-size: 0.9rem;
    opacity: 0.9;
    margin: 0;
}

.comparison-meta {
    display: flex;
    justify-content: center;
    gap: 2rem;
    margin-top: 1rem;
    font-size: 0.8rem;
    opacity: 0.8;
}

/* Desktop Table View */
.comparison-table-container {
    overflow-x: auto;
    -webkit-overflow-scrolling: touch;
    width: 100%;
    max-width: 100%;
    box-sizing: border-box;
}

.comparison-table {
    width: 100%;
    border-collapse: collapse;
    min-width: 600px;
}

.comparison-table th,
.comparison-table td {
    padding: 1rem;
    text-align: left;
    border-bottom: 1px solid #e5e7eb;
}

.comparison-table th {
    background: #f8f9fa;
    font-weight: 600;
    color: #374151;
    position: sticky;
    top: 0;
    z-index: 10;
}

.comparison-table th:first-child {
    position: sticky;
    left: 0;
    background: #f8f9fa;
    z-index: 11;
    min-width: 200px;
}

.comparison-table td:first-child {
    position: sticky;
    left: 0;
    background: white;
    z-index: 1;
    font-weight: 600;
    min-width: 200px;
    vertical-align: middle;
}

.comparison-table td {
    vertical-align: middle;
}

.product-name {
    font-weight: 600;
    color: #1f2937;
    font-size: 0.9rem;
    display: flex;
    align-items: center;
}

.product-rank {
    display: inline-block;
    background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 100%);
    color: white;
    font-size: 0.7rem;
    padding: 0.2rem 0.5rem;
    border-radius: 50%;
    width: 24px;
    height: 24px;
    display: flex;
    align-items: center;
    justify-content: center;
    margin-right: 0.5rem;
    font-weight: 600;
}

/* Dev-only: Deepthought controls next to product name */
.deepthought-controls {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    margin-left: 10px;
}
.deepthought-cell-controls {
    display: inline-flex;
    align-items: center;
    gap: 6px;
    margin-left: 8px;
}
.deepthought-btn.deepthought-cell-claude-btn,
.deepthought-btn.deepthought-cell-google-btn,
.deepthought-btn.deepthought-cell-followup-btn {
    width: 22px;
    height: 22px;
    border-radius: 7px;
}
.deepthought-btn.deepthought-start-claude-btn,
.deepthought-btn.deepthought-start-google-btn {
    height: 22px;
    padding: 0 8px;
    border-radius: 7px;
    font-size: 12px;
    font-weight: 700;
    line-height: 1;
}
.deepthought-cell-spinner {
    width: 14px;
    height: 14px;
    border: 2px solid #e2e8f0;
    border-top-color: #3b82f6;
    border-radius: 999px;
    animation: dtspin 0.8s linear infinite;
}
.deepthought-btn {
    appearance: none;
    border: 1px solid #cbd5e1;
    background: #f8fafc;
    color: #334155;
    width: 28px;
    height: 28px;
    border-radius: 8px;
    cursor: pointer;
    display: inline-flex;
    align-items: center;
    justify-content: center;
}
.deepthought-btn[disabled] { opacity: 0.6; cursor: not-allowed; }
.deepthought-btn.has-record {
    background: #dcfce7;
    border-color: #16a34a;
    color: #166534;
}
.deepthought-btn.has-record:hover {
    background: #bbf7d0;
}
.deepthought-spinner {
    width: 18px;
    height: 18px;
    border: 2px solid #e2e8f0;
    border-top-color: #3b82f6;
    border-radius: 999px;
    animation: dtspin 0.8s linear infinite;
}
@keyframes dtspin { to { transform: rotate(360deg); } }

/* Bulk Update Button */
.bulk-update-btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    padding: 8px 16px;
    background: linear-gradient(135deg, #10b981 0%, #059669 100%);
    border: none;
    border-radius: 8px;
    color: #ffffff;
    font-size: 0.875rem;
    font-weight: 600;
    cursor: pointer;
    transition: all 0.2s ease;
    box-shadow: 0 2px 4px rgba(16, 185, 129, 0.3);
}
.bulk-update-btn:hover:not(:disabled) {
    background: linear-gradient(135deg, #059669 0%, #047857 100%);
    transform: translateY(-1px);
    box-shadow: 0 4px 8px rgba(16, 185, 129, 0.4);
}
.bulk-update-btn:disabled {
    opacity: 0.7;
    cursor: not-allowed;
}
.bulk-update-btn.updating {
    background: linear-gradient(135deg, #6366f1 0%, #4f46e5 100%);
    box-shadow: 0 2px 4px rgba(99, 102, 241, 0.3);
}
.bulk-update-btn.success {
    background: linear-gradient(135deg, #22c55e 0%, #16a34a 100%);
}
.bulk-update-btn.error {
    background: linear-gradient(135deg, #ef4444 0%, #dc2626 100%);
}

.deepthought-followup {
    border: 1px solid #cbd5e1;
    background: #ffffff;
    color: #334155;
    padding: 6px 10px;
    border-radius: 8px;
    cursor: pointer;
    font-size: 0.8rem;
}

.feature-value {
    font-size: 0.85rem;
    color: #4b5563;
    display: flex;
    align-items: center;
}

.feature-value.true {
    color: #10b981;
    font-weight: 600;
}

.feature-value.false {
    color: #ef4444;
    font-weight: 600;
}

.feature-value.partial {
    color: #f59e0b;
    font-weight: 600;
}

/* Dev-only: highlight "Not specified" values */
.feature-value.dev-not-specified,
.card-feature-value.dev-not-specified {
    background: #fef9c3; /* yellow-100 */
    border: 1px solid #fde047; /* yellow-300 */
    color: #92400e;
    padding: 2px 6px;
    border-radius: 6px;
    display: inline-flex;
}

.feature-value.price,
.card-feature-value.price {
    color: #059669;
    font-weight: 700;
    font-size: 1rem;
}

/* Mobile Card View */
.comparison-cards {
    display: none;
    padding: 0 1rem;
    /* Ensure smooth scrolling on mobile */
    -webkit-overflow-scrolling: touch;
    overscroll-behavior: contain;
}

.comparison-card {
    background: white;
    border-radius: 16px;
    margin-bottom: 1.5rem;
    box-shadow: 0 4px 6px rgba(0, 0, 0, 0.05);
    border: 1px solid #e5e7eb;
    overflow: hidden;
    transition: transform 0.2s ease, box-shadow 0.2s ease;
    /* Ensure touch events pass through to parent for scrolling */
    touch-action: pan-y;
}

.comparison-card:hover {
    transform: translateY(-2px);
    box-shadow: 0 8px 25px rgba(0, 0, 0, 0.1);
}

.card-header {
    background: linear-gradient(135deg, #f8fafc 0%, #e2e8f0 100%);
    padding: 1.25rem;
    display: flex;
    align-items: center;
    border-bottom: 1px solid #e5e7eb;
}

.card-rank {
    background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 100%);
    color: white;
    font-size: 0.9rem;
    font-weight: 700;
    border-radius: 50%;
    width: 36px;
    height: 36px;
    display: flex;
    align-items: center;
    justify-content: center;
    margin-right: 1rem;
    box-shadow: 0 2px 4px rgba(59, 130, 246, 0.3);
}

.card-title {
    font-size: 1.1rem;
    font-weight: 600;
    color: #1f2937;
    margin: 0;
    line-height: 1.3;
    flex: 1;
}

.card-features {
    padding: 1.25rem;
}

.card-feature {
    display: flex;
    justify-content: space-between;
    align-items: center;
    padding: 0.75rem 0;
    border-bottom: 1px solid #f3f4f6;
}

.card-feature:last-child {
    border-bottom: none;
}

.card-feature-label {
    font-size: 0.85rem;
    color: #4b5563;
    font-weight: 500;
    flex: 1;
    margin-right: 1rem;
}

.card-feature-value {
    font-size: 0.9rem;
    font-weight: 600;
    padding: 0.25rem 0.75rem;
    border-radius: 20px;
    text-align: center;
    min-width: 60px;
    display: flex;
    align-items: center;
    justify-content: center;
}

.card-feature-value.true {
    background: #dcfce7;
    color: #166534;
    border: 1px solid #bbf7d0;
}

.card-feature-value.false {
    background: #fef2f2;
    color: #991b1b;
    border: 1px solid #fecaca;
}

.card-feature-value.partial {
    background: #fef3c7;
    color: #92400e;
    border: 1px solid #fed7aa;
}

.card-feature-value:not(.true):not(.false):not(.partial) {
    background: #f3f4f6;
    color: #374151;
    border: 1px solid #d1d5db;
}

/* Mobile-specific improvements */
.comparison-card .card-features {
    /* Removed max-height and overflow to allow natural page scrolling */
}

/* Unavailable State */
.comparison-unavailable {
    text-align: center;
    padding: 3rem 2rem;
    background: #f8f9fa;
    border-radius: 12px;
    margin: 2rem 0;
}

.comparison-unavailable-content {
    max-width: 400px;
    margin: 0 auto;
}


.comparison-unavailable h3 {
    color: #374151;
    margin-bottom: 0.5rem;
}

.comparison-unavailable p {
    color: #6b7280;
    margin: 0;
}

/* Responsive Design */
@media (max-width: 768px) {
    .comparison-table-container {
        display: none;
    }
    
    .comparison-cards {
        display: block;
    }
    
    .comparison-header {
        padding: 1rem;
    }
    
    .comparison-title {
        font-size: 1.25rem;
    }
    
    .comparison-meta {
        flex-direction: column;
        gap: 0.5rem;
        margin-top: 0.75rem;
    }
    
    .comparison-cards {
        padding: 0 0.5rem;
    }
    
    .comparison-card {
        margin-bottom: 1rem;
    }
}

@media (max-width: 480px) {
    .comparison-cards {
        padding: 0;
    }
    
    .comparison-card {
        margin-bottom: 0.75rem;
        border-radius: 12px;
    }
    
    .card-header {
        padding: 1rem;
    }
    
    .card-title {
        font-size: 1rem;
        line-height: 1.2;
    }
    
    .card-rank {
        width: 32px;
        height: 32px;
        font-size: 0.8rem;
    }
    
    .card-features {
        padding: 1rem;
    }
    
    .card-feature {
        padding: 0.5rem 0;
    }
    
    .card-feature-label {
        font-size: 0.8rem;
    }
    
    .card-feature-value {
        font-size: 0.8rem;
        padding: 0.2rem 0.5rem;
        min-width: 50px;
    }
}
</style>


    <div class="comparison-container">
        <div class="comparison-header">
            <h2 class="comparison-title">Product Comparison</h2>
            
        </div>
        
        <!-- Desktop Table View -->
        <div class="comparison-table-container">
            <table class="comparison-table">
                <thead>
                    <tr>
                        <th>Product</th>
                        
                            <th>Has Mobile App</th>
                        
                            <th>Has Free Plan</th>
                        
                            <th>Has Free Trial</th>
                        
                            <th>Integrates With Zapier</th>
                        
                            <th>Has Public API</th>
                        
                            <th>Live Chat Support</th>
                        
                            <th>SOC 2 or ISO Certified</th>
                        
                            <th>Popular Integrations</th>
                        
                            <th>Supports SSO</th>
                        
                            <th>Starting Price</th>
                        
                    </tr>
                </thead>
                <tbody>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">1</span>
                                    <span>Boomerang Marketing Automation</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                        <span class="feature-value">Web-only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                        <span class="feature-value">Contact for trial</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Limited integrations</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">Contact for pricing</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">2</span>
                                    <span>BuilderSuccess CRM</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                        <span class="feature-value">Web-only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                        <span class="feature-value">Contact for trial</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                        <span class="feature-value">Email/Ticket only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Limited integrations</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">Contact for pricing</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">3</span>
                                    <span>Marketing360 Contractor Marketing</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Google Ads, Facebook Ads, Mailchimp</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">Custom pricing</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">4</span>
                                    <span>Leads4Build CRM Integration</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                        <span class="feature-value">Web-only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                        <span class="feature-value">Contact for trial</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                        <span class="feature-value">Email/Ticket only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Custom integrations only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">Custom pricing</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">5</span>
                                    <span>HubSpot Marketing for Construction</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                        <span class="feature-value">Freemium</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                        <span class="feature-value">Yes - 14 days</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">SOC 2</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Slack, Salesforce, Google Workspace, Microsoft 365, HubSpot CRM</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">$50/month</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">6</span>
                                    <span>Concrete CEO Software</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                        <span class="feature-value">Web-only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                        <span class="feature-value">Contact for trial</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                        <span class="feature-value">Email/Ticket only</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Limited integrations</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                        <span class="feature-value">Not specified</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">Custom pricing</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                        <tr>
                            <td>
                                
                                
                                <div class="product-name">
                                    <span class="product-rank">7</span>
                                    <span>Salesforce CRM for Contractors</span>
                                    
                                </div>
                            </td>
                            
                                
                                <td data-feature-name="Has&#x20;Mobile&#x20;App">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Plan">
                                    
                                        
                                            <span class="feature-value false">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg> No
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Free&#x20;Trial">
                                    
                                        
                                        <span class="feature-value">Yes - 30 days</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Has&#x20;Public&#x20;API">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Live&#x20;Chat&#x20;Support">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                    
                                        
                                        <span class="feature-value">Both</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Popular&#x20;Integrations">
                                    
                                        
                                        <span class="feature-value">Slack, Google Workspace, Microsoft 365, HubSpot, Mailchimp</span>
                                    
                                    
                                </td>
                            
                                
                                <td data-feature-name="Supports&#x20;SSO">
                                    
                                        
                                            <span class="feature-value true">
                                                <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg> Yes
                                            </span>
                                        
                                    
                                </td>
                            
                                
                                <td data-feature-name="Starting&#x20;Price">
                                    
                                        
                                        <span class="feature-value">Contact for pricing</span>
                                    
                                    
                                </td>
                            
                        </tr>
                    
                </tbody>
            </table>
        </div>
        
        <!-- Mobile Card View -->
        <div class="comparison-cards">
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">1</span>
                        
                        
                        <h3 class="card-title">
                            Boomerang Marketing Automation
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Web-only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for trial</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Limited integrations</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for pricing</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">2</span>
                        
                        
                        <h3 class="card-title">
                            BuilderSuccess CRM
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Web-only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for trial</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Email/Ticket only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Limited integrations</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for pricing</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">3</span>
                        
                        
                        <h3 class="card-title">
                            Marketing360 Contractor Marketing
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Google Ads, Facebook Ads, Mailchimp</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Custom pricing</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">4</span>
                        
                        
                        <h3 class="card-title">
                            Leads4Build CRM Integration
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Web-only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for trial</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Email/Ticket only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Custom integrations only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Custom pricing</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">5</span>
                        
                        
                        <h3 class="card-title">
                            HubSpot Marketing for Construction
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Freemium</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Yes - 14 days</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">SOC 2</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Slack, Salesforce, Google Workspace, Microsoft 365, HubSpot CRM</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">$50/month</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">6</span>
                        
                        
                        <h3 class="card-title">
                            Concrete CEO Software
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Web-only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for trial</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Email/Ticket only</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Limited integrations</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Not specified</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Custom pricing</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
                <div class="comparison-card">
                    <div class="card-header">
                        <span class="card-rank">7</span>
                        
                        
                        <h3 class="card-title">
                            Salesforce CRM for Contractors
                            
                        </h3>
                    </div>
                    <div class="card-features">
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Mobile&#x20;App">
                                <div class="card-feature-label">Has Mobile App
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Plan">
                                <div class="card-feature-label">Has Free Plan
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value false">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"><path d="M19 6.41L17.59 5 12 10.59 6.41 5 5 6.41 10.59 12 5 17.59 6.41 19 12 13.41 17.59 19 19 17.59 13.41 12z"/></svg>No
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Free&#x20;Trial">
                                <div class="card-feature-label">Has Free Trial
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Yes - 30 days</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Integrates&#x20;With&#x20;Zapier">
                                <div class="card-feature-label">Integrates With Zapier
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Has&#x20;Public&#x20;API">
                                <div class="card-feature-label">Has Public API
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Live&#x20;Chat&#x20;Support">
                                <div class="card-feature-label">Live Chat Support
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="SOC&#x20;2&#x20;or&#x20;ISO&#x20;Certified">
                                <div class="card-feature-label">SOC 2 or ISO Certified
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Both</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Popular&#x20;Integrations">
                                <div class="card-feature-label">Popular Integrations
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Slack, Google Workspace, Microsoft 365, HubSpot, Mailchimp</div>
                                
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Supports&#x20;SSO">
                                <div class="card-feature-label">Supports SSO
                                    
                                </div>
                                
                                    
                                        <div class="card-feature-value true">
                                            <svg width="12" height="12" viewBox="0 0 24 24" fill="currentColor" style="margin-right: 4px;"> <path d="M9 16.17L4.83 12l-1.42 1.41L9 19 21 7l-1.41-1.41z"/></svg>Yes
                                        </div>
                                    
                                
                            </div>
                        
                            
                            <div class="card-feature" data-feature-name="Starting&#x20;Price">
                                <div class="card-feature-label">Starting Price
                                    
                                </div>
                                
                                    
                                    <div class="card-feature-value">Contact for pricing</div>
                                
                                
                            </div>
                        
                    </div>
                </div>
            
        </div>
    </div>
    
    
            </div>
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                <div class="methodology-modal-header">
                    <h2>How We Rank Products</h2>
                    <button type="button" class="methodology-modal-close" onclick="closeMethodologyModal(event)">&times;</button>
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                <div class="methodology-modal-body">
                    
                        <div class="methodology-text">
                            <h3>Our Evaluation Process</h3>
                            <p>In evaluating marketing automation platforms specifically tailored for contractors, key factors included specifications, feature sets, customer reviews, and overall ratings. The selection process emphasized considerations unique to the construction industry, such as ease of use, integration capabilities with existing tools, and targeted marketing features that address the needs of contractors. The research methodology focused on comparative analysis of available data, including detailed evaluations of product specifications, thorough reviews from users, and an assessment of the price-to-value ratio to ensure that each platform delivers effective solutions for contractor marketing needs. <P></p>
                        </div>
                    
                    
                        <div class="methodology-text" style="margin-top: 1.5rem;">
                            <p style="color: #475569; line-height: 1.7;">Overall scores reflect relative ranking within this category, accounting for which limitations materially affect real-world use cases. Small differences in category scores can result in larger ranking separation when those differences affect the most common or highest-impact workflows.</p>
                        </div>
                    
                    
                        <div class="verification-badges">
                            <h3 class="verification-heading-clickable" data-categoryid="24215" onclick="copyCategoryIDToClipboard('24215')">Verification</h3>
                            <ul class="verification-list">
                                
                                    
                                        <li>
                                            <svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#10b981" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round">
                                                <polyline points="20 6 9 17 4 12"></polyline>
                                            </svg>
                                            <span>Products evaluated through comprehensive research and analysis of market trends and user feedback.</span>
                                        </li>
                                    
                                
                                        <li>
                                            <svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#10b981" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round">
                                                <polyline points="20 6 9 17 4 12"></polyline>
                                            </svg>
                                            <span>Rankings based on a thorough analysis of features, customer ratings, and expert reviews specific to marketing automation for contractors.</span>
                                        </li>
                                    
                                
                                        <li>
                                            <svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#10b981" stroke-width="2.5" stroke-linecap="round" stroke-linejoin="round">
                                                <polyline points="20 6 9 17 4 12"></polyline>
                                            </svg>
                                            <span>Selection criteria focus on key functionalities and integration capabilities tailored for the contractor industry.</span>
                                        </li>
                                    
                                
                            </ul>
                        </div>
                    
                    
                </div>
                
                <div class="methodology-modal-footer" style="padding: 1rem 2rem 1.5rem; border-top: 1px solid #e2e8f0; text-align: center;">
                    <a href="/how-we-evaluate.cfm" class="how-we-evaluate-btn-footer" target="_blank">How We Evaluate Products</a>
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                            <li><a href="/software-as-a-service/project-management-and-productivity-tools/time-tracking-and-productivity-tools/time-tracking-productivity-tools-for-contractors/">Time Tracking &amp; Productivity Tools for Contractors</a></li>
                        
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                            <li><a href="/software-as-a-service/project-management-and-productivity-tools/unified-communications-as-a-service-ucaas/unified-communications-as-a-service-ucaas-for-contractors/">Unified Communications as a Service &#x28;UCaaS&#x29; for Contractors</a></li>
                        
                            <li><a href="/software-as-a-service/project-management-and-productivity-tools/video-conferencing-software/video-conferencing-software-for-contractors/">Video Conferencing Software for Contractors</a></li>
                        
                            <li><a href="/software-as-a-service/design-creative-and-media-production-software/video-editing-and-production-software/video-editing-production-software-for-contractors/">Video Editing &amp; Production Software for Contractors</a></li>
                        
                            <li><a href="/software-as-a-service/project-management-and-productivity-tools/virtual-event-and-webinar-platforms/virtual-event-webinar-platforms-for-contractors/">Virtual Event &amp; Webinar Platforms for Contractors</a></li>
                        
                            <li><a href="/software-as-a-service/cybersecurity-privacy-and-compliance-software/vulnerability-scanning-and-pen-testing-tools/vulnerability-scanning-pen-testing-tools-for-contractors/">Vulnerability Scanning &amp; Pen Testing Tools for Contractors</a></li>
                        
                            <li><a href="/software-as-a-service/ai-automation-and-machine-learning-tools/workflow-automation-platforms/workflow-automation-platforms-for-contractors/">Workflow Automation Platforms for Contractors</a></li>
                        
                    </ul>
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        height: 100dvh !important;
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        position: relative;
        display: flex !important;
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    .expert-score-modal-header h3 {
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    .category-score-value {
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    .expert-score-breakdown {
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    .expert-score-methodology-note {
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    .expert-score-category-box {
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    .expert-score-category-name {
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        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
    }
    
    .expert-score-badge {
        box-sizing: border-box !important;
        width: 100% !important;
        max-width: 100% !important;
        padding: 12px !important;
        margin-bottom: 12px !important;
    }
    
    .expert-score-badge-content {
        box-sizing: border-box !important;
        width: 100% !important;
        max-width: 100% !important;
    }
    
    .expert-score-badge-description {
        word-wrap: break-word !important;
        overflow-wrap: break-word !important;
        font-size: 0.85rem !important;
    }
    
    .expert-score-modal-close {
        background: transparent !important;
        border: none !important;
        color: #ffffff !important;
    }
    
    .expert-score-modal-close:hover {
        background: transparent !important;
        color: #ffffff !important;
    }
    
    .expert-score-modal-close svg {
        stroke: #ffffff !important;
    }
}

.expert-score-modal-header {
    padding: 20px 24px 20px;
    text-align: center;
    background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 50%, #1e40af 100%);
    border-radius: 24px 24px 0 0;
    position: sticky;
    width: 100% !important;
    top: 0;
    z-index: 100;
    overflow: hidden;
    min-height: 120px;
    display: flex;
    flex-direction: column;
    justify-content: center;
    align-items: center;
    flex-shrink: 0;
}

/* Hide curator section for custom scoring to ensure proper centering */
.expert-score-breakdown:has(.custom-scoring-categories) ~ * .expert-score-modal-curator,
.expert-score-breakdown:has(.custom-scoring-categories) .expert-score-modal-curator {
    display: none !important;
}

/* Expert/Influencer Curator Section (Upper Left) - Hidden for custom scoring */
.expert-score-modal-curator {
    position: absolute;
    top: 50%;
    transform: translateY(-50%);
    left: 16px;
    display: none;
    align-items: center;
    gap: 12px;
    z-index: 5;
}

.expert-score-modal-curator-image {
    width: 48px;
    height: 48px;
    border-radius: 50%;
    object-fit: cover;
    border: 2px solid rgba(255, 255, 255, 0.3);
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.2);
}

.expert-score-modal-curator-placeholder {
    width: 48px;
    height: 48px;
    border-radius: 50%;
    background: rgba(255, 255, 255, 0.2);
    border: 2px solid rgba(255, 255, 255, 0.3);
    display: flex;
    align-items: center;
    justify-content: center;
    color: #ffffff;
}

.expert-score-modal-curator-info {
    display: flex;
    flex-direction: column;
    gap: 2px;
}

.expert-score-modal-curator-label {
    font-size: 0.7rem;
    font-weight: 600;
    text-transform: uppercase;
    letter-spacing: 0.5px;
    color: rgba(255, 255, 255, 0.8);
    line-height: 1;
}

.expert-score-modal-curator-name {
    font-size: 0.9rem;
    font-weight: 700;
    color: #ffffff;
    line-height: 1.2;
}

.expert-score-modal-header::before {
    content: '';
    position: absolute;
    top: 0;
    left: 0;
    right: 0;
    bottom: 0;
    background: radial-gradient(circle at 50% 0%, rgba(255, 255, 255, 0.1) 0%, transparent 70%);
    pointer-events: none;
}

.expert-score-modal-header h3 {
    margin: 0 0 10px;
    font-size: 1.2rem;
    font-weight: 700;
    color: #ffffff;
    text-shadow: 0 2px 4px rgba(0, 0, 0, 0.2);
    position: relative;
    z-index: 1;
    padding-left: 0;
    padding-right: 0;
}

.expert-score-modal-main-score {
    display: flex;
    align-items: baseline;
    justify-content: center;
    gap: 6px;
    margin-bottom: 8px;
    padding-left: 0;
    padding-right: 0;
    position: relative;
    z-index: 1;
}

.expert-score-value {
    font-size: 2rem;
    font-weight: 700;
    line-height: 1;
    color: #ffffff;
    position: relative;
    z-index: 1;
}

.expert-score-max {
    font-size: 1.2rem;
    font-weight: 600;
    color: #ffffff;
    opacity: 0.9;
    position: relative;
    z-index: 1;
}

.expert-score-label {
    font-size: 0.875rem;
    font-weight: 600;
    text-transform: uppercase;
    letter-spacing: 0.5px;
    color: #ffffff;
    padding: 8px 20px;
    background: rgba(255, 255, 255, 0.2);
    border-radius: 25px;
    display: inline-block;
    position: relative;
    z-index: 1;
    margin-left: 140px;
    margin-right: 50px;
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.15);
}

.expert-score-breakdown {
    padding: 24px;
    flex: 1;
    overflow-y: auto;
    overflow-x: hidden;
}

/* Methodology Note */
.expert-score-methodology-note {
    margin-bottom: 24px;
    padding: 20px;
    background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%);
    border-radius: 12px;
    border-left: 4px solid #3b82f6;
}

.expert-score-methodology-note h4 {
    font-size: 1.1rem;
    font-weight: 700;
    color: #1e293b;
    margin: 0 0 12px;
}

.expert-score-methodology-note p {
    font-size: 0.9rem;
    color: #475569;
    line-height: 1.7;
    margin: 0;
}

/* Score Categories Grid */
.expert-score-categories-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 16px;
    margin-bottom: 24px;
}

.expert-score-category-box {
    display: flex;
    flex-direction: column;
    align-items: center;
    padding: 12px;
    background: #ffffff;
    border-radius: 12px;
    transition: all 0.3s ease;
}

.expert-score-category-box:hover {
    transform: translateY(-2px);
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.1);
}

.expert-score-category-circle {
    width: 60px;
    height: 60px;
    border-radius: 50%;
    border: 3px solid;
    display: flex;
    align-items: center;
    justify-content: center;
    margin-bottom: 8px;
    transition: all 0.3s ease;
}

.expert-score-category-box:hover .expert-score-category-circle {
    transform: scale(1.1);
}

.expert-score-category-value {
    font-size: 1.25rem;
    font-weight: 700;
}

.expert-score-category-name {
    font-size: 0.8rem;
    font-weight: 600;
    color: #1e293b;
    text-align: center;
    margin-bottom: 8px;
    line-height: 1.3;
}

.expert-score-category-bar {
    display: none;
}

.expert-score-category-bar-fill {
    display: none;
}

/* Mobile grid adjustments are now handled in the main mobile media query above */

/* Expert Score Badges */
.expert-score-key-highlights {
    margin-top: 24px;
    padding-top: 24px;
    border-top: 2px solid #e2e8f0;
}

.expert-score-badges-header {
    margin-bottom: 24px;
    padding: 16px 20px;
    background: linear-gradient(135deg, #f8fafc 0%, #f1f5f9 100%);
    border-radius: 12px;
    border-left: 4px solid #3b82f6;
}

.expert-score-key-highlights h4 {
    font-size: 1.2rem;
    font-weight: 700;
    color: #1e293b;
    margin: 0 0 12px;
    display: flex;
    align-items: center;
    gap: 10px;
    padding-bottom: 0;
    border-bottom: none;
}

.expert-score-key-highlights h4::before {
    content: '';
    width: 4px;
    height: 24px;
    background: linear-gradient(135deg, #3b82f6 0%, #1d4ed8 100%);
    border-radius: 2px;
    flex-shrink: 0;
}

.expert-score-badges-intro {
    font-size: 0.9rem;
    color: #475569;
    margin: 0;
    font-style: normal;
    line-height: 1.6;
    font-weight: 500;
}

.expert-score-badges-grid {
    display: flex;
    flex-direction: column;
    gap: 10px;
}

/* Badge styling matching Level 4 page - ensure these styles apply in modal */
.expert-score-badges-grid .award-dynamic-badge {
    display: flex !important;
    flex-direction: row !important;
    align-items: center !important;
    justify-content: flex-start !important;
    gap: 12px !important;
    padding: 12px 16px !important;
    border-radius: 8px !important;
    font-size: 0.95rem !important;
    font-weight: 700 !important;
    cursor: pointer !important;
    transition: all 0.2s ease !important;
    border: none !important;
    border-left: 4px solid !important;
    text-align: left !important;
    min-height: 48px !important;
    color: #1e293b !important;
    background: #f5f5f5 !important;
}

.expert-score-badges-grid .award-dynamic-badge:hover {
    transform: translateY(-2px) !important;
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.15) !important;
    background: #f0f0f0 !important;
}

.expert-score-badges-grid .award-dynamic-badge svg {
    width: 24px !important;
    height: 24px !important;
    flex-shrink: 0 !important;
    fill: currentColor !important;
}

.expert-score-badges-grid .badge-text {
    text-transform: uppercase !important;
    font-weight: 700 !important;
    font-size: 0.95rem !important;
    line-height: 1.2 !important;
    word-break: break-word !important;
    flex: 1 !important;
    color: #1e293b !important;
}

/* Ensure award-dynamic-badge color classes work in modal - color only on left border */
.expert-score-badges-grid .award-dynamic-purple {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #8b5cf6 !important;
}

.expert-score-badges-grid .award-dynamic-red {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #ef4444 !important;
}

.expert-score-badges-grid .award-dynamic-blue {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #3b82f6 !important;
}

.expert-score-badges-grid .award-dynamic-teal {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #14b8a6 !important;
}

.expert-score-badges-grid .award-dynamic-yellow {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #eab308 !important;
}

.expert-score-badges-grid .award-dynamic-green {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #10b981 !important;
}

.expert-score-badges-grid .award-dynamic-orange {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #f59e0b !important;
}

.expert-score-badges-grid .award-dynamic-pink {
    background: #f5f5f5 !important;
    color: #1e293b !important;
    border-left-color: #ec4899 !important;
}

/* Badge item wrapper for badge + description */
.expert-score-badge-item {
    display: flex;
    flex-direction: column;
    gap: 8px;
    padding: 12px;
    background: #ffffff;
    border-radius: 10px;
    border: 1px solid #e2e8f0;
    transition: all 0.3s ease;
}

.expert-score-badge-item:hover {
    border-color: #cbd5e1;
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.08);
    transform: translateY(-1px);
}

.expert-score-badge-description {
    font-size: 0.875rem;
    color: #475569;
    line-height: 1.6;
    margin: 0;
    padding-top: 4px;
    font-weight: 400;
    word-wrap: break-word;
    overflow-wrap: break-word;
}

/* Custom Scoring Styles */
.custom-scoring-formula-banner {
    background: #f8fafc;
    border-radius: 12px;
    padding: 16px 20px;
    margin-bottom: 24px;
    border: 1px solid #e2e8f0;
    text-align: center;
}

.scoring-formula-simple {
    display: flex;
    align-items: center;
    justify-content: center;
}

.formula-text {
    color: #1e293b;
    font-size: 1.1rem;
    font-weight: 600;
    font-family: 'Georgia', 'Times New Roman', serif;
    letter-spacing: 0.5px;
}

.custom-scoring-categories-grid {
    display: grid;
    grid-template-columns: repeat(6, 1fr);
    gap: 16px;
    margin-bottom: 32px;
}

.custom-scoring-category-card {
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 12px;
    padding: 16px 8px;
    background: #ffffff;
    border-radius: 12px;
    border: 1px solid #e2e8f0;
    transition: all 0.3s ease;
}

.custom-scoring-category-card:hover {
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.1);
    transform: translateY(-2px);
}

.custom-scoring-category-score-box {
    width: 80px;
    height: 80px;
    border-radius: 12px;
    display: flex;
    align-items: center;
    justify-content: center;
    font-size: 1.75rem;
    font-weight: 700;
    box-shadow: 0 4px 8px rgba(0, 0, 0, 0.1);
}

.category-score-value {
    font-size: 1.75rem;
    font-weight: 700;
}

.custom-scoring-category-label {
    text-align: center;
    width: 100%;
}

.category-label-full {
    display: block;
    font-size: 0.85rem;
    font-weight: 600;
    color: #1e293b;
    line-height: 1.4;
    word-wrap: break-word;
}

.category-label-short {
    display: none;
    font-size: 0.8rem;
    font-weight: 600;
    color: #1e293b;
    line-height: 1.4;
}

.custom-scoring-bullets-section {
    margin-top: 32px;
    padding-top: 32px;
    border-top: 2px solid #e2e8f0;
}

.custom-scoring-category-bullets {
    margin-bottom: 24px;
}

.category-bullets-title {
    font-size: 1.1rem;
    font-weight: 700;
    color: #1e293b;
    margin: 0 0 16px;
    padding-bottom: 8px;
    border-bottom: 2px solid #e2e8f0;
}

.custom-scoring-categories {
    display: flex;
    flex-direction: column;
    gap: 20px;
    padding: 0;
}

.custom-scoring-category-item {
    background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%);
    border-radius: 12px;
    padding: 20px;
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.06);
    border: 1px solid #e2e8f0;
    transition: all 0.3s ease;
}

.custom-scoring-category-item:hover {
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.1);
    transform: translateY(-2px);
}

.custom-scoring-category-header {
    display: flex;
    justify-content: space-between;
    align-items: center;
    margin-bottom: 16px;
    padding-bottom: 12px;
    border-bottom: 2px solid #e2e8f0;
}

.custom-scoring-category-name {
    font-size: 1.1rem;
    font-weight: 700;
    color: #1e293b;
    margin: 0;
    flex: 1;
}

.custom-scoring-category-score {
    font-size: 1.125rem;
    font-weight: 700;
    min-width: 52px;
    text-align: center;
    padding: 6px 10px;
    border-radius: 8px;
    display: inline-flex;
    align-items: center;
    justify-content: center;
    box-shadow: 0 2px 4px rgba(0, 0, 0, 0.1);
}

.custom-scoring-bullets {
    list-style: none;
    padding: 0;
    margin: 0;
    display: flex;
    flex-direction: column;
    gap: 12px;
}

.custom-scoring-bullet {
    display: flex;
    align-items: flex-start;
    gap: 12px;
    padding: 12px;
    background: #ffffff;
    border-radius: 8px;
    border-left: 3px solid #3b82f6;
    transition: all 0.2s ease;
}

.custom-scoring-bullet:hover {
    background: #f8fafc;
    border-left-color: #1d4ed8;
}

.custom-scoring-bullet-text {
    flex: 1;
    font-size: 0.95rem;
    line-height: 1.6;
    color: #334155;
}

.custom-scoring-bullet-source {
    font-size: 0.75rem;
    color: #64748b;
    font-style: italic;
    margin-left: 4px;
}

.custom-scoring-bullet-link {
    flex-shrink: 0;
    display: flex;
    align-items: center;
    justify-content: center;
    width: 24px;
    height: 24px;
    color: #3b82f6;
    text-decoration: none;
    border-radius: 4px;
    transition: all 0.2s ease;
    padding: 4px;
}

.custom-scoring-bullet-link:hover {
    background: #dbeafe;
    color: #1d4ed8;
    transform: scale(1.1);
}

.custom-scoring-methodology-note {
    margin-top: 24px;
    padding: 16px;
    background: #f8fafc;
    border-radius: 8px;
    border-top: 2px solid #e5e7eb;
}

.custom-scoring-methodology-note p {
    font-size: 0.875rem;
    line-height: 1.6;
    color: #64748b;
    margin: 0;
}

.custom-scoring-bullet-link svg {
    width: 16px;
    height: 16px;
}

/* Mobile styles for custom scoring */
@media (max-width: 768px) {
    .custom-scoring-categories {
        gap: 16px;
    }
    
    .custom-scoring-category-item {
        padding: 16px;
    }
    
    .custom-scoring-category-header {
        flex-direction: row;
        align-items: center;
        gap: 12px;
    }
    
    .custom-scoring-category-name {
        font-size: 1rem;
        order: 2;
        flex: 1;
    }
    
    .custom-scoring-category-score {
        font-size: 0.79rem;
        min-width: 36px;
        padding: 4px 8px;
        order: 1;
        flex-shrink: 0;
    }
    
    .custom-scoring-bullet {
        padding: 10px;
    }
    
    .custom-scoring-bullet-text {
        font-size: 0.9rem;
    }
    
    .custom-scoring-bullet-source {
        font-size: 0.7rem;
    }
    
    .custom-scoring-methodology-note {
        margin-top: 16px;
        padding: 12px;
    }
    
    .custom-scoring-methodology-note p {
        font-size: 0.8rem;
    }
}

.expert-score-badge {
    padding: 14px 16px;
    background: linear-gradient(135deg, #ffffff 0%, #f8fafc 100%);
    border-radius: 12px;
    border-left: 3px solid;
    box-shadow: 0 2px 8px rgba(0, 0, 0, 0.06);
    transition: all 0.3s cubic-bezier(0.4, 0, 0.2, 1);
    position: relative;
    overflow: hidden;
    display: flex;
    align-items: flex-start;
    gap: 12px;
}

.expert-score-badge::before {
    content: '';
    position: absolute;
    top: 0;
    left: 0;
    width: 3px;
    height: 100%;
    background: inherit;
    opacity: 0;
    transition: opacity 0.3s ease;
}

.expert-score-badge:hover {
    transform: translateX(4px) translateY(-2px);
    box-shadow: 0 4px 16px rgba(0, 0, 0, 0.12);
    background: linear-gradient(135deg, #ffffff 0%, #f1f5f9 100%);
}

.expert-score-badge-icon {
    width: 32px;
    height: 32px;
    border-radius: 8px;
    display: flex;
    align-items: center;
    justify-content: center;
    flex-shrink: 0;
    transition: all 0.3s ease;
}

.expert-score-badge:hover .expert-score-badge-icon {
    transform: scale(1.1);
}

.expert-score-badge-content {
    flex: 1;
    min-width: 0;
}

.expert-score-badge-name {
    font-size: 0.9rem;
    font-weight: 700;
    color: #1e293b;
    margin-bottom: 4px;
    line-height: 1.4;
}

.expert-score-badge-description {
    font-size: 0.85rem;
    color: #64748b;
    line-height: 1.5;
}

/* Expert Score Container Hover Effects */
.expert-score-container {
    transition: all 0.3s ease;
}

.expert-score-container:hover {
    transform: translateY(-2px);
    box-shadow: 0 4px 12px rgba(0, 0, 0, 0.15) !important;
}

.expert-score-desktop {
    margin-bottom: 20px !important;
}

.expert-score-desktop:hover {
    border-color: currentColor;
}

.expert-score-mobile:hover {
    transform: scale(1.05);
}
</style>

<script>
// Open image modal
function openImageModal(imgElement) {
    const modal = document.getElementById('imageModal');
    const modalImg = document.getElementById('modalImage');
    const caption = document.getElementById('imageCaption');
    
    modal.style.display = 'block';
    modalImg.src = imgElement.src;
    caption.textContent = imgElement.alt;
    
    // Prevent body scroll when modal is open
    document.body.style.overflow = 'hidden';
}

// Close image modal
function closeImageModal(event) {
    const modal = document.getElementById('imageModal');
    
    // Close if clicking on the modal background or close button
    if (event.target === modal || event.target.classList.contains('image-modal-close')) {
        modal.style.display = 'none';
        document.body.style.overflow = '';
    }
}

// Close modal on Escape key
document.addEventListener('keydown', function(e) {
    if (e.key === 'Escape') {
        const modal = document.getElementById('imageModal');
        if (modal.style.display === 'block') {
            modal.style.display = 'none';
            document.body.style.overflow = '';
        }
    }
});

// Add click handlers to all product images
document.addEventListener('DOMContentLoaded', function() {
    const productImages = document.querySelectorAll('.product-image');
    productImages.forEach(function(img) {
        img.parentElement.addEventListener('click', function(e) {
            e.preventDefault();
            openImageModal(img);
        });
    });
});

// Price History Modal Functions removed

// Escape key handler for expert score modal
document.addEventListener('keydown', function(e) {
    if (e.key === 'Escape') {
        const expertModal = document.getElementById('expertScoreModal');
        if (expertModal && expertModal.classList.contains('show')) {
            if (window.closeExpertScoreModal) {
                window.closeExpertScoreModal();
            }
        }
    }
});

// Expert Score Modal Functions (AJAX-based)

window.openExpertScoreModal = function(productID, scoreDisplay, scoreLabel) {
    const modal = document.getElementById('expertScoreModal');
    if (!modal) {
        console.error('Expert score modal not found in DOM');
        return;
    }
    
    // Update the modal header with the passed score values
    const scoreValueSpan = document.getElementById('expertScoreModalValue');
    const scoreLabelDiv = document.getElementById('expertScoreModalLabel');
    if (scoreValueSpan && scoreDisplay) {
        scoreValueSpan.textContent = scoreDisplay;
    }
    if (scoreLabelDiv && scoreLabel) {
        scoreLabelDiv.textContent = scoreLabel;
    }
    
    // Show loading state
    const breakdown = document.getElementById('expertScoreBreakdown');
    if (breakdown) {
        breakdown.innerHTML = '<div style="text-align: center; padding: 40px; color: #64748b;">Loading...</div>';
    }
    
    // Show modal immediately
    modal.classList.add('show');
    document.body.style.overflow = 'hidden';
    
    // Build URL with score parameter if available
    let fetchUrl = 'https://whatarethebest.com/_inc/getExpertScoreModal.cfm?ProductID=' + productID;
    if (scoreDisplay && scoreDisplay !== '' && scoreDisplay !== '0') {
        fetchUrl += '&ScoreDisplay=' + encodeURIComponent(scoreDisplay);
    }
    
    // Fetch modal content via AJAX
    fetch(fetchUrl)
        .then(response => {
            if (!response.ok) {
                throw new Error('Network response was not ok');
            }
            return response.text();
        })
        .then(html => {
            // Replace modal content
            const modalContent = modal.querySelector('.expert-score-modal-content');
            if (modalContent) {
                // Get the header and breakdown sections from the response
                const parser = new DOMParser();
                const doc = parser.parseFromString(html, 'text/html');
                const header = doc.querySelector('.expert-score-modal-header');
                const breakdownContent = doc.querySelector('.expert-score-breakdown');
                
                if (header) {
                    const existingHeader = modalContent.querySelector('.expert-score-modal-header');
                    if (existingHeader) {
                        existingHeader.outerHTML = header.outerHTML;
                    }
                }
                
                if (breakdownContent) {
                    if (breakdown) {
                        breakdown.innerHTML = breakdownContent.innerHTML;
                        
                        // Animate progress bars after content is inserted
                        setTimeout(function() {
                            const bars = breakdown.querySelectorAll('.expert-score-category-bar-fill[data-target]');
                            bars.forEach(function(bar, index) {
                                const target = parseFloat(bar.getAttribute('data-target'));
                                if (!isNaN(target)) {
                                    setTimeout(function() {
                                        bar.style.width = target + '%';
                                    }, index * 100);
                                }
                            });
                        }, 50);
                    }
                }
                
                // Execute any scripts in the response
                const scripts = doc.querySelectorAll('script');
                scripts.forEach(script => {
                    const newScript = document.createElement('script');
                    newScript.textContent = script.textContent;
                    document.body.appendChild(newScript);
                    document.body.removeChild(newScript);
                });
            }
        })
        .catch(error => {
            console.error('Error loading expert score modal:', error);
            if (breakdown) {
                breakdown.innerHTML = '<div style="text-align: center; padding: 40px; color: #ef4444;">Error loading score data. Please try again.</div>';
            }
        });
};

// Also define without window prefix for compatibility with onclick handlers
var openExpertScoreModal = window.openExpertScoreModal;


window.closeExpertScoreModal = function() {
    const modal = document.getElementById('expertScoreModal');
    if (modal) {
        modal.classList.remove('show');
        document.body.style.overflow = '';
    }
};

// Deep Research Modal Functions
window.openDeepResearchModal = function(productID) {
    // Close expert score modal if it's open
    const expertModal = document.getElementById('expertScoreModal');
    if (expertModal && expertModal.classList.contains('show')) {
        window.closeExpertScoreModal();
    }
    
    const modal = document.getElementById('deepResearchModal');
    if (!modal) {
        console.error('Deep research modal not found in DOM');
        return;
    }
    
    // Show loading state
    const content = document.getElementById('deepResearchContent');
    if (content) {
        content.innerHTML = '<div style="text-align: center; padding: 40px; color: #64748b;">Loading...</div>';
    }
    
    // Show modal immediately
    modal.style.display = 'flex';
    modal.classList.add('show');
    document.body.style.overflow = 'hidden';
    
    // Fetch modal content via AJAX
    fetch('https://whatarethebest.com/_inc/getDeepResearchModal.cfm?ProductID=' + productID)
        .then(response => {
            if (!response.ok) {
                // Get error details
                return response.text().then(text => {
                    throw new Error('HTTP ' + response.status + ': ' + text.substring(0, 200));
                });
            }
            return response.text();
        })
        .then(html => {
            // Replace modal content - use deep-research-modal-content first, fallback to expert-score-modal-content
            const modalContent = modal.querySelector('.deep-research-modal-content') || modal.querySelector('.expert-score-modal-content');
            if (modalContent) {
                const parser = new DOMParser();
                const doc = parser.parseFromString(html, 'text/html');
                const header = doc.querySelector('.deep-research-modal-header');
                const contentDiv = doc.querySelector('.deep-research-content');
                
                if (header) {
                    const existingHeader = modalContent.querySelector('.deep-research-modal-header');
                    if (existingHeader) {
                        existingHeader.outerHTML = header.outerHTML;
                    } else {
                        // Insert header if it doesn't exist
                        const closeButton = modalContent.querySelector('.deep-research-modal-close') || modalContent.querySelector('.expert-score-modal-close');
                        if (closeButton) {
                            // Insert after close button
                            const nextSibling = closeButton.nextSibling;
                            if (nextSibling) {
                                closeButton.parentNode.insertBefore(header, nextSibling);
                            } else {
                                closeButton.parentNode.appendChild(header);
                            }
                        }
                    }
                }
                
                if (contentDiv && content) {
                    content.innerHTML = contentDiv.innerHTML;
                } else if (contentDiv) {
                    // Create content div if it doesn't exist
                    const newContent = document.createElement('div');
                    newContent.className = 'deep-research-content';
                    newContent.id = 'deepResearchContent';
                    newContent.innerHTML = contentDiv.innerHTML;
                    modalContent.appendChild(newContent);
                }
            }
        })
        .catch(error => {
            console.error('Error loading deep research modal:', error);
            if (content) {
                content.innerHTML = '<div style="text-align: center; padding: 40px; color: #ef4444;">Error loading deep research data: ' + error.message + '<br><br>Please check the console for more details.</div>';
            }
        });
};

window.closeDeepResearchModal = function() {
    const modal = document.getElementById('deepResearchModal');
    if (modal) {
        modal.style.display = 'none';
        modal.classList.remove('show');
        document.body.style.overflow = '';
    }
};

</script>


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</script>

<script>
// Sorting functionality (client-side reorder)
document.addEventListener('DOMContentLoaded', function(){
  var select = document.getElementById('sortSelect');
  var mobileBtn = document.getElementById('sortTriggerMobile');
  var list = document.querySelector('.modern-product-list');
  if(!list) return;

  function getCardData(card){
    var priceEl = card.querySelector('.product-price-container .price-value');
    var price = priceEl ? parseFloat(priceEl.textContent.replace(/[^0-9.]/g,'')) : Infinity;
    var ratingEl = card.querySelector('.rating-row .stars');
    var aria = ratingEl ? (ratingEl.getAttribute('aria-label') || '') : '';
    var match = aria.match(/([0-9.]+)/);
    var rating = match ? parseFloat(match[1]) : 0;
    var reviewsEl = card.querySelector('.rating-row .reviews-count');
    var reviews = reviewsEl ? parseInt(reviewsEl.textContent.replace(/[^0-9]/g,'')) : 0;
    var position = parseInt(card.getAttribute('data-product')) || 9999;
    
    // Check for award badges
    var isBestOverall = card.querySelector('.award-best-overall') ? 1 : 0;
    var isBestValue = card.querySelector('.award-best-value') ? 1 : 0;
    var isHighestRated = card.querySelector('.award-highest-rated') ? 1 : 0;
    
    return { 
      price: price, 
      rating: rating, 
      reviews: reviews, 
      position: position,
      isBestOverall: isBestOverall,
      isBestValue: isBestValue,
      isHighestRated: isHighestRated
    };
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        return (b.rating - a.rating) || (b.reviews - a.reviews); 
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    } else if(mode === 'value'){
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        return (b.value - a.value) || (b.rating - a.rating); 
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      scored.sort(function(a,b){ 
        if(a.isBestOverall !== b.isBestOverall) return b.isBestOverall - a.isBestOverall;
        return a.position - b.position; 
      });
    }
    
    // Re-append in new order and update rank numbers
    scored.forEach(function(s, idx){
      list.appendChild(s.card);
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      if (rankEl) { rankEl.textContent = (idx + 1); }
    });
    
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    var mobileTabText = document.getElementById('mobile-tab-text');
    if (mobileTabText) {
      var textMap = {
        'best': 'Top',
        'value': 'Best Value',
        'price': 'Lowest Price',
        'rating': 'Highest Rated',
        'reviews': 'Most Reviewed'
      };
      mobileTabText.textContent = textMap[mode] || 'Top';
    }
    
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});
</script>

<script>
function toggleDetails(productId) {
    const detailsElement = document.getElementById('details-' + productId);
    const button = document.querySelector(`[onclick="toggleDetails(${productId})"]`);
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    const btnIcon = button.querySelector('svg');
    
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}

// Voting System
document.addEventListener('DOMContentLoaded', function() {
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    const userVotes = JSON.parse(localStorage.getItem('productVotes') || '{}');
    
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        const card = document.querySelector(`[data-product-id="${productId}"]`);
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                const upvoteBtn = card.querySelector('.upvote-btn');
                if (upvoteBtn) upvoteBtn.classList.add('voted');
            } else if (voteType === -1) {
                const downvoteBtn = card.querySelector('.downvote-btn');
                if (downvoteBtn) downvoteBtn.classList.add('voted');
            }
        }
    });
    
    // Add click handlers to vote buttons
    document.querySelectorAll('.vote-btn').forEach(button => {
        button.addEventListener('click', function(e) {
            e.preventDefault();
            e.stopPropagation();
            
            const productId = this.getAttribute('data-product-id');
            const voteType = this.getAttribute('data-vote-type');
            const card = this.closest('.product-card');
            
            // Check if already voted
            if (userVotes[productId]) {
                alert('You have already voted on this product today. Come back tomorrow to vote again!');
                return;
            }
            
            // Disable all vote buttons for this product
            const allBtns = card.querySelectorAll('.vote-btn');
            allBtns.forEach(btn => btn.disabled = true);
            
            // Make API call - construct URL based on current location
            const voteUrl = window.location.pathname.includes('/AI_Sandbox/WhatAreTheBest/') 
                ? '/AI_Sandbox/WhatAreTheBest/vote.cfm' 
                : '/vote.cfm';
            fetch(`${voteUrl}?productId=${productId}&voteType=${voteType}`)
                .then(response => response.json())
                .then(data => {
                    if (data.success) {
                        // Mark button as voted with proper styling
                        this.classList.add('voted');
                        
                        // Force a reflow to ensure styles are applied
                        void this.offsetWidth;
                        
                        // Update vote counts (add fake votes to real votes for display)
                        const upvoteCountEl = card.querySelector('.upvote-count');
                        const downvoteCountEl = card.querySelector('.downvote-count');
                        if (upvoteCountEl) {
                            const fakeUpVotes = parseInt(upvoteCountEl.getAttribute('data-fake-votes')) || 0;
                            upvoteCountEl.textContent = (data.upvotes || 0) + fakeUpVotes;
                        }
                        if (downvoteCountEl) {
                            const fakeDownVotes = parseInt(downvoteCountEl.getAttribute('data-fake-votes')) || 0;
                            downvoteCountEl.textContent = (data.downvotes || 0) + fakeDownVotes;
                        }
                        
                        // Store vote in localStorage
                        userVotes[productId] = data.userVote;
                        localStorage.setItem('productVotes', JSON.stringify(userVotes));
                    } else {
                        alert(data.message);
                        // Re-enable buttons on error
                        allBtns.forEach(btn => btn.disabled = false);
                    }
                })
                .catch(error => {
                    console.error('Vote error:', error);
                    alert('Failed to record vote. Please try again.');
                    // Re-enable buttons on error
                    allBtns.forEach(btn => btn.disabled = false);
                });
        });
    });
    
    // Clear votes at midnight
    const now = new Date();
    const tomorrow = new Date(now.getFullYear(), now.getMonth(), now.getDate() + 1);
    const msUntilMidnight = tomorrow - now;
    
    setTimeout(function() {
        localStorage.removeItem('productVotes');
        location.reload(); // Reload to reset UI
    }, msUntilMidnight);
});
</script>


<div id="awardModal" class="award-modal" onclick="if(event.target === this) closeAwardModal();">
    <div class="award-modal-content">
        <button class="award-modal-close" onclick="closeAwardModal()" aria-label="Close">&times;</button>
        
        <div class="award-modal-header">
            <div id="awardModalIcon" class="award-modal-icon">
                <!-- SVG will be inserted here -->
            </div>
            <h2 id="awardModalTitle" class="award-modal-title"></h2>
        </div>
        
        <div class="award-modal-body">
            <div class="award-description">
                <h4>What This Award Means</h4>
                <p id="awardDescriptionText"></p>
            </div>
        </div>
    </div>
</div>

<script>
// Award Modal Functionality
function openAwardModal(element, event) {
    event.preventDefault();
    event.stopPropagation();
    
    const awardType = element.getAttribute('data-award-type');
    const productId = element.getAttribute('data-product-id');
    const badgeName = element.getAttribute('data-badge-name');
    
    // Award configurations
    const awardConfig = {
        'best-overall': {
            title: 'Best Overall',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>',
            iconClass: 'best-overall',
            description: 'This product earned the Best Overall award for achieving the highest quality score in its category. It represents the perfect balance of performance, features, user satisfaction, and value. Our expert curator selected this product as the top recommendation based on comprehensive analysis of ratings, reviews, and real-world testing.'
        },
        'best-value': {
            title: 'Best Value',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M11.8 10.9c-2.27-.59-3-1.2-3-2.15 0-1.09 1.01-1.85 2.7-1.85 1.78 0 2.44.85 2.5 2.1h2.21c-.07-1.72-1.12-3.3-3.21-3.81V3h-3v2.16c-1.94.42-3.5 1.68-3.5 3.61 0 2.31 1.91 3.46 4.7 4.13 2.5.6 3 1.48 3 2.41 0 .69-.49 1.79-2.7 1.79-2.06 0-2.87-.92-2.98-2.1h-2.2c.12 2.19 1.76 3.42 3.68 3.83V21h3v-2.15c1.95-.37 3.5-1.5 3.5-3.55 0-2.84-2.43-3.81-4.7-4.4z"/></svg>',
            iconClass: 'best-value',
            description: 'This product earned the Best Value award for offering the optimal combination of quality and affordability. It delivers exceptional performance relative to its price point, making it the smartest purchase for budget-conscious shoppers who refuse to compromise on quality. Our curator evaluated price-to-performance ratio, long-term value, and overall cost-effectiveness.'
        },
        'highest-rated': {
            title: 'Highest Rated',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 17.27L18.18 21l-1.64-7.03L22 9.24l-7.19-.61L12 2 9.19 8.63 2 9.24l5.46 4.73L5.82 21z"/></svg>',
            iconClass: 'highest-rated',
            description: 'This product earned the Highest Rated award for receiving the most positive customer reviews and highest average rating from verified users. Real customers have consistently praised its performance, reliability, and quality. Our curator verified that this product has the strongest track record of customer satisfaction in its category.'
        },
        'best-features': {
            title: badgeName || 'Best Features',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>',
            iconClass: 'best-features',
            description: 'This product earned recognition for outstanding features and innovation. It demonstrates exceptional design, advanced functionality, or superior capabilities that set it apart in its category. Our scoring system identified this product as having features that exceed industry standards and customer expectations.'
        },
        'best-value-badge': {
            title: badgeName || 'Best Budget Pick',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M11.8 10.9c-2.27-.59-3-1.2-3-2.15 0-1.09 1.01-1.85 2.7-1.85 1.78 0 2.44.85 2.5 2.1h2.21c-.07-1.72-1.12-3.3-3.21-3.81V3h-3v2.16c-1.94.42-3.5 1.68-3.5 3.61 0 2.31 1.91 3.46 4.7 4.13 2.5.6 3 1.48 3 2.41 0 .69-.49 1.79-2.7 1.79-2.06 0-2.87-.92-2.98-2.1h-2.2c.12 2.19 1.76 3.42 3.68 3.83V21h3v-2.15c1.95-.37 3.5-1.5 3.5-3.55 0-2.84-2.43-3.81-4.7-4.4z"/></svg>',
            iconClass: 'best-value-badge',
            description: 'This product earned recognition for exceptional value, offering outstanding quality at an affordable price point. It provides the best price-to-performance ratio in its category, making it an excellent choice for budget-conscious shoppers who want quality without compromise.'
        },
        'best-reliability': {
            title: badgeName || 'Best Reliability',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 1L3 5v6c0 5.55 3.84 10.74 9 12 5.16-1.26 9-6.45 9-12V5l-9-4zm-2 16l-5-5 1.41-1.41L10 14.17l7.59-7.59L19 8l-9 9z"/></svg>',
            iconClass: 'best-reliability',
            description: 'This product earned recognition for exceptional reliability and customer satisfaction. It consistently delivers on its promises, with minimal issues, excellent build quality, and strong long-term performance. Our scoring system identified this product as having the highest satisfaction and reliability scores in its category.'
        },
        'most-popular': {
            title: badgeName || 'Most Popular Choice',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M16 6l2.29 2.29-4.88 4.88-4-4L2 16.59 3.41 18l6-6 4 4 6.3-6.29L22 12V6z"/></svg>',
            iconClass: 'most-popular',
            description: 'This product earned recognition as a popular choice, showing strong market presence and customer interest. It\'s among the most sought-after products in its category, with high popularity scores indicating widespread appeal and positive consumer sentiment.'
        },
        'expert-trusted': {
            title: badgeName || 'Expert Trusted',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 1L3 5v6c0 5.55 3.84 10.74 9 12 5.16-1.26 9-6.45 9-12V5l-9-4zm0 10.99h7c-.53 4.12-3.28 7.79-7 8.94V12H5V6.3l7-3.11v8.8z"/></svg>',
            iconClass: 'expert-trusted',
            description: 'This product earned recognition from expert curators and editors for its exceptional quality and performance. It has been thoroughly evaluated and recommended by our expert team based on rigorous testing, analysis, and industry knowledge.'
        },
        'best-availability': {
            title: badgeName || 'Best Availability',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm-2 15l-5-5 1.41-1.41L10 14.17l7.59-7.59L19 8l-9 9z"/></svg>',
            iconClass: 'best-availability',
            description: 'This product earned recognition for excellent availability and merchant coverage. It\'s easily accessible through multiple reputable retailers, ensuring customers can find and purchase it reliably without long wait times or stock issues.'
        },
        'highly-recommended': {
            title: badgeName || 'Highly Recommended',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>',
            iconClass: 'highly-recommended',
            description: 'This product earned recognition for exceptional overall quality and high confidence scores. Our comprehensive scoring system identified this product as highly recommended based on multiple factors including performance, value, reliability, and customer satisfaction.'
        },
        'general': {
            title: badgeName || 'Award Winner',
            icon: '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>',
            iconClass: 'general',
            description: 'This product earned recognition for outstanding performance in its category. Our scoring system identified strengths across multiple dimensions, making it a top recommendation for customers.'
        },
        'dynamic': {
            title: badgeName || element.getAttribute('data-badge-name') || 'Award',
            icon: element.getAttribute('data-badge-icon') ? '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>' : '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>',
            iconClass: 'dynamic-' + (element.getAttribute('data-badge-color') || 'purple'),
            description: element.getAttribute('data-badge-description') || 'This product earned recognition for outstanding features in its category.'
        }
    };
    
    const config = awardConfig[awardType];
    if (!config) return;
    
    // Set modal content
    document.getElementById('awardModalTitle').textContent = config.title;
    
    // For dynamic badges, use the description from the element attribute
    if (awardType === 'dynamic') {
        // Get description from data attribute (handles both uppercase and lowercase JSON keys)
        const dynamicDescription = element.getAttribute('data-badge-description');
        document.getElementById('awardDescriptionText').textContent = dynamicDescription || config.description;
        
        // Set icon based on badge icon attribute
        const badgeIconRaw = element.getAttribute('data-badge-icon');
        const badgeIcon = badgeIconRaw ? badgeIconRaw.replace(/^fa-/, '').toLowerCase() : 'star';
        let iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2l3.09 6.26L22 9.27l-5 4.87 1.18 6.88L12 17.77l-6.18 3.25L7 14.14 2 9.27l6.91-1.01L12 2z"/></svg>';
        
        // Map icon names to SVG paths
        if (badgeIcon === 'fire' || badgeIcon === 'flame') {
            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M17.5 16.5c1.93 0 3.5-1.57 3.5-3.5s-1.57-3.5-3.5-3.5-3.5 1.57-3.5 3.5 1.57 3.5 3.5 3.5zm-5.5-3.5c0-1.93-1.57-3.5-3.5-3.5S5.5 11.07 5.5 13s1.57 3.5 3.5 3.5 3.5-1.57 3.5-3.5zm-1 0c0 1.38 1.12 2.5 2.5 2.5s2.5-1.12 2.5-2.5-1.12-2.5-2.5-2.5-2.5 1.12-2.5 2.5zm9.5-1.5l-2-2-2 2-2-2 2-2 2 2 2-2 2 2z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M7 2v11h3v9l7-12h-4l4-8z"/></svg>';
        } else if (badgeIcon === 'house-chimney' || badgeIcon === 'house' || badgeIcon === 'home') {
            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 3L2 12h3v8h6v-6h2v6h6v-8h3L12 3zm0 2.84L18 12h-2v6h-2v-6H8v-2h4z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M2 12h2v2H2v-2zm4 0h4v2H6v-2zm8 0h4v2h-4v-2zm6 0h2v2h-2v-2z"/></svg>';
        } else if (badgeIcon === 'wand-magic-sparkles' || badgeIcon === 'sparkles' || badgeIcon === 'magic') {
            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M7.5 5.5c-1.1 0-2 .9-2 2s.9 2 2 2 2-.9 2-2-.9-2-2-2zm9 0c-1.1 0-2 .9-2 2s.9 2 2 2 2-.9 2-2-.9-2-2-2zm-9 9c-1.1 0-2 .9-2 2s.9 2 2 2 2-.9 2-2-.9-2-2-2zM22 12l-5-5v3h-4v4h4v3l5-5z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M16 11c1.66 0 2.99-1.34 2.99-3S17.66 5 16 5c-1.66 0-3 1.34-3 3s1.34 3 3 3zm-8 0c1.66 0 2.99-1.34 2.99-3S9.66 5 8 5C6.34 5 5 6.34 5 8s1.34 3 3 3zm0 2c-2.33 0-7 1.17-7 3.5V19h14v-2.5c0-2.33-4.67-3.5-7-3.5zm8 0c-.29 0-.62.02-.97.05 1.16.84 1.97 1.97 1.97 3.45V19h6v-2.5c0-2.33-4.67-3.5-7-3.5z"/></svg>';
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        } else if (badgeIcon === 'fan') {
            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm0 18c-4.41 0-8-3.59-8-8s3.59-8 8-8 8 3.59 8 8-3.59 8-8 8zm-1-13h2v6h-2zm0 8h2v2h-2z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M9 5v2h2V5H9zm6 0v2h2V5h-2zm-6 12v-2H7v2h2zm8-2v2h-2v-2h2zm-2-4v2H9v-2h6zm-8 4h2v-2H7v2zm12-6h-2v2h2v-2z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M4 10c-1.1 0-2 .9-2 2s.9 2 2 2 2-.9 2-2-.9-2-2-2zm8 0c-1.1 0-2 .9-2 2s.9 2 2 2 2-.9 2-2-.9-2-2-2zm8 0c-1.1 0-2 .9-2 2s.9 2 2 2 2-.9 2-2-.9-2-2-2z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M12 2C6.48 2 2 6.48 2 12s4.48 10 10 10 10-4.48 10-10S17.52 2 12 2zm-2 16l-5-5 1.41-1.41L10 14.17l7.59-7.59L19 8l-9 9zm-1-8c1.1 0 2-.9 2-2s-.9-2-2-2-2 .9-2 2 .9 2 2 2zm8 0c1.1 0 2-.9 2-2s-.9-2-2-2-2 .9-2 2 .9 2 2 2z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M3 3v18h18V3H3zm8 16H5v-6h6v6zm0-8H5V5h6v6zm8 8h-6v-6h6v6zm0-8h-6V5h6v6z"/></svg>';
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            iconHTML = '<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="currentColor"><path d="M17 8C8 10 5.9 16.17 3.82 21.34l1.89.66C7.19 19.14 9.07 18 12 18c3 0 5.81 1.14 7.29 2h.01l1.89-.66C19.9 16.17 17.8 10 17 8zm-5 7c-2.76 0-5-2.24-5-5s2.24-5 5-5 5 2.24 5 5-2.24 5-5 5z"/></svg>';
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<div class="seo-scoring-breakdown" style="position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden;" aria-hidden="true">
    
        
                <div class="product-scoring-data" data-product-id="179734" data-product-name="Boomerang&#x20;Marketing&#x20;Automation">
                    <h3>Boomerang Marketing Automation - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.9 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> Boomerang Marketing Automation excels in providing industry-specific solutions for contractors, with a strong focus on lead follow-up and client communication. Its intuitive interface and personalized communication features enhance usability, while its market credibility is supported by its niche focus. Despite requiring initial training, it remains a top choice for contractors seeking tailored marketing automation.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        8.9 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented in official product documentation, Boomerang offers industry-specific automation tools tailored for contractors.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Features include efficient lead follow-up systems and personalized communication, as outlined in the product description.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Features include automated speed-to-lead, two-way SMS marketing, advanced call features, and lead reactivation. Automated Speed-to-lead. Contact new leads within seconds... Two-way SMS marketing... Advanced call features.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform is identified as a white-labeled version of GoHighLevel, a common marketing tool for automations. I will say, their &#x27;Boomerang&#x27; marketing tool is simply a white-labeled version of GoHighLevel
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;contractorclarity.co&#x2f;blog&#x2f;top-roofing-marketing-agencies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        9.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Webrunner Media has a 4.9&#x2f;5 rating on Google Reviews based on 146 reviews. Rating&#x3a; 4.9&#x2f;5 on Google Reviews &#x28;146 reviews&#x29;
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.localroofingseo.agency&#x2f;blog&#x2f;roofing-lead-generation-companies" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Clients like Kingdom Roofing Systems report significant revenue growth and seamless CRM transitions. Webrunner has surpassed our expectations in moving our CRM to Boomerang... delivering on all promises
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        The intuitive interface is highlighted in user guides, facilitating ease of use for contractors.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform pulls leads from website, chat, email, text, and phone into one simple inbox. Boomerang pulls all your leads... into one simple inbox. This makes it easy to respond quickly
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        A mobile app enables two-way communication with leads across all devices. Mobile app. Two-way communication with your leads across all devices.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Pricing requires custom quotes, limiting upfront cost visibility, as noted in the short description.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The Lite plan costs &#x24;599&#x2f;mo and the Pro plan costs &#x24;899&#x2f;mo. Lite... &#x24;599&#x2f;mo... Pro... &#x24;899&#x2f;mo
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        There is a &#x24;1,500 setup fee, which is waived if the user commits to a 12-month subscription. Setup Fee&#x3a; &#x24;1,500 USD... FREE with 12 month commitment
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Integrations &amp; Ecosystem Strength:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Listed integrations with CRM systems enhance ecosystem strength, as documented in the integration directory.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The Pro plan includes advanced integration with 10 lead sources and 2 external CRMs. Advanced Integration with 10 Lead Sources &amp; 2 External CRMs.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform integrates with ServiceTitan and JobNimbus. including ServiceTitan integrations... Tight integration with JobNimbus
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;rankai.ai&#x2f;articles&#x2f;roofing-seo-company-best-picks-local-leads" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Support, Training &amp; Onboarding Resources:</strong> 
                                    
                                        9.1 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Training resources are available to assist with initial setup, as outlined in the support documentation.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;services&#x2f;contractor-marketing-automation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Plans include monthly check-ins with a strategist to ensure goals are met. Monthly Check-Ins With Your Strategist. Stay on track and achieve your marketing goals.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;webrunnermedia.com&#x2f;digital-marketing-plans&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The team handles the onboarding process entirely for the client. We&#x27;ll handle the onboarding process.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;goboomerang.io&#x2f;book-a-demo" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
                <div class="product-scoring-data" data-product-id="179739" data-product-name="BuilderSuccess&#x20;CRM">
                    <h3>BuilderSuccess CRM - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.8 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> BuilderSuccess CRM is tailored for the construction industry, offering specialized features for sales and quote management. Despite limited integration options, its focus on industry-specific needs and comprehensive functionality makes it a top choice for contractors.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        9.0 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented in official product documentation, BuilderSuccess CRM offers construction-specific features such as RFP handling and quote management.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Includes tender response management to track opportunities, question responses, and vendor data through the sales cycle. Automate tender response management and track progress as your opportunities track through the sales cycle including question responses, price lists, vendor data and supplier information.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Features &#x27;Estimating Management&#x27; to streamline estimates by integrating or uploading estimating software templates. Streamline your estimate management by integrating or uploading your estimating software templates.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Includes &#x27;bluChat&#x27; for on-record team collaboration directly within the CRM and project records. BuilderSuccess includes bluChat, a fully integrated chat tool... bluChat enables all authorized users &ndash; staff, partners, vendors, and customers &ndash; to interact directly on a problem record.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;team-collaboration-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        9.3 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Blu Banyan was named Oracle NetSuite Micro-Vertical Solution Provider Partner of the Year in 2020, 2021, and 2022. Blu Banyan, a leading NetSuite Solution Provider and SuiteApp developer, has won the Micro-Vertical Solution Provider Partner of the Year Award from Oracle NetSuite for the third consecutive year
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;oracle-netsuite-awards-blu-banyan-micro-vertical-partner-of-the-year-2022&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The company is a SunSpec Alliance Member and supports the Department of Energy&#x27;s Orange Button Initiative. Blu Banyan is a SunSpec Alliance Member and the leading supporter of the US Department of Energy&#x27;s Orange Button Initiative
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;partners&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        8.6 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        User-friendly interface documented in product descriptions facilitates ease of use for construction professionals.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Implementation of the software typically takes about 3-4 months. Implementation takes about 3-4 months.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Uses an agile implementation methodology with short sprints to deliver value efficiently. Our team uses an agile implementation methodology for all NetSuite projects. This means that we work in short, iterative sprints
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;netsuite-implementation&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.0 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Pricing requires custom quotes, limiting upfront cost visibility, as noted in the product description.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Pricing is not listed publicly&#x3b; prospective clients must request a demo or consultation. Reason For Inquiry&#x2a;. Please Select, Demo Request, BuilderSuccess, NetSuite &amp; Licensing
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;erp-inventory-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The company emphasizes ROI through soft cost reduction and efficiency, offering an ROI calculator for their solar vertical. SolarSuccess ROI Calculator
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;data-dashboards-reporting-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Integrations &amp; Ecosystem Strength:</strong> 
                                    
                                        9.1 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Offers API integrations with Salesforce, DocuSign, Five9, and FieldAware. The BuilderSuccess API integrates to a wide range of Construction industry specific applications... Salesforce CRM... DocuSign... Five9... FieldAware.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;3rd-party-integration-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Integrates with MessageMedia for SMS customer engagement directly within the platform. MessageMedia integrates directly with bluChat and SolarSuccess to transform customer engagement with texting.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;3rd-party-integration-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Support, Training &amp; Onboarding Resources:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Training resources and onboarding support are outlined in the official documentation, aiding user adoption.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;construction-management-software&#x2f;crm-sales-automation-software-for-construction-companies&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Onboarding includes a dedicated specialist, workflow buildout, and role-specific training over a 90-day period. Day 1-30&#x3a; Planning &amp; Platform Setup... Day 31&ndash;75&#x3a; Workflow Buildout &amp; Team Training... Day 76&ndash;90&#x3a; Launch &amp; Transition to Full Usage.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;solar-solutions&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Support options include email, phone, and a dedicated support login for existing customers. Log into Blu Banyan Support... Speak to a Blu Banyan Consultant 510.929.1075.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;blubanyan.com&#x2f;contact-us&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
                <div class="product-scoring-data" data-product-id="179743" data-product-name="Marketing360&#x20;Contractor&#x20;Marketing">
                    <h3>Marketing360 Contractor Marketing - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.6 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> Marketing360 Contractor Marketing is a specialized platform offering comprehensive tools tailored for contractors. It excels in providing industry-specific marketing automation features, backed by strong usability and customer support. While pricing transparency is limited due to custom quotes, the platform&#x27;s depth and contractor focus justify its premium positioning.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        8.9 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Features tailored for contractors, including SEO management and targeted advertising, documented on the official website.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Comprehensive marketing automation tools designed to streamline contractor-specific marketing efforts.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform integrates CRM, email marketing, social media, and reputation management into a single interface. Having Marketing 360&reg;&#x27;s contractor marketing platform simplifies your marketing strategy by giving you everything you need to manage it from one place.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Marketing 360 partners with FieldPulse to provide specific field service capabilities like dispatching and job management. By merging our cutting-edge marketing software with their top-tier field service management platform, we&#x27;ve created an unbeatable solution for contractors.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.kmworld.com&#x2f;Articles&#x2f;News&#x2f;News&#x2f;FieldPulse-to-collaborate-with-Marketing-360-to-amplify-growth-for-marketing-and-business-operations-165013.aspx" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The legacy UXi website platform is no longer supported as of 2024, requiring migration to the new Websites 360 platform. The UXi&reg; platform is no longer being supported as of 2024. If your website is still on the UXi platform, you may experience service interruptions.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;help.marketing360.com&#x2f;portal&#x2f;en&#x2f;kb&#x2f;articles&#x2f;export-the-contents-of-your-uxi-website" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        8.4 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Reviews on third-party platforms are highly polarized, with some users alleging high-pressure sales and poor results. According to reviews, all the problems started immediately after a high-pressure sales call and the signing of a six-month contract.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.b12.io&#x2f;reviews&#x2f;marketing360&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The company maintains an active presence with responses to complaints, but dissatisfaction with ROI is a recurring theme. We spent over &#x24;3,000 with Marketing 360 with zero ROI. They boast ROI in their ads.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.bbb.org&#x2f;us&#x2f;dc&#x2f;washington&#x2f;profile&#x2f;internet-marketing-services&#x2f;web-marketing-360-llc-0241-165511699" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        User-friendly interface and 24&#x2f;7 support documented in the product&#x27;s support resources.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;support&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Many users praise specific account managers for their helpfulness and expertise. Specifically, working with Ally over the past couple years has been the best experience. Her expertise and excellence is top notch.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.g2.com&#x2f;products&#x2f;madwire-marketing-360&#x2f;reviews" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Conversely, some users report difficulty getting support or follow-up after signing contracts. Some customers even reported it taking weeks to get any follow-up on website issues.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.b12.io&#x2f;reviews&#x2f;marketing360&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.1 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        The service typically requires a 6-month initial commitment with early cancellation fees. Unless otherwise stated in the Service Agreement, all monthly recurring Services have a six &#x28;6&#x29; month Initial Term.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;static.mywebsites360.com&#x2f;c7cc6c7a55d9438c8f49111c9b6bf109&#x2f;r&#x2f;ffff95a8f8404df38a7b79fd4d251cc6&#x2f;1&#x2f;TOS_dated_May_27_2016.pdf" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Pricing is not explicitly listed on the main site, often requiring a consultation, though some sources cite a base fee around &#x24;395&#x2f;month. Marketing 360 marketing software costs &#x24;395&#x2f;month &#x28;with unlimited marketing consultations&#x29;.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;softwarefinder.com&#x2f;crm&#x2f;marketing-360" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Contractor-Specific Features &amp; Integrations:</strong> 
                                    
                                        9.0 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Marketing 360 integrates with FieldPulse to offer dispatching and field service management features. FieldPulse and Marketing 360&reg; have partnered to provide field service businesses with powerful marketing solutions.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.fieldpulse.com&#x2f;company&#x2f;partners&#x2f;marketing-360" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform offers ready-to-go design templates specifically for contractors. Websites 360&reg; offers a library of ready-to-go contractor design templates and a drag-and-drop editor.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;marketing-software-for-contractors" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Digital Presence &amp; Reputation Management:</strong> 
                                    
                                        9.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Extensive training resources and onboarding support available, as outlined in the support documentation.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;support&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform includes tools to automate review requests via email and text. Request reviews with customized email or text templates, and respond to reviews in one place.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;reputation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Users can manage business listings across 50&#x2b; local sites and apps from one dashboard. Get found on 50&#x2b; local sites&#x2f;apps.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.marketing360.com&#x2f;reputation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
                <div class="product-scoring-data" data-product-id="179753" data-product-name="Leads4Build&#x20;CRM&#x20;Integration">
                    <h3>Leads4Build CRM Integration - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.6 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> Leads4Build CRM Integration excels in providing industry-specific solutions for contractors, with strong CRM integration and ROI tracking capabilities. While it offers advanced features tailored for the contracting industry, the lack of transparent pricing and a complex interface are notable tradeoffs. Despite these, its specialized focus and automation capabilities make it a top choice in its niche.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        8.9 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented in official product documentation, the software offers detailed ROI tracking tailored for contractors.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Process automation capabilities are outlined in the platform&#x27;s feature set, enhancing efficiency for contracting businesses.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Integrates with ServiceTitan, Housecall Pro, FieldEdge, and ServiceM8 to sync customer data and service history. Leads4build specializes in unlimited custom integrations with popular HVAC field service platforms including ServiceTitan, Housecall Pro, FieldEdge, and ServiceM8
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;ai-services&#x2f;best-ai-automation-for-hvac-industry" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Provides revenue attribution tracking to link ad platforms to real customer value. Advanced integration system linking ad platforms to real customer value and revenue data.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Utilizes Make.com and Zapier for custom automation development. Make.com automations&#x3b; Zapier integrations&#x3b; Custom workflow creation
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        9.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented case study showing a 40&#x25; reduction in cost per qualified lead. 40&#x25; average reduction in cost per qualified lead.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Founder Serhii Halchuk has 12&#x2b; years of experience in performance digital marketing. Serhii Halchuk is the Founder &amp; CEO of Leads4Build... With 12&#x2b; years in performance digital marketing
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;insights&#x2f;electrician-advertisement" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Specific case study results include generating 280&#x2b; qualified leads monthly for a client. Result&#x3a; 280&#x2b; qualified leads monthly, &#x24;58 Google Ads CPL
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;case-studies&#x2f;tree-service-advertising-case-study" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        The interface complexity is noted in product reviews, indicating a learning curve for new users.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Offers a simple setup that doesn&#x27;t require extensive technical skill from the contractor. simple setup that doesn&#x27;t require extensive technical skill
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;agentiveaiq.com&#x2f;listicles&#x2f;7-best-dual-agent-ai-chatbots-for-hvac-services" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Mobile-optimized design ensures usability for on-the-go service providers. Mobile-first design for on-the-go customers
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.0 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Pricing requires custom quotes, limiting upfront cost visibility for potential customers.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Pricing information is provided on a quote basis rather than fixed public tiers. Pricing information is typically provided on a quote basis
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;agentiveaiq.com&#x2f;listicles&#x2f;7-best-dual-agent-ai-chatbots-for-hvac-services" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Integrations &amp; Ecosystem Strength:</strong> 
                                    
                                        9.1 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Native integration with popular CRM systems is documented in the company&#x27;s integration directory.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Supports bidirectional sync with ServiceTitan, Housecall Pro, and Salesforce. The system can sync customer data, service history, technician schedules... bidirectionally
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;ai-services&#x2f;best-ai-automation-for-hvac-industry" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Integrates Google Ads, Facebook Ads, and LinkedIn Ads tracking. Google Ads integration&#x3b; Facebook Ads connection&#x3b; LinkedIn Ads tracking
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>AI &amp; Automation Capabilities:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Features AI voice agents that can handle routine inquiries and integrate with CRMs. AI voice agent... includes custom script development, CRM integration setup
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;case-studies&#x2f;ai-voice-agent-contractor" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Implements AI-powered lead scoring based on behavioral data. AI-powered lead scoring system based on behavioral data and conversion patterns.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;leads4build.com&#x2f;digital-marketing&#x2f;crm-marketing-automation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
                <div class="product-scoring-data" data-product-id="179735" data-product-name="HubSpot&#x20;Marketing&#x20;for&#x20;Construction">
                    <h3>HubSpot Marketing for Construction - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.4 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> HubSpot Marketing for Construction excels in providing tailored marketing automation solutions for the construction industry. Its strong integration capabilities and industry-specific features make it a top choice for contractors. While pricing transparency could be improved, its overall market credibility and usability are well-supported by external validations.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        9.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented in official product documentation, HubSpot offers construction-specific marketing automation features.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;marketing-hub-for-construction" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Includes robust lead generation and ROI tracking capabilities tailored for construction businesses.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;marketing-hub-for-construction" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        9.0 / 10.0
                                    
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        9.1 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Outlined in user documentation, HubSpot provides an intuitive interface for managing marketing campaigns.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;marketing-hub-for-construction" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.6 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Pricing requires custom quotes, limiting upfront cost visibility.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.hubspot.com&#x2f;pricing&#x2f;marketing" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Integrations &amp; Ecosystem Strength:</strong> 
                                    
                                        9.3 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Listed in the company&rsquo;s integration directory, HubSpot integrates with Salesforce and other CRM systems.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;ecosystem.hubspot.com&#x2f;marketplace&#x2f;apps" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Industry Leadership &amp; Innovation:</strong> 
                                    
                                        9.4 / 10.0
                                    
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
                <div class="product-scoring-data" data-product-id="179751" data-product-name="Concrete&#x20;CEO&#x20;Software">
                    <h3>Concrete CEO Software - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.3 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> Concrete CEO Software excels as a specialized marketing automation platform for concrete contractors, offering tailored CRM and marketing automation features. Its industry-specific focus and comprehensive capabilities make it a standout choice in its niche, despite some limitations in pricing transparency and potential training needs.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        8.7 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented in official product documentation, Concrete CEO automates CRM and marketing processes tailored for concrete contractors.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Features include lead management and execution of email and SMS campaigns, as outlined on the product website.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Features include a visual sales pipeline to track lead progress from inquiry to sale. Stay organized and efficient with a visual sales pipeline that tracks every lead&#x27;s progress from initial inquiry to final sale.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform includes automated text and email nurture sequences to follow up with leads. Our software allows you to set up automated text and email sequences that stay in touch with leads and customers without any manual effort.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        9.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Referenced by industry-specific publications for its tailored solutions in the concrete contracting sector.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.forconstructionpros.com" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Founder Tyler Link operates Cesars Concrete, a business generating over &#x24;3.5M annually. Cesars Concrete is a local concrete company where I employ a team of 15 that produces over &#x24;3500000 in residential concrete work yearly.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;DDT-0bjYURI" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The agency claims to have helped over 200 business owners. 200&#x2b;. Satisfied business owners all across the United States.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        8.9 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        May require training to fully utilize, as noted in product descriptions.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The software includes a mobile app for managing client communications on the go. Chat with your clients &amp; leads right from the app... Get real-time notifications straight to your phone.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Users receive dedicated account management for campaign optimization. With Concrete CEO, you&#x27;ll have a dedicated account manager committed to your success.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;lead-generation" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.5 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Pricing requires custom quotes, limiting upfront cost visibility.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Starter programs and full-service marketing packages begin at &#x24;2,000. Our starter programs begin at &#x24;2,000. Full-service marketing starts at &#x24;2,000&#x2f;month.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;faqs" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The standalone software cost is mentioned as &#x24;497&#x2f;month in video content. it&#x27;s only &#x24;497. a month let me know what you guys think in the comments
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Lead Nurturing &amp; Automation:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        The system automates follow-ups for missed calls to book them back on the calendar. let&#x27;s just Say for instance that you have a scheduled phone call and then they don&#x27;t pick up we can automate. following back up with that lead
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Automated sequences are designed to nurture leads into paying customers. Marketing automation takes your efforts even further, allowing you to nurture leads, run targeted ads, and simplify follow-ups&mdash;without lifting a finger.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform is built on GoHighLevel but customized for concrete contractors. this is actually a software that is built on GoHighLevel. but I converted it. and done a couple custom. things
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.youtube.com&#x2f;watch&#x3f;v&#x3d;7jI4F4Lw6kE" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        Concrete CEO partners with Jobber for operations management. Concrete CEO is a partner with Jobber, an operations management software designed to help concrete contractors grow their business efficiently.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.concreteceo.com&#x2f;concrete-ceo-software" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Industry Leadership &amp; Innovation:</strong> 
                                    
                                        9.0 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Recognized for its innovative approach to addressing the unique needs of concrete contractors.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.forconstructionpros.com" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
                <div class="product-scoring-data" data-product-id="179745" data-product-name="Salesforce&#x20;CRM&#x20;for&#x20;Contractors">
                    <h3>Salesforce CRM for Contractors - Scoring Breakdown</h3>
                    
                        <p><strong>Overall Score:</strong> 9.1 / 10.0</p>
                    
                    
                        <p><strong>Score Rationale:</strong> Salesforce CRM for Contractors excels in offering industry-specific features and robust integration capabilities, making it a top choice for contractors. Its market credibility is reinforced by Salesforce&#x27;s established reputation and third-party recognitions. While pricing transparency is limited due to custom quotes, the product&#x27;s comprehensive capabilities justify its premium positioning.</p>
                    
                    
                        <h4>Category Scores:</h4>
                        <ul>
                            
                                <li>
                                    <strong>Product Capability &amp; Depth:</strong> 
                                    
                                        9.3 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Documented in official product documentation, Salesforce CRM for Contractors includes features like lead management and project tracking tailored for the construction industry.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.salesforce.com&#x2f;crm&#x2f;crm-for-contractors&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                                    <li>
                                                        The platform&#x27;s versatility in managing client relationships and predicting project revenue is outlined in Salesforce&#x27;s product overview.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.salesforce.com&#x2f;crm&#x2f;crm-for-contractors&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Market Credibility &amp; Trust Signals:</strong> 
                                    
                                        9.4 / 10.0
                                    
                                    
                                </li>
                            
                                <li>
                                    <strong>Usability &amp; Customer Experience:</strong> 
                                    
                                        9.0 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Salesforce&#x27;s intuitive interface and robust customer support are documented in user guides available on the official website.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;help.salesforce.com&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Value, Pricing &amp; Transparency:</strong> 
                                    
                                        8.8 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Pricing requires custom quotes, limiting upfront cost visibility, as noted in Salesforce&#x27;s pricing policy.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.salesforce.com&#x2f;crm&#x2f;crm-for-contractors&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Integrations &amp; Ecosystem Strength:</strong> 
                                    
                                        9.2 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Salesforce&#x27;s integration with third-party applications like QuickBooks is listed in its integration directory.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;appexchange.salesforce.com&#x2f;" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                                <li>
                                    <strong>Industry Leadership &amp; Innovation:</strong> 
                                    
                                        9.3 / 10.0
                                    
                                    
                                            <ul>
                                                
                                                    <li>
                                                        Salesforce&#x27;s leadership in CRM innovation is highlighted by its consistent ranking in Gartner&#x27;s Magic Quadrant for CRM.
                                                        
                                                            <a href="https&#x3a;&#x2f;&#x2f;www.gartner.com&#x2f;en&#x2f;documents&#x2f;3980963" rel="nofollow" target="_blank">[Source]</a>
                                                        
                                                    </li>
                                                
                                            </ul>
                                        
                                    
                                </li>
                            
                        </ul>
                    
                </div>
            
        
</div>