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What Are The Best Mascara in 2025

"Finding Your Perfect Mascara: Tips from a Makeup Enthusiast" When it comes to choosing the best mascara, it’s all about understanding your unique needs and preferences. Start by considering what look you want to achieve: are you after length, volume, or perhaps a bit of both? The formula plays a huge role, so look for options that are smudge-proof and long-lasting to avoid those dreaded raccoon eyes. Don’t forget about the brush type—curved brushes can lift and curl, while thick bristles are great for adding volume. If you have sensitive eyes or wear contacts, opt for hypoallergenic formulas to keep irritation at bay. And remember, it’s always a good idea to test a few different brands and styles to see what works best for your lashes. Ultimately, the best mascara is one that makes you feel confident and enhances your natural beauty!

1

essence | Lash Princess False Lash Effect Mascara

essence | Lash Princess False Lash Effect Mascara
Buy Now $4.99

Why We Love It

Customers rave about this mascara's ability to lengthen and volumize lashes without clumping or smudging. Its cruelty-free and gluten-free formula is also a big plus for many. Reviewers also love its long-lasting formula, which stays put all day without flaking or fading. The conic fiber brush is another feature that users appreciate for delivering a false lash effect.

Pros

  • Cruelty-free
  • Gluten-free
  • Long-lasting

Cons

  • May clump if not applied carefully
  • Not waterproof

A gluten-free, cruelty-free mascara that delivers dramatic eyelash lengthening.

The essence Lash Princess False Lash Effect Mascara is a high-quality, cruelty-free mascara that creates dramatic, false-lash effects with its conic fiber brush. It contains no gluten, so it's suitable for sensitive eyes. It's also opthalmologically tested, ensuring its safety for contact lens wearers. This mascara is loved for its long-lasting formula that doesn't flake, fade, or wear, providing perfect all-day lashes.

2

Essence Lash Princess False Lash Effect Mascara

Essence Lash Princess False Lash Effect Mascara
Buy Now $4.99

Why We Love It

Users adore Essence Lash Princess for its ability to transform their lashes into fuller, more dramatic versions without the need for falsies. It's cruelty-free, which is a big plus for many, and its long-lasting formula ensures all-day wear. Reviewers also praise its affordability and the fact that it doesn't irritate the eyes.

Pros

  • Intense volume
  • Long-lasting
  • Cruelty-free

Cons

  • Can be clumpy
  • May smudge under eyes

A cruelty-free mascara that gives a false lash effect

Essence Lash Princess False Lash Effect Mascara is a cruelty-free product that gives your lashes a dramatic, fuller, and more expressive look. Its conic fiber brush provides lashes with dramatic volume and sculpted length. The formula is opthalmologically tested and is safe for contact lens wearers, providing superior hold and staying power.

3

Essence Lash Princess False Lash Effect Mascara

Buy Now $5.00

Why We Love It

Reviewers love this mascara for its ability to provide dramatic volume and length without the need for false lashes. Users have noted that it doesn't clump or glob, and it coats every lash evenly. It's also cruelty-free, which is a significant plus for many customers. The mascara is also praised for being long-lasting and providing a false lash effect.

Pros

  • Cruelty-free
  • Volumizing
  • Lengthening

Cons

  • May smudge under eyes
  • Not waterproof

Mascara that emphasizes lash length and volume.

The Essence Lash Princess False Lash Effect Mascara is a cruelty-free product that gives your lashes dramatic volume and sculpted length. The unique conic shape fiber brush provides lashes with dramatic volume and sculpted length. The formula is opthalmologically tested making it safe for the eyes and contact lens wearers.

4

Maybelline Lash Sensational Washable Mascara

Buy Now $9.00

Why We Love It

Users and reviewers alike love this product for the sensational full-fan effect it provides. The unique brush is a standout feature, with many noting it helps to separate and enhance their lashes. The mascara is also praised for its ability to provide volume and length without smudging or flaking.

Pros

  • Volumizing
  • Lengthening
  • Washable

Cons

  • May clump if over-applied
  • Not waterproof

Washable mascara that provides a fan effect.

Maybelline Lash Sensational Washable Mascara features an exclusive fanning brush with ten layers of bristles to reveal layers of lashes for a sensational full-fan effect. The liquid ink formula coats from all sides, giving you stunning, volumized lashes. It is also ophthalmologist tested and suitable for contact lens wearers.

5

COVERGIRL Lash Blast Volume Mascara, Very Black

COVERGIRL Lash Blast Volume Mascara, Very Black
Buy Now $9.99

Why We Love It

COVERGIRL's Lash Blast Volume Mascara is a fan favorite for its ability to deliver big, bold lashes. Users love how it maximizes each lash, giving them a full and voluminous look. The fact that it's hypoallergenic and suitable for contact lens wearers is also a big plus, making it a go-to for those with sensitive eyes. Users also commend its long-lasting wear and smudge-resistant formula.

Pros

  • Volumizing effect
  • Hypoallergenic
  • Suitable for contact lens wearers

Cons

  • Not waterproof
  • May clump with multiple coats

Hypoallergenic, suitable for contact lens wearers.

Get a blast of voluminous lashes with COVERGIRL's Lash Blast Volume Mascara. This hypoallergenic mascara is suitable for sensitive eyes and contact lens wearers. Its patented volume-boosting hypoallergenic mascara formula and patent-pending brush are designed to max out each and every lash, leaving you with the ultimate big-lash look.

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L'Oreal Paris Voluminous Original Mascara

L'Oreal Paris Voluminous Original Mascara
Buy Now $8.21

Why We Love It

This mascara is a fan favorite for its ability to build volume without clumping. Users also appreciate its conditioning ingredients, Panthenol and Ceramide-R, which protect and condition lashes. They like that it's suitable for sensitive eyes and contact lens wearers. The Volume Maximizing Brush is praised by many for quickly thickening and building lashes evenly for a bold look.

Pros

  • Builds volume without clumping
  • Conditions and protects lashes
  • Suitable for sensitive eyes

Cons

  • Not waterproof
  • May smear in humid conditions

A volume-building mascara that resists clumping and thickens lashes.

The L'Oreal Paris Voluminous Original Mascara is uniquely formulated to resist clumping, keep lashes soft, and build lashes up to 5X their natural thickness. Its Volume Maximizing Brush quickly thickens and builds lashes evenly for a full and bold look. This mascara contains Panthenol and Ceramide-R to protect and condition lashes, while being fragrance-free, ophthalmologist-tested, allergy-tested, and suitable for sensitive eyes and contact lens wearers.

7

L'Oreal Paris Makeup Voluminous Original Volume Building Mascara, Blackest Black

L'Oreal Paris Makeup Voluminous Original Volume Building Mascara, Blackest Black
Buy Now $6.28

Why We Love It

L'Oreal Paris Voluminous Original Volume Building Mascara is a hit among users for its ability to give lashes a dramatic boost in volume. Customers praise its clump-free formula, noting that it leaves their lashes looking fuller and longer without the need for false lashes. It's also appreciated for being hypoallergenic and suitable for those with sensitive eyes and contact lens wearers.

Pros

  • Up to 5X fuller lashes
  • Resists smudging
  • Hypoallergenic

Cons

  • Not waterproof
  • May flake with multiple coats

Clump-free, hypoallergenic mascara that resists smudging.

L'Oreal Paris Voluminous Original Volume Building Mascara is uniquely formulated to resist clumping, keep lashes soft, and build lashes up to 5X their natural thickness. The Volume Maximizing Brush thickens lashes evenly and smoothly, leaving them soft with virtually no flakes, smudges or clumps. This mascara is hypoallergenic and suitable for sensitive eyes as well as contact lens wearers.

8

L'Oreal Paris Makeup Voluminous Original Volume Building Mascara

Buy Now $6.00

Why We Love It

Users appreciate this mascara for its volume-building properties and the ability to resist clumping. The brush is particularly loved as it evenly and smoothly applies the mascara. The softness of the lashes after application is another feature that has earned positive feedback from users.

Pros

  • Volumizing
  • Lengthening
  • Resists clumping

Cons

  • May flake if over-applied
  • Not waterproof

Mascara designed to build volume and length.

L'Oreal Paris Makeup Voluminous Original Volume Building Mascara is uniquely formulated to resist clumping, soften and build lashes up to 5X their natural thickness. The Volume Maximizing Brush thickens lashes evenly and smoothly, leaving them soft with virtually no flakes, smudges or clumps.

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L'Oreal Paris Voluminous Makeup Lash Paradise Mascara

Buy Now $10.00

Why We Love It

Customers love this mascara for its ability to deliver voluptuous volume and length with just a few coats. The waterproof feature is often praised as it stays put throughout the day without smudging. Users have also complimented the soft wavy bristle brush as it helps to provide a dramatic volumizing effect.

Pros

  • Volumizing
  • Lengthening
  • Waterproof

Cons

  • May dry out quickly
  • Not easy to remove

Mascara that delivers volume and length.

L'Oreal Paris Voluminous Makeup Lash Paradise Mascara is a volumizing and lengthening mascara that delivers a full lash fringe that’s feathery soft. The soft wavy bristle brush holds maximum formula for a dramatic volumizing charge. It's also waterproof, making it perfect for any occasion.

Product Comparison

Compare features across all products in this category

6 Features 6 Products Updated Oct 04, 2025
Product Cruelty-Free Price ($) Volume/Length Effect Brush Type Smudge Resistance Special Ingredients
1 essence | Lash Princess False Lash Effect Mascara
Yes Yes Dramatic lengthening Conic fiber brush Moderate Gluten-free
1 Essence Lash Princess False Lash Effect Mascara
Yes

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